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Digital Marketing Course in Coimbatore

This topics it have using for you have to make a website and SEO process fundamental

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Digital Marketing Course in Coimbatore

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  1. The Role of Word Press CMS & Important Plugin in SEO IPCS DIGITAL

  2. PART -1

  3. WHAT IS WORD PRESS and SEO • INTRODUCTION FOR WORD PRESS * A WordPress Introduction for open source had website platform. * The benefits of using WordPress create in web content * Instructions for getting familiar step-by- step with the WP. * Learn about WordPress themes, plugin, post, settings . * How to create your first post or page, and optimize your site for seo • INTRODUCTION FOR SEO* SEO Standard as Search engine optimization * It is simply the process of obtaining website visitors or traffic* From “organic” search results in search engines like Google* Search Engine Optimization is the name given to activity that attempts to improve search engine rankings. In search results Google™

  4. INSTALLING WORD PRESS • Download w-p zip file. • Create the Database and a User •  Set up wp-config.php. • Upload the files. •  Run the Install Script. • Finish after installation version. • Again automated installed. • After using Database in backend user as php-Myadmin. • Login after word press. • Installing theme customize. • Next to install plugin.

  5. Add and edit any plugin to any free are pro version. • To check how to run widget work us . • One by one step to modifies and every page has edit and over view. • Next you have update and preview in your page. • Especially unique your domain name or id . • You can after hosting your web site to change and modifying to your convenient.

  6. INTRODUCTION TO DOMAIN The Domain name is a unique name identifies an internet resource such as a website? It an identification string that defines a real name of administrator autonomies authorities or control for the Internet. Domain names are used various networking contexts and the application-specific name and address purposes for inaugural IP a have rooted your website. Its only identity of web technologies. • Choose a Domain name. • Check to see if your Domain name is available. • Select the Domain you want to buy. • Choose how many years you want to pay. • Select additional services. • Pay for your Domain name and services.

  7. STEP –BY – STEP DOMAIN NAME • Purchase your own Domain go to Domain sales web site. • Choose your organisation related Domain name . • For example : .com ,.org , .in.., so and so. • Select after add your website address to Domain • Then you will change and modified do not passable . • How long year purchase of your Domain and get to do. • Your organisation has navigate link in URL . • entire hole of the world made up of available Domain .

  8. How to Register a Domain Name Domain name is Web address talk viewers where to find your online business. Yet domain name is one of the most powerful tools, It has used to builder successfully on your online businesses? 1 .Register Alternate Domain Name Extension. • Choose a memorable, relevant Domain name with the beginning start. • A Domain name held on real-time having for your business. • You need to help us attract viewers and search engines alike while also supporting your brand. • Network Solution Domain Name Scorecard reviews an online quiz that is designed to help. • How well your domain name does. 2. Registers Domain Name of Protect for Your Brand . • The Product has sold online have specially identified uniquely for your brand so as exclusive . • Digital marketing has helped to Domain name.

  9. 3. Register Descript Domain Name. • Viewers may intend to visit example.com, but mistake type example.com instead. • By anticipated .type error & register them our domain name, if you can catch viewers. • Led before astray they are viewer are own create a site. 4. Extend You Domain Registration Term. • So many kinds of people are renewal Domain name register annually. • Possible to renewal for an extended term. • The optional have along with auto-renewal services are providing, don’t avoid. • Losses your Domain name due to forgetfulness. • Search engines as Do0main Name favorably when indexing your site.

  10. 5. Elective Private Domain Registration • The private domain registrar is more of a necessary of a luxury. • Many continue to neglect critical component of domain name registrar • A small monthly fee A private domain registration could you keep your personal contact information out of the WHOIS database, where is it available to the public a simple domain name search. 6. Secure Your Domain Name Registration • By lock your domain name, human error - your own making. • When your domain is the lock, the third party could not transfer your domain to a different registrar without your consent. Domain locking of prevents you from making accidental changes to your domain name servers, which can disrupt your website and business email. • base on your domain name's are rating in these six key areas. • You can then use this information to unlock your domain name full potential as a business building tool.

  11. WordPress Overview • Most common peoples also make mistake have to choose as beginners wrong website platforms. you are not Phase the making that mistake. Because of your select. • Word press For most users is used self-hosted word press site is the perfect solution. • It has more than website developer and technical intelligent are handling of designs and add so many slides are made to here, then allowing you to create any kind of website you could think about to design. • For more topics, WordPress is free for anyone to download and using to build any • kinds of websites without not restriction. • Most common peoples also make mistake have to choose as beginners wrong website platforms. you are not Phase the making that mistake. Because of your select WP. • Word press For most users is used self-hosted word press site is the perfect solution. • It has more than website developer and technical intelligent are handling of designs and add so many slides are made to here, then allowing you to create any kind of website you could think about to design. • For more topics, WordPress is free for anyone to download and using to build any website.

