2018 SEO UPDATES: STRATEGIES TO IMPLEMENT

1. 2018 SEO UPDATES: STRATEGIES TO IMPLEMENT Change is the rule of Nature and is a beautiful step of evolution.To provide an enhanced customer shopping experience and convenience, Google is carrying on mutations regularly in marketing DNA and dimensions of search optimization. Online marketing has been fine tuned with much of ever changing customer needs as well as Google algorithm updates. Such metamorphosis in trend updates scale down the importance of the current marketing strategies. In order to overcome such unexpected situation, it’s better to be armed with apt alternatives. Take a look at the likely SEO tactics for 2018 to implement through. 1. Google Ranking factor 2017: As per global updates, in 2017 Google beats Bing and yahoo to surpass the race keeping SEO key in hand. Search traffic stat says, Google accounted for over 79% of desktop search over the world, with Bing being a lowly second at 7.27% and yahoo at 5.06%. Hence, it is clear that your business must be accessible in Google following Google’s ranking blueprint to top the search list for tread optimization. 2. 63000 searches for Second: Stats says that in an average, Google experiences over 63000 searches per day and that inspires to acquire a top ranking in Google search engine result page to be

2. search optimized. Moreover, a higher ranking prompts buyers to search products what you are offering and allows them to do more research within your site. 3. 4 words search queries: However, keyword matters. Google marks that nowadays people are practicingspecific search called long tail key word. And this is why content must be rich with customer targeted keywords. 4. Mobile first: Maximum of the search is over mobile device upstaging the desktop in 10 countries including US and Japan - report says. So, it’s ideal to design a responsive and mobile friendly website to be accessible to a huge crowd. 5. Quality content and link building: Using Google Search Console, find out the ways people follow to get your site. And sanitize your current content to hog the limelight. Flowing “Quality over Quantity”, maintain your website or web page with very informative, concise yet quality content to drag maximum attention. 6. Content length: Undoubtedly, content rocks in site but long yet quality content plays easy. Customer targeted contents with frequently searched specified keywords of preferable length can bring higher search ranking. Report says- the average content length is 1890 words at the average Google 1st page result. And this sets a goal in upcoming years to contemplate lengthy content at first. 7. Back links: Analysis says that site contents or long page articles of over 1000 words get more shares and links. And getting more links and shares mean higher SEO ranking and business growth. 8. Competitors: Competitive marketing attitude is the new age trick of getting traffic. Statistic states 82% effectiveness of SEO for enterprises. And this means your competitors doing much more to optimize their search. Hence, include quality SEO services in your recent marketing search to be search optimized and get more and more web traffic. 9. White hat SEO:

3. Going organic implementing white hat SEO as inbound marketing strategy is the key to be listed in the group which experiencing 61% of organic traffic with effective SEO tactic. 10. Google “near me” search has Doubled: In recent days, Google is the brand new local guide to furnish all what you want nearby you. And this is the key to grab more and more local traffic by updating your local search. Local SEO implication aids better visibilityof enterprises. Making sure of relevant registers, register your company details with all required elements to be at the top and acquire more clicks. 11. Local listing: Accessing the local SEO posting at Google, it is easy to find out a nearby store and as per reports 72% of customers searched for local listing to find out a store within 5 miles. 12. Mobile search : Following mobile first trend, many local searches are location based and this indicates to have mobile optimized local search. 30% of mobile searches are related to location. 13. Remapping: Over such organic tricks, there are few smart tactics that help to experience maximum traffic. Republishing old articles with whole new content and images is one of those acts. Over 111% of traffic growthcan be attributed to this factor. 14. Social linking: One more tactic is link. Link is a pronounced SEO factor. And taking advantages of social media, make your business go viral by maintaining linking protocols with its social forum. Social media is strong to effectively exhibit your product and services in front of a huge customer base. 15. Online marketing with an effective budget: Analysis predict that- in the year 2018, businesses will invest 41 percentile of their central budget over online marketing and search engine marketing will acquire the largest share of total online spend.

4. Conclusion Top search ranking is the dream of each and every business but a concise, effective and quality SEO service is the root to met SEO. Hence, come up with a minty fresh SEO strategy to rule the market in 2018. And if you are looking for a SEO service agency then step in to Geekschip- a digital marketing company with hundreds of satisfied clients.