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September 2008

September 2008 Estimated Internet Users in India Indian Internet Users expected to grow to about 100 Million over the next few years . Internet & Online Association Government’s Broadband Policy Target: 20 MM subscribers by 2010 E-Gov Initiatives gaining momentum

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September 2008

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  1. September 2008

  2. Estimated Internet Users in India • Indian Internet Users expected to grow to about 100 Million over the next few years . Internet & Online Association • Government’s Broadband Policy Target: 20 MM subscribers by 2010 • E-Gov Initiatives gaining momentum • Information Services available online Source: eMarketer

  3. Strong IT – ITES Growth Projected Figures in USD billion Sustained growth drivers including: • Continued emphasis on trimming operational costs, • Dealing with increasing compliance and regulatory requirements • Remaining price competitive • Transforming into a global services oriented business model and addressing challenges of rising skill shortages, across several developed markets Includes IT Software & Services, ES and Products, as well as ITES-BPO Strong optimism of the industry to achieve its aspired target of USD 60 billion in exports by 2010 Source : NASSCOM

  4. Sify is best positioned to leverage the projected exponential growth of Internet usage as well as internet based services.

  5. Sify’s ICT Evolution Managed Services Portfolio – SOC Launch 2008 Managed Services Portfolio – SOC Launch 2008 Aug’ 08 :4th Level iv Datacenter Launch Aug’ 08 :4th Level iv Datacenter Launch OCT’06: IP VPN – MPLS Market Leadership Award from Frost & Sullivan Third time In a row OCT’06: IP VPN – MPLS Market Leadership Award from Frost & Sullivan Third time In a row First IPv6 Network in India First IPv6 Network in India Sep’06: Tie-up with IRCTC for online ticket booking Sep’06: Tie-up with IRCTC for online ticket booking Aug’06: Third tier III data centre at Bangalore (scalable to tier IV) Aug’06: Third tier III data centre at Bangalore (scalable to tier IV) Feb’05: Online Games Feb’05: Online Games Mar’06: 05-06 net profit Mar’06: 05-06 net profit June’04: Infrastructure management services June’04: Infrastructure management services June’03: Retail broadband through CTO’s June’03: Retail broadband through CTO’s Sep’04: UCO OICL IP VPN Orders Sep’04: UCO OICL IP VPN Orders Dec’02: CISCO GS routers Dec’02: CISCO GS routers Mar’04: Acquisition of EAP “Sify Assure” Mar’04: Acquisition of EAP “Sify Assure” Sep’00: Data centre/hosting services Sep’00: Data centre/hosting services Mar’03: EBIDTA breakeven Mar’03: EBIDTA breakeven Oct’99: IPO NASDAQ listing Oct’99: IPO NASDAQ listing May’02: VoIP launched May’02: VoIP launched Oct’98: Online portal Oct’98: Online portal Mar’00: Retail internet access – Mar’00: Retail internet access – e Ports launched Nov’98: Retail internet access – dial-up Nov’98: Retail internet access – dial-up April’98: Corporate data/network Services April’98: Corporate data/network Services 96-97: Network infrastructure 96-97: Network infrastructure Dec’95: Company incorporation Dec’95: Company incorporation Converged enterprise solutions

  6. Overview Pioneering expertise Certifications • India’s leading integrated internet and infrastructure services company • NASDAQ listed corporation • India’s leading operator of tier III and tier IV data centres • World’s largest cyber cafe chain: 2000 + e ports (operational) • SEI CMMI Level 5 • ISO 9001:2000 • ISO 27001 Financial strength • $US 140 million in revenue in 07-08, CAGR of ~35% Customer patronage • 2000+ corporate customers • Over a million consumers across broadband, e Ports and online services

  7. Catalysts of the Internet for positive change Consumer Internet Experience Enterprise Services Common Technology Core Network Data Centers Systems Leveraging IP expertise

  8. Service Offerings Enterprise solutions Consumer services • Enterprise connectivity • Managed voip solution • Application services • Security solutions • Hosting services • Infrastructure management • eLearning services • Mobile solutions • Business consulting • e Ports ( 2000+) Operational • Broadband to homes and SMB’s • Ecommerce (Sifymall.Com) • Education • Travel – Sifytripz.Com • Community portals (Sifymax.in) • Games

  9. Awards & Accolades • Frost & Sullivan Market Leadership Award for IP VPN Market in India • Brandon Hall Gold Excellence award- Sify eLearning for Mobile Learning Delivery Platform developed for Cisco Systems • Recognition by Forrester for Remote Infrastructure Management Services • Recognition by IDC for the pioneering progress in IP VPN market space • Recognition by Gartner for initiatives in Managed Services • Awarded Superbrand status • ISO 27001 Certification for Information Security Management Systems • ISO 9001:2000 Certification for provisioning of corporate VPN, Internet bandwidth, Voice over IP and Integrated Security Solutions • CMMI® level 5 Certification

