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Principles of Marketing

Principles of Marketing. Prof. univ. dr. Smaranda COSMA Lect. univ. dr. Marius BOTA Facultatea de Business Universitatea Babe ? -Bolyai. Principles of Marketing. C hapter 3 Developing marketing m ix Produ ct , Pr ice , Place, Promo tion. Selective references.

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Principles of Marketing