  12. Step 1. Setup • Select your Domain and choose URL . And purchase WordPress server for your web tech. • Word press For most users is used self-hosted word press site is the perfect solution. • Choose your package planner for hosting your site roaming on site in website.

  13. You need to select your domain step to choose the plane then continue. • On the next purchase in a domain. • Next signup ident ally shall you stick a .com domain name. • After choosing your domain name then start. • Make sure related your business.

  14. Next asking to provide your mail and address such as name, address, email. • On this screen extant optional purchase. • We generally don’t recommend purchase extract, you can also add later. • If you decided to need them

  15. When will you receive your mail after than login your user and password go to (Cpanel) inside now? • This is a hosting dashboard where you manage every like get support. • Setup email is Most important, where you install WordPress. • Install word press find icon and palm are a different thing (Cpanel). • To select the word press icon website section in Cpanel.

  16. Step 2. Install WordPress • Install in word press. • Now need website name and admin name, and password your website • If you fireable setting could you change in your word press. • You would check and checkbox on the screen then click install continue button. • Quick install and Start install word press.

  17. To set and setup username and password. • Then go to startup open. • Now visual appears in the dashboard. • Then next set your theme.

  18. Setup appearance WordPress theme with flexible design options for all kinds of websites. • If you know the name of the free theme you want to install. • Then you can look for it by entering its name in the search field. • The name of the free theme you want to install.

  19. Step 3. Select Your Theme • Once you’ve installed your theme, you have customized it by click on the Customize link under the Appearance menu. • The theme customizer where, after you will be able to change your theme settings with a live preview of your website.

  20. Step 4. Add Content to Your Site • WordPress default 2 kind of in build : I ) Post ,ii) Pages • Posts of a web blog and appear in reverse – chronological on the other hand. • Pages are meant to static “one-off “ the content such as you’re About page, contact page, privacy policy, etc ., By default, WordPress shows your blog posts on the front page of your website. • You can change that, and make WordPress show any page as the front page of your website.

  21. First, you have created a title for your page, let’s call this page ‘Home page’. • After you have added an attaché in the text and images editor this page. • Next, you can click on the publish button make live on your website. You can repeat the process to add and create some pages. NOW LET’S SEE BLOG POSTS AS WELL • Head over poster is the post in this area your admin page in word Press Add New Post. • After you have added posts and changes to the website. • Next, as per some type click on the publish button make live your Post.

  22. Step 5. Customizing and Tweaking Your Website • Create content on your website, you will be able to customize. • It’s all in a uniquely presentable style on your website. Lets now start by setting up on the static front page. • Need to visit the Setting >> Reading page in yours WordPress admin area. • select ‘Pages’ you create for your home and blog pages.

  23. Change Site Title and Tagline • Due to the install, you get to select your site’s title. • You can modify both all your site’s title and tagline at so many times by visit  Settings » General page. • The name of your website like WP Beginner Your site title. • Do not forget on save pages. Setup Comment settings • WordPress comes with a built-in comment system allowing users to leave a comment on your posts. is targeted by spammers as well. • You will need to enable to comment moderation on your website. Visit Settings » Discussions page and scroll down before a comment appears section. • Check the box next to ‘Comment must be manually approved’ option.

  24. Create Navigation Menus • Navigation menu allows your user to browse different pages session and website. • WordPress also negative powerful menu. • We are utilized WordPress themes display these systems. • Let include the navigation menu add in your website.

  25. Visiting Appearance » Menus page. • Enter a name for your navigation menu and click on the create menu button. • Word press will create your navigation menu. • You need to select your page, you want to display your menu add your menu button.

  26. Word press create new navigation menu but it is empty at the moment. • After you need a select page has wanted to display on the menu then click and add a menu bar or button.

  27. notice your select page fill in the empty area of your navigator menu. • You could move them up and down to alternate their position in the menu. • You need to select a display location now. • locations are defined by your WordPress theme. • Finally to check and save menu and your navigation as well as store. • Then you can visit your site’s actions in menu bar.

  28. Step 6. Installing Plugins • The plugin like apps for your WordPress websites • We are to allowed futures in your webpages or websites. • Though contact form, Photo Gallery. • So they are paid websites also third-party web developers and sites. • An essential plugin those you're should install your site correctly Way. • Plug in : Advantages (Futures, website optimization, Security)

  29. Step 7. Mastering WordPress • WordPress is a to use yet extremely powerfully CMS. • Up to date on the content of Management Systems. • When you need to answer this has Quickly Answering you. • There is plenty is free web site creation to help to this tool. • WP Bignneritself is the largest CMS resource site on the net scarf.

  30. Thank you for watching this vide is continue to next is Part -2

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