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Speed = Strategy

Speed = Strategy. How to win the competition by focusing on speed. @oleschaper. Speed = Strategy. “The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow.” Rupert Murdoch. Who we are. Independent Game Developer and Publisher Founded 2008

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Speed = Strategy

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  1. Speed = Strategy How to win the competition by focusing on speed. @oleschaper

  2. Speed = Strategy “The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow.” Rupert Murdoch

  3. Who we are • Independent Game Developer and Publisher • Founded 2008 • 3 Online Browser MMO Games • Worldwide Full Service Operation • 15 People

  4. Dino Storm

  5. Cowboys, Dinosaurs, Laserguns • Prototype ready after 3 days (and nights) • Game developed in < 6 months (1 Dev) • Closed Beta starting end of this month

  6. Speed to the core The Splitscreen Framework Design Goals: • Let the game developer focus on the game and nothing else. • Effective (does the right things) • Efficient (does things right) • Improve once, benefit everywhere • Build reusable, modular components

  7. Speed 3 Keys to gain speed: • Pace • Process • People

  8. 1. Pace

  9. 2. Process

  10. Lean Toyota’s lean principles: • Eliminate Waste (jp: Muda) • Continuous Improvement (jp: kaizen) • Optimize Workflow ( Kanban)

  11. Processing Loops The OODA - Loop • Concept by military strategist John Boyd for combat situations • Continuous Process • The faster you get, the harder for your competitor to keep up Collect Information Understand the situation Observe Orient Act Decide Execute your decision What should we do?

  12. 3. People

  13. 3 People factors • Clarity • Unity • Agility

  14. 1. Clarity Shared, clear understanding of your current situation and direction. • Senior leaders are closely aligned and committed • People find time to review how the work is going • Teams capture and communicate lessons learned • Employees receive training when new initiatives are launched

  15. 2. Unity Agreement, that the direction is desirable and the need to work together to move ahead. • Senior leaders are closely aligned and committed. • Team members are flexible about switching responsibilities to make things easier for one another. • Team members are comfortable talking about problems and disagreements. • Management systems work coherently to support overall objectives.

  16. 3. Agility Willingness to turn and adapt quickly while keeping the goal in mind. • The company bases ist success on the ability to explore new technologies and methods. • The company creates products and services that are innovative. • When making important decisions, senior leaders usually put forward creative and innovative ideas.

  17. 3 Questions • Do I know where we are going and why? (clarity) • Am I committed to work with these people to get there? (unity) • Am I willing to suggest and try many different ways to get there (agility)

  18. Measuring Speed Focus on Value Time to Value (TTV) Value over Time (VOT) 4 Possibilities: • Long TTV, Little VOT • Long TTV, Long VOT • Little TTV, Little VOT • Little TTV, Long VOT

  19. Facebook’s Big 5 • Focus on Impact • Move Fast • Be Bold • Be Open • Build Social Value

  20. Sources and Links • Strategic Speed – Mobilize People, Accelerate Execution by Jocelyn R. Davis, Henry M. Frechette JR. and Edwin H. Boswell • Rules of Thumb by Alan M. Webber • Command and Control Theory http://www.au.af.mil/au/awc/awcgate/mcdp6/ch2.htm

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