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June 21, 2011

2011 Post-Event Report to Larkin Street Board of Directors. June 21, 2011. 2011 Winners. Lifetime Achievement Award Larry Carter, Cisco (retired) Public Company with revenues above $500MM Tom Olinger, ABM Property Co. Public Company with revenues up to $500MM

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June 21, 2011

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  1. 2011 Post-Event Report to Larkin Street Board of Directors June 21, 2011

  2. 2011 Winners • Lifetime Achievement Award Larry Carter, Cisco (retired) • Public Company with revenues above $500MM Tom Olinger, ABM Property Co. • Public Company with revenues up to $500MM Willis Newton, First Republic Bank • Emerging Company [new title for category] Will Waddill, OncoMed • Community Service Jeni Izuel, Net Impact • Non-Public Company Dick Bohling, Woodruff-Sawyer • Transformation Agent Bill Stein, Digital Realty Trust

  3. Best. Year. Ever. • Gross Revenues at $435K, up 17% ($64k) over 2010, topped 2008 record of $420K • Attendance at 550, up 20% (470 in 2010), for highest yet • Reduced overall expenses 3%, even with more people to feed • Highest net ever:$277K • Buzz in the room: We LOVE this event, and we’ll be back!

  4. The Numbers ($000) 2006 2007 2008 2009 2010 2011 Attendance378 495 440 400 470 550 Gross Revenues$310 $408 $420 $363 $371 $435 Net $200 $240 $250 $220 $208 $277 Sponsors37 38 40 39 38 42 Revenues from Sponsors$181 $283 $269 $215 $246 $290 Revenues from finalists or in$117 $96 $131 $133 $117 $125 honor of finalists Other revenue$12 $29 $20 $15 $8 $20

  5. Corporate Support Still Strong

  6. Keys to Success • It’s a GREAT EVENT! • San Francisco Business Times support is essential and appreciated • Strong Support from Returning Sponsors • Deloitte, Robert Half, Comerica, Perry Smith, Wells Fargo, Platinums • It’s a benefit! • People like supporting Larkin Street while celebrating CFOs For Larkin Street-- • Crackerjack CFO team—staff and volunteers • Great Board support

  7. Follow Up • CFO Committee + staff to meet with sponsors to: • “Thank you” and deliver token gift • Obtain feedback on event—especially how to keep it “fresh” • Explore additional areas of support (including Golf Tournament, volunteers, foundations etc.)—especially for long-time supporters • Gain agreement for 2012 sponsorship • Committee with staff support to follow up with finalists and winners to: • Ensure they feel honored • Convert to individual/corporate donors • Pass names to Corporate Committee and Major Donor Committee

  8. Looking Forward: 2012 • Leverage the corporate relationships: • Newly-formed Corporate Leadership Council • Corporate Committee and Major Donor Committees • Connect with Larkin Street • Start with Sponsors early, and Nominations even earlier • Keep Alumni participating • Secure date early, get it on calendars

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