  10. Technology Core Competence “To become the global provider of choice by pioneering technology and offering innovative customer centric internet solutions thereby creating value for the customer” Sify’s Technology is ISO 9001-2000, BS7799 certified & appraised CMMi Level 3

  11. International Coverage sify 300+ cities in 52 countries International PoPs: NY, London, HK, LA, SJ 300 cities in 30 countries Internet Peering - International Collocated POP Peering ISP New York - I New York - II London - I London - II San Jose Los Angeles Hong Kong IP Backbone Reach

  12. Domestic Coverage Sify offices 500+ Cities in India (750 base stations) India’s largest MPLS network *Point of Presence/Base Station IP backbone reach • A World class design and service standards network to deliver • Consumer Internet Experience • Enterprise Technology Services • Network coverage extends to 500 + cities • Our Network is IPv6 and MPLS enabled with redundancies • A Converged network: Voice, Video & Data capability • Future proofed to meet strong demand from IT/ITES and other verticals

  13. Integrated Trouble Ticketing • Proactive Alerts • Standards Based State-of-the-Art Network Management

  14. IT Information Library CIO Dashboard Problem Management Incident Management NMS Alerts Trouble Ticket Engine Knowledge base Change Management Service Desk Escalation Engine C M D B Change Workflow NMS Configuration Baselines Threshold Monitoring IT Service Continuity Management C M D B Capacity Management Reports Engine Service Level Agreements Path Management Availability Management Software Inventory SLA Management

  15. Integrated Enterprise Services Managed Services Offshore Services • Managed Network Services • IP/VPN • Global MPLS • Internet & bandwidth • VoIP & Converged Network Services • Managed Datacenter Services • Managed Servers • Managed Mail • Application Hosting • Security Services • Network Operations Management • Datacenter Operations Management • Security Operations Management • Application Performance Management • Desktop Management • Helpdesk Key Verticals Served • IT/ITES- BFSI - Consumer Telecom -Life Sciences • Manufacturing - Retail -Energy - Government

  16. Sify Enterprise Services - Profile Expertise in delivering mission critical 24x7 technology services Leader in India by far- IDC Over 2000 clients, including 400 global companies Among top providers in Forrester Wave for Offshore Infrastructure Management (2005) Scalable infrastructure

  17. Integrated solutions IT/ITES, BFSI, Telecom, Pharma, Manufacturing, Government Managed services Remote infrastructure management services Tools and process deployment Consulting services in best practices ITIL Thinclient and managed computing Applications - SaaS Human capital management Knowledge management Unified messaging and collaboration Supply chain management Customer lifecycle management Managed voice Hosted contact center solutions Managed inbound voice Managed outbound voice Hosting High availability Dr/bcp Managed applications Security services Storage and virtualisation Storage consolidation Shared storage Virtualization Services Managed storage Solutions Security Consulting services Data and transaction security Implementation services Managed security services Network IP VPN/MPLS Global connectivity solutions Dedicated internet Bandwidth Cleanconnecttm Enterprise offerings

  18. Enterprise Services - International • Infrastructure Management • Infra Projects / Consulting • Security Consulting • Managed Security Services • Hosting Services • Enterprise Appln Management Enterprise Infrastructure Services • eLearning content services • Content Mgmt • Learning Technology Services Enterprise eLearning Services

  19. Sify Infrastructure Services N/W Mgmt Server Mgmt Infrastructure Application Support Operations Support Security Our Domain

  20. “Sify Is Best Suited For Discrete Offshore Remote Management”Forrester Wave TM : Global Delivery Infrastructure Management – December 2005

  21. The Sify edge ENGAGEMENT GOVERNANCE ENGAGEMENT GOVERNANCE ENGAGEMENT GOVERNANCE ENGAGEMENT GOVERNANCE EXPERIENCE EXPERIENCE EXPERIENCE EXPERIENCE SERVICE INFRASTRUCTURE SERVICE INFRASTRUCTURE SERVICE INFRASTRUCTURE SERVICE INFRASTRUCTURE SPECIALIST IN REMOTE INFRASTRUCTURE MANAGEMENT SERVICES SPECIALIST IN REMOTE INFRASTRUCTURE MANAGEMENT SERVICES SPECIALIST IN REMOTE INFRASTRUCTURE MANAGEMENT SERVICES SPECIALIST IN REMOTE INFRASTRUCTURE MANAGEMENT SERVICES EXPERTISE EXPERTISE EXPERTISE EXPERTISE PROCESSES PROCESSES PROCESSES PROCESSES

  22. Value Proposition Business • Business Service Management • Business Impact Analysis Process • Enhanced Productivity - ITIL Best Practices • Reduced Noise Levels – Root Cause Analysis with Six Sigma Operations • Cost reduction savings to 50% • Enhanced Customer Satisfaction : Pro-active approach Impact on Business Strategy MULTI LEVEL ENGAGEMENT VALUE

