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What the most effective PR campaign to promote the hospital?

By: Nkem Nwajei 2B. What the most effective PR campaign to promote the hospital?. Bad. Good. Long waiting time Insurances might not cover all your bills Hospitals can make mistakes Hospital food Bed side manner Long wait process “need more patient services” Hospital bill

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What the most effective PR campaign to promote the hospital?

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  1. By: Nkem Nwajei 2B What the most effective PR campaign to promote the hospital?

  2. Bad Good • Long waiting time • Insurances might not cover all your bills • Hospitals can make mistakes • Hospital food • Bed side manner • Long wait process • “need more patient services” • Hospital bill • Wrong or alleges to medication • Culture difference on trained nurses and doctors • Dedicated doctor and nurse working in the children cancer ward • Being treated regardless you have the money • New, advance technology available to doctors to find the problem and solve it. What are the good, bad, and the ugly on health care and hospital in general? Hadash.org

  3. It’s your health, don’t you care? • http://www.youtube.com/watch?v=Lo8A0ctmd1k • http://blip.tv/battlingandbeatingcancer/battling-beating-cancer-helping-patients-get-through-chemo-other-treatments-4042118 (paco18, 2007)

  4. (Kanazawa, 2009) ("Health insurance does," 2009)

  5. What am I hoping to do? What I hope to accomplish? • I hope to establish a two hour seminar with a panel discussion to answer that have question on certain health concerns. The reason being most when ask by their do you have any question don’t ask them • So I hope to create a peaceful atmosphere so people can come up and ask. • I hope to have people fill out a survey which I shall create to find out what kind of commercials get people interested about their health and want to get tested. • Then at the end I shall create a commercial on a health concern and try to get it broadcast in school or on the web. MY Action

  6. Clark, C. (2009, December 23). The five best things and five worst things about healthcare in 2009. HealthLeaders Media, Retrieved from http://www.healthleadersmedia.com/content.cfm?topic=LED&content_id=243951 Kanazawa, M. (Writer) (2009). Transforming the customer experience to ‘thrive’ [Web]. Retrieved from http://www.bigideastobigresults.com/archives/292 paco18, P. (Videographer) (2007). Hiv/aids testing awarness[Web]. Retrieved from http://www.youtube.com/watch?v=Lo8A0ctmd1k Battling & beating cancer - helping patients get through chemo & other treatments [Theater]. (2010). Available from http://blip.tv/battlingandbeatingcancer/battling-beating-cancer-helping-patients-get-through-chemo-other-treatments-4042118 Health insurance does not equal health care! [Web]. (2009). Retrieved from http://www.blackandwhiteisgray.net/blog/2009/09/03/m/ cites

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