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1970’s Fashion Trend

1970’s Fashion Trend. Divya Dahiya , Zoe Yang, Sharleen Kwok, Minjie Woo. 1970 s Quotes. “Our lives are to be used and thus to be lived as fully as possible, and truly it seems that we are never so alive as when we concern ourselves with other people” (Harry Chapin)

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1970’s Fashion Trend

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  1. 1970’s Fashion Trend DivyaDahiya, Zoe Yang, Sharleen Kwok, Minjie Woo

  2. 1970s Quotes “Our lives are to be used and thus to be lived as fully as possible, and truly it seems that we are never so alive as when we concern ourselves with other people” (Harry Chapin) “Look famous, be legendary, appear complex, act easy, radiate presence, travel light, seem a dream, prove real” (unknown) “There are high spots in all of our lives and most of them have come about through encouragement from someone else. I don’t care how great, how famous or successful a man or woman may be, each hungers for applause” ( George Matthew Adams)

  3. The 1970s Disco Era Fashion Trend [Women] • Dresses: • Women wore mini-dresses made out of a very tight and stretchy material like spandex. The dress could be metallic, or have bold designs on it. Dresses that had sleeves flared out were common for the Disco. • Pants: • Jeans: Made in different styles, but often were “wide-legged, flared and bell bottomed.” • Shirts: • Ascot Blouses: A variety of ascot blouses; have ruffles around the neck area, while some have simple ties which can be made into bows.

  4. The 1970s Fashion Trend [Women] • Shoes: • Platform shoes: heels that were made out of cork or wood; feet are “strapped in around the ankles and allow the toe to peep through.” • Hairstyles: • African cornrow: “The hair is plaited tight to the scalp either in straight rows or intricate patterns”; the ends were either secured with elastic bands or beads.

  5. 1970s Fashion Trend [Women]

  6. The 1970s Fashion Trend [Men] • Shirts: • Collared shirts with metallic colors or bold designs made out of satin or spandex were very popular among men.It was trendy to turn the collars upward and leave the top portion unbuttoned to expose the chest.. • Pants: • Flared trousers with patterns or prints • Jackets: • The Disco Jacket was also very trendy in the 70’s with its sleeves flared out. They were made out of satin because satin reflects the lights in the disco very well.

  7. The 1970s Fashion Trend [Men] Hairstyle: Long hairstyles with loose straight or curly hair; Short shaggy hairstyles with “a very relaxed and free appearance”

  8. Colours & Designs The 70’s was a combination of “The Disco Era” and “The Hippies” The clothing was very vibrant and colourful Faux fur was widely popular among both genders Flared pants were also commonly used among males and females

  9. Social Status Fashion: proclamation of individuality Brought about a new orientation/ new social grouping Clothing became a tool to express personalities

  10. Fashion Designers • Yves Saint Laurent • Anti-Dior look • Dior created a “New Look” which emphasized a woman’s hourglass shape • The “Anti-Dior” created an androgynous shape of a long, lean woman • Long lean female suits, trousers, and Annie Hall style • Peasant look • Blouses with lace or off-the-shoulder necklines • Skirts were flared out or made of tiers

  11. Fashion Designers • Diane von Fürstenberg • Designed the wrap dress • Became widely popular in 1972 • Vivienne Westwood and Malcolm McLaren • Created punk as a style • Ripped jeans, torn t-shirts, scrappy haircuts, torn leather jackets

  12. Fashion Icons • David Bowie, Roxy Music, Marc Bolan • Glam rock stars created the glam rock style • Extravagantly dressed, flamboyant costumes, outrageous colours • Bianca Jagger • Social and human rights advocate • Ebony walking stick, peacock-feathers in cloche hat, green sequined shoes, transparent blouses, and carried an ivory cigarette-holder

  13. Music & Pop Culture • Punk music • Torn clothing, black leather and rebellious and anti-establishment styles • Mohawk • Disco • Women wore glittery mini skirts • Men wore tight polyester pants

  14. Movies & Television • “Easy Rider” • Tight pants, long sideburns and biker boots • http://www.youtube.com/watch?v=UjlxqANj68U • “Saturday Night Fever” • Men combed their hair back and wore white disco suits • http://www.youtube.com/watch?v=bq4ZMKqWk80 • “Annie Hall” • Diane Keaton emphasized the style for working women • Baggy pants, men’s ties and hats • http://www.youtube.com/watch?v=TBzHphcc2Jw • “Charlie’s Angel” • Big feathered hairstyles for women • http://www.youtube.com/watch?v=LAOIq4OzgjU

  15. Movies & Television

  16. Clothing Parallels 1930s Fashion Trends: Satin, ruffles, feminine colours, bias cuts Bold and bright colours influenced by trends from 1920s, 30s and 40s

  17. Historical & Cultural Influence • 1970s fashion trends mostly reflect people’s dislike toward the society • June 28th 1970: First Gay Pride March • April 24th 1971: Anti-War March • Women gained more freedom & rights • 1963 Presidential Commission of the Status of Women represents disturbing facts about the role & place of women in society • 1975 International Year of the Women • Overall the 1970s fashion represents the product of the many changes and reforms that took place during the 1960s • Change in role of women • Change in level of discrimination against African Americans • Anti-war sentiments toward Vietnam War

  18. Historical & Cultural Influence

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