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Human resource efforts - PowerPoint PPT Presentation

Marketing Service Organisations

Marketing Service Organisations. BM404 - 2006. Overview. Defining services Understanding the services economy The service sector in Australia Mega-trends and the service sector: Professional services Characteristics of services Marketing implications. BM404 Assessment.

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823 views • 40 slides

Services Marketing

Services Marketing. MTG 410 Fall 2000 Prof: Donna J. Hill, Ph.D. What Are Services?. Services are deeds, processes, and performances. Nature of product. Greater involvement of customers in the production process. People as part of the product.

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828 views • 29 slides

Services Marketing

Services Marketing. Chapter one. What is a service?. One definition of a service: Activities, deeds, or other basic intangibles offered for sale to consumers in exchange for money or something else of value. Examples of Service Industries . Health Care

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252 views • 15 slides

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Human resource efforts - PowerPoint PPT Presentation

Marketing Service Organisations

Services Marketing

Services Marketing