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Partnership with for online video solutions. Contact Us:. For more information on this or any other TownNews.com product, contact your regional sales manager. Main TownNews.com Office: 800-293-9576 • E-mail: info@townnews.com 3.18.09. Video: Interactive. Profitable.

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  1. Partnership with for online video solutions. Contact Us: For more information on this or any other TownNews.com product, contact your regional sales manager. Main TownNews.com Office: 800-293-9576 • E-mail: info@townnews.com 3.18.09

  2. Video: Interactive. Profitable. • U.S. Internet users viewed 13.5 billion online videos during October 2008, representing an increase of 45 percent versus a year ago. • 77 percent of the total U.S. Internet audience viewed online video. • More than 80 percent of the 18-34 year olds watched online video, higher than any other age segment. The average 18-34 year old online video viewer watched 4.8 hours of video during the month, also ranking above all other age segments. • 99.5 million viewers watched 5.3 billion videos on YouTube.com (53.2 videos per viewer). • 51.2 million viewers watched 520 million videos on MySpace.com (8.0 videos per viewer). Source: comScore, Oct. 2008

  3. All of your video including user-generated, in-house, premium and syndicated content. Increase Your Online Audience Engage Your Web Community Monetize Your Video Content

  4. Upload * Encode * Manage * Distribute In-house * UGC * 3rd Party Video

  5. About VMIX • Founded in 2005 by execs from Apple, Netscape, Universal and mp3.com • CEO brings 27 years experience in radio and broadcast publishing • Backed by Enterprise, Mission Ventures, ATA and JKB venture capital with $21.5 million • Associated with almost 200 Web sites reaching over 60 million unique visitors monthly

  6. VMIX Clients

  7. Playlist Widget • Our most popular Video Player Widget • Ideal as standalone video player or for front page promotion • Resizable with scaling components • Configurable features including colors, genres, uploads • Run banner ads or sponsorships around the widget • Increase revenue with overlay ads

  8. Scrolling Widget • Place on any page of your Web site • Select by Genre • Sort by Most Recent, Most Popular, or Highest Rated

  9. MonoScroll Widget • 195 x 160 thumbnail size • Thumbnail changes every 5 seconds (adjustable) • Click on thumbnail to access video play page • Previous and Next buttons to scroll through thumbnails • Video title below image • Single thumbnail auto-scrolling widget to promote video content and efficiently guide viewer to site’s play page or another widget.

  10. User Generated Content (UGC) Upload using their computers or a variety of devices

  11. Mobile Upload Invite users to uploadvideo of breaking news, extreme weather or community events. Create separate email accounts for each campaign.

  12. Internal Media Sharing

  13. Ad Integration Ad formats supported: • Overlay • Companion banner ads

  14. Overlay Banners • Overlays are easier to create than In-stream ads (pre-roll) because image files are acceptable • More available ad network inventory • Increased ad insertion points –run multiple ads per video. • Clickable, and no interruption to the video • More control and a better experience for viewers

  15. Kid’s Got Talent Video Contest • Contest takes place over 3-4 months • Keep viewers interested by featuring a video each week • Easily deployed • Event Application

  16. Greatest Dog Contest Invite users to upload a video of why they have the greatest dog in your market.

  17. Measure Your Performance

  18. VMIX Reporting Tool • Rapid reporting stats • View play counts, streaming and bandwidth by time frame • Graphical and numerical reports • Integrated with Omniture andGoogle analytics

  19. Questions? Please contact your regional sales manager. Phone: 800-293-9576E-mail: info@townnews.com Contact Us: For more information on this or any other TownNews.com product, contact your regional sales manager. Main TownNews.com Office: 800-293-9576 • E-mail: info@townnews.com

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