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Do I Have the Best Website on the Planet or What?

November 4, 2011 Concurrent Session 2:00-2:50 JW Jones Student Union Boardroom. Do I Have the Best Website on the Planet or What?. Rene Erlandson Director, Virtual Services University of Nebraska Omaha rerlandson@unomaha.edu. Rachel Erb Electronic Resources Management Librarian

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Do I Have the Best Website on the Planet or What?

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  1. November 4, 2011 Concurrent Session 2:00-2:50 JW Jones Student Union Boardroom Do I Have the Best Website on the Planet or What? Rene Erlandson Director, Virtual Services University of Nebraska Omaha rerlandson@unomaha.edu Rachel Erb Electronic Resources Management Librarian Colorado State University rachel.erb@colostate.edu

  2. IS Your Website the “Best”? • Is desired info quickly accessible? • Understandable language? • ILL, Catalog, Journal • Useful? • Attractive?

  3. Perceptions or fact?How to find out the reality?

  4. What is a Website Usability Study? • Measures user interactions with and perceptions of a website.

  5. Website Usability Study Components @ UNO • Usability Test (Core Task List) • Survey • Multiple Card Sorts

  6. Usability Study Team • Identify stakeholders within the Library. • What roles will team members play • Investigator(s), Study Session Administrators, card sort administrators, etc

  7. IRB / IEC / ERB • Does your campus have an IRB? • Principal Investigator certification (CITI)? • Research parameters • Children=18 or younger etc, identify-ability of participants • Obtain appropriate forms (exempt) • IRB • Find out deadlines/when committee meets

  8. Usability Test • How often? • How will data be collected? • Video • Screen capture • In-person observer • Session Administration • Self-administered • One-on-one • Multiple people in a testing session • Duration

  9. Constructing a Core Task List: Considerations • What do you hope to learn? • Who uses the site? • Include user group specific tasks? • Who do you want to use the site? • What do you want visitors to be able to do within the site?

  10. Core Task List (con’t) • Tasks should be“do-able” • NO trick questions!!! • Results should be measurable • Task: Does the library own a copy of The Iliad by Homer? • Clearly defined answer = measurability

  11. Core Task List (con’t) • Test instrument BEFORE submitting IRB application • How long does it take to complete all tasks? • Expect in-experienced users to take longer (for purposes of estimating session length)

  12. Study Participants • How many? • Identify user groups • Students • Faculty/Staff • Library student assistants • Library faculty/staff • Minimum: User groups x 5

  13. Core Task List Evaluation • Define success • UNO Ultimate goal = participant successfully completes each task in less than 4 steps with no frustration

  14. UNO Survey • Affiliation • Participant perceptions • Site usage • Open ended questions

  15. http://l.unomaha.edu/brickclick2011 • Session Slides • Core Task List Instrument • Core Task List Evaluation Forms • Survey Instrument • Adult Consent Form

  16. Card Sort

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