Impact of Globalization & Modernization on Culture

1. Impact of Globalization & Modernization on Culture Group Members: Bryan |Xue Yao |Keith |Chee Yuan |Wesley |Johny

2. Definitions

3. Impacts of Globalization on Culture Loss of language • People communicate better when speaking widely-known languages • Conduct businesses • Communicating with foreigners • School teaches languages that are commonly used in societies • Smaller number of people using native languages Impacts of loss of language • With the loss of native language, comes the loss of culture • A language provides words and concept unavailable in others • Brings appreciation of other cultures

4. Example (English as lingua franca)

6. Impacts of Globalization on Culture Loss of interest in local culture • Global brands dominate consumer market worldwide • Creates a homogeneous culture across the globe • McDonalds, Starbucks, Apple, Microsoft, Coca-Cola Impacts of loss of interest in local culture • Influenced youths lose interest in local culture • Aspects of culture such as food, music and media would be gone • Following generation unable to appreciate such unique cultures

7. Impacts of Globalization on Culture Spread of ideas • Spreading of ideas • Range of understanding and acceptance of such ideas increase • Information overload leads to wider acceptance of ideas Impacts of spread of ideas • Spread of negative ideas such as terrorism and drug abuse

8. Impacts of Globalization on Culture Brain gain • Spread of culture • People in host countries able to better interact with foreigners and learn their cultures Impacts of brain gain • People are more knowledgeable • Able to interact with locals on holiday in foreign country • Greater understanding of other cultures • Improve relationship between different cultures

10. Impacts of Modernization on culture Loss of traditional food • Uprising of new kinds of food e.g. fast food • Preferred by the youngsters • With less people appreciating traditional food, it become extinct eventually Impacts of loss of traditional food • Unable to obtain local knowledge cultures • May contain important information to understanding human history, preferences in food in different parts of the world

11. Impacts of Modernization on culture Loss of traditional media • Traditional media such as “Getai” or Shakespearean plays • Taken over by new wave of movies and television dramas • Youth attracted to newer forms of media • Possible extinction of traditional media Impacts of loss of traditional media • Some traditional media has moral values incorporated in them • Loss of moral teaching of culture • Inability to retrieve them anymore if it is lost

12. Impacts of Modernization on culture Loss of traditional games • Traditional games such as “chapteh” or “five stones” • Taken over by newer better games such as “PlayStation”, “Wii” and “Xbox” • Youth are attracted to more interactive and entertaining games Impacts of loss of traditional games • Following generations unable to appreciate traditional games • Traditional games requires skills and creative methods to play them • Children of new generations loses creativity and innovativeness

14. Summary

15. Thank you