1 / 6

Boot Camp Executive Training Primer

Creating Effective Investor Relations and Business Development Presentations MBC Marketing & Communications Committee January 29, 2009. Boot Camp Executive Training Primer . While initially prepared for CEOs, the primer offers important takeaways applicable for all IR and BD professionals

loman
Download Presentation

Boot Camp Executive Training Primer

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Creating Effective Investor Relations and Business Development PresentationsMBC Marketing & Communications Committee January 29, 2009

  2. Boot Camp Executive Training Primer While initially prepared for CEOs, the primer offers important takeaways applicable for all IR and BD professionals • Key primer objectives: • Creating more compelling “elevator pitch” • Including strategies for delivering the pitch • Providing methodology to analyze and improve presentations • Specific techniques for organizing slides • Preparing for the meetings 2

  3. Building the Presentation – 15 Top Slides • Overview/corporate positioning • Core company compentencies/expertise • The market • The problem • The solution • Scientific branding or technology platform/franchise • Clinical program • Regulatory strategy • Commercialization/partnering strategy • Competitive advantages 3

  4. Building the Presentation – 15 Top Slides • Financial roadmap • The team • Investment highlights • End or closing slide 4

  5. Effective Presentations Critical During Turbulent Times • Panel objectives: Back to Basics • Delivering the science message • IR and BD audience-specific recommendations • What “NOT” to do • Audience Q&A 5

  6. Meet the Panelists • Patricia F. Dimond, Ph.D.Senior Counsel, Life Sciences, FD • Patrick FlaniganDirector, Investor Relations, Genzyme Corp. • Christopher de Souza, MBA, Ph.D.VP Business Development, SkyePharma US Inc. 6

More Related