GBA Strategic Planning Forum Fall 2009

1. GBA Strategic Planning ForumFall 2009 28 – 29 August 2009

2. Agenda Friday, August 28 11:00 – 11:15 Introductions/GBA and SPF Goals [Jeff Davis] 11:15 – 11:45 Icebreaker [Kristi Ludwig] 11:45 – 12:00 Integration Activities Overview [Chad Langville] 12:00 – 12:30 Lunch 12:30 – 1:00 GBA Constitution [Jeff Davis] 1:00 – 1:30 GBA Charter [Jeff Davis] 1:30 – 1:45 GBA Meeting Times [ParulLahoti] 1:45 – 2:30 Fall Calendar Review Discussion [Liz Stanton and Kristi Ludwig] 2:30 – 2:45 NYSE Event [Jeff Davis] 2:45 – 3:30 Goizueta MBA Brand Statement [Jeff Davis] 3:30 – 4:00 Goals and Open Discussion 4:00 – Until Food and Fun Saturday, August 29 9:00 – 9:30 Breakfast 9:30 – 12:00 Fun 12:00 – 1:00 Lunch 1:00 – 3:00 Fun

3. 2009 – 2010 GBA Jeff Davis President Liz Stanton Executive Vice President Reed Moore Chief Financial Officer Kyle Ankrom VP of Academic Affairs Ezequiel Zamora Section A Representative Michael Craig Section B Representative Jean Downing VP of Alumni Relations Arun Mulchandani VP of Career Management Julia Andrle VP of Community Outreach Ceili Cascarano VP of Marketing Communications Ying Huang VP of Multicultural Affairs Kristi Ludwig VP of Student Activities Parul Lahoti VP of University Relations Chad Langville VP of One Year Class Olivier Quinn Section C Representative

4. Strategic Imperative: Integration • Goizueta MBA Programs • International Students • Alumni • Companies • Emory University • Community

5. Strategic Imperative: Communication • Full-Time MBA Newsletter • Master Calendar

6. NYSE Event Leadership Summit Wednesday, September 2nd 8:00 AM – 9:30 AM NYSE breakfast with CEOs 9:30 AM – 10:30 AM NYSE’s Duncan Niederauer on Leadership with MBA10s 10:30 AM – 11:15 AM Media Break 11:15 AM – 1:00 PM CEOs Panel Discussion: Where Do We Go From Here? 1:00 PM – 2:30 PM Various small group receptions, media interviews 3:30 PM – 5:00PM NYSE Closing Bell event

7. BBA MBA BBA MBA VIP Rows A-G OPEN SEATING MEDIA OPEN SEATING OPEN SEATING Rows H-O OPEN SEATING MBA BBA OPEN SEATING MBA BBA MBA MBA

8. NYSE Closing Bell Event

9. Goizueta MBA Brand Statement • Core Values • Courage • Integrity • Accountability • Rigor • Diversity • Team • Community WHY??? 1) Reneging on offers 2) Reneging on projects 3) Disappointing outside companies on directed study projects 4) Showing up for client meetings for class projects late/unprepared 5) Inappropriate comments to guest speakers in class

10. Goizueta MBA Brand Statement • Purpose: • Goal congruence among classmates • Improves class and school brand internally and externally • Holds us accountable and builds unity Objectives: • As a class, develop a unified list of guidelines that we will all commit to prescribing to both inside and outside the classroom • Hold each other accountable for all actions that lie outside the guidelines specified in the Student Brand Statement

11. Goizueta MBA Brand Statement Questions: • 1) If a recruiter had to describe GBS alumni, what description would you like he or she to give? • 2) What are the responsibilities of being a GBS student? • 3) What drives your passion for GBS and your classmates? Groups: Group A: Tables 1 - 10 Group B: Tables 11 - 20 Group C: Tables 21 – 30 Time: 3:00 – 3:15 Introduction 3:15 – 3:35 Round 1 3:35 – 3:55 Round 2 3:55 – 4:15 Round 3 4:15 – 4:30 Wrap-Up

12. Goizueta MBA Brand Statement Logistics: Monday, August 31: • World Café • Leave flip charts available Tuesday, September 1: • Leave flip charts available • Start consolidating thoughts Wednesday, September 2: • Finish consolidating thoughts Thursday, September 2: • Finish consolidating thoughts • Present final product

13. Open Discussion