  23. Case Study : Hosting & Managed services Client RxMD, NJ USA & Chennai , India Managed by US Board Certified and Licensed Physicians Service Hosting Services, Managed services, DR solution & Storage services Challenge Highly secured Infrastructure complaint with US & EU regulations Scalable architecture OS & DB administration 24 x 7 Benefits Single point solution offering end to end solution starting from Hardware Procurement , Implementation and continuous support DR server up in 24 hours as per RxMD’s requirement by using unique Sify solution. Quick Implementation meeting stringent client deadlines Guaranteed 99.6 % uptime for Network and Infrastructure

  24. Case Study : International MPLS Services Client Whirlpool India Limited Service International MPLS Services Accessing servers in US from office in India Challenge Shifting of application servers to Michigan , US High uptime commitments in the network Redundancy on the network Highly flexible and scalable network solution End to End Security Benefits High uptime reliable network Strong security feature Automatic route distinguishers to provide traffic separation

  25. Case Study : VPN Connectivity Client Globus Multi location retail store. Changeover to Sify from TELCOs Service VPN Connectivity with high last mile uptime Challenge Integrating Network High last mile uptime Benefits High uptime on entire network including Last mile Faster implementation 30-40 % reduction in costs

  26. Case Study : Document Management Client DLF Group is a leading name in India’s real estate Industry Service Document Management & Scanning services Challenge Documents centrally stored in Corporate office Delhi. Hindering productivity as it requires physical travel between locations for document retrieval. Documents (Legal Documents, Drawings) are to be maintained for long time and is also exposed to wear & tear Benefits Fast searching and retrieval of the documents and drawings Enterprise wise access to the documents Documents available on one click of a button Back up to the physical documents Wear & tear of the documents and drawings was reduced

  27. Enterprise Services Revenue 1 $ = Rs 42.93

  28. Enterprise Customers IT/ITeS BFSI Consumer Telecom Life sciences

  29. Manufacturing Energy Media Retail Government Enterprise Customers

  30. Integrated Consumer Experience No one else has it ! • com

  31. We single handedly created the branded public internet access services industry in India by: Taking Internet to the people with a franchised chain Currently 2000+ e ports operational in 200 + cities, and growing The undisputed No 1 in branded public Internet access Delivering a superior Consumer Internet Experience High speed access across the chain The world’s largest franchised cyber café chain

  32. Sify e Ports: Categories & Services • Internet : Browsing,Voice,Games • E commerce : IRCTC,Utility bills,Money transfer etc • E entertainment : • E shopping : Sify mall • E shopping : Sify mall • Internet : Browsing,Voice,Games • E commerce : IRCTC,Utility bills,Money transfer etc • E entertainment : GameDrome,Sifymax • E shopping : Sify mall

  33. Sify e Ports: Categories & Services E learning : Microsoft certificate , Internet Access for Microsoft IQ PC , Microsoft Office products training at e Ports, e Ports a virtual office “ As part of our strategy to use the e Ports to empower Indians with Internet and IT services, We have partnered with Microsoft India to help bridge the digital divide in India “

  34. e Ports

  35. Our vision is to be an integral part of the Indian middle class family’s Internet experience

  36. Sify broadband to Homes High Speed Internet Revolution for homes Pioneered unique model with Cable TV operators (CTOs) for last mile connectivity Currently the largest private player with more than 2lac subscribers Potential of 80 Million Cable TV households Cable TV homes more likely to buy home PCs iWay users who buy home PCs can remain Sify customers Aggressively growing base Technology Innovation : Service Provider with wireless broadband technology Developed own client to ensure PC hygiene and push updates to consumers at home (eg Anti Virus).

  37. CUG Phone for Subscribers Mathguru , Class teacher & MBD Alchemie IRCTC tie up for Railway Tickets through partners(CTOs) Roaming access to users : Sify Anywhere VOIP for International Calls. PC health solutions. Value added Services

  38. Sify broadband to home

  39. Consumer Internet Experience Driven by High Speed Broadband Rich broadband content Betting on broadband! Betting on youth !

  40. India & the Internet 50 Mn in March’08 Internet penetration at 3.5% of population Smaller cities & towns record 142% YOY growth 25% users from smaller towns Over 20Mn NRI’s estimated world over Source:IAMAI & Internetworldstats

  41. Internet Content : enriching consumer experience Entertainment Online Games, Movies, Music Videos Association with Indian Television : Indian Idol, MTV Roadies, Fame Gurukul, Saregamapa

  42. Internet Content: enriching consumer experience Education Tie up with Educational Institutions E Learning (Computer Based Training) Online tests

  43. Sify.com in regional languages

  44. Sifymax.in-City Centric Portals

  45. Samachar.com

  46. Portals revenue 1 $ = Rs 42.93

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