'Standard industrial classification codes' presentation slideshows

Mandatory Grant Applications/Submission 2012/2013

392 views • 30 slides

Market Research

Market Research . Market Research Process. Define problem Put together research plan Primary data - Questioning/Observation Secondary data Gather information Analyze and interpret. Problem Statements: Questions you must answer for your business plan.

247 views • 14 slides

Your Business Librarian

199 views • 9 slides

Chapter 4

4-1. Chapter 4. Understanding the Marketing Environment: Segmentation, Targeting, and Positioning. 4-2. Explain the process of STP marketing. Describe bases for identifying target segments. Discuss criteria for choosing a target segment. Identify the essentials of a positioning strategy.

173 views • 7 slides