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MKT 421 Week 3 Learning Team Assignment Components of a Marketing Plan Part 1: Product, Target, Strategy Planning, Posit

MKT 421 Week 3 Learning Team Assignment Components of a Marketing Plan Part 1: Product, Target, Strategy Planning, Posit

MKT 421 Week 3 Learning Team Assignment Components of a Marketing Plan Part 1: Product, Target, Strategy Planning, Positioning, and Brand//tutorfortune.com Click on below link to buy https://tutorfortune.com/products/mkt-421-week-3-learning-team-assignment-components-of-a-marketing-plan-part-1-product-target-strategy-planning-positioning-and-brand MKT 421 Week 3 Learning Team Assignment Components of a Marketing Plan Part 1: Product, Target, Strategy Planning, Positioning, and Brand Instructions: Purpose of Assignment Marketing plans help coordinate an organization's departments and activities toward a mutual benefit between the organization and the consumer. Well thought out marketing plans contain both internal and external research aimed at understanding who the customer is, what they want, and any barriers the company may encounter in meeting customer demands. This research and information allows the company to create strong strategies and realistic goals. Part 1 of this two-part learning team assignment is designed to place students in the role of a company marketing team demonstrating to the CEO and Stakeholders why and how their new product/service should be launched. This assignment assesses the company, the target market and product, and company will be launching. (See Week 2 Team Proposal for details.) Obtain your instructor's approval for the team's product or service before beginning this project. Create a minimum of 1,050-word report covering the following: u2022tDescribe the organization, their size and sales, what industry they operate in, their mission and values, as well as what makes them different from other organizations. u2022tExplain your new and unique product/service and include packaging, labeling, and warranty if applicable. How will this add value and differentiate the brand and product from the competition, while encouraging the target market to buy? u2022tIdentify your target market and what segmentation criteria you use to identify it. Research the size and growth prospects iof your target market. u2022tDescribe why you think this is an attractive opportunity for your employer to pursue. u2022tPrepare a SWOTT analysis. u2022tIdentify and describe the top three real business industry competitors for your company and how your company's brand is positioned in comparison. . Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. Note: Grades are awarded based upon individual contributions to the Learning Team assignment. Each Learning Team member receives a grade based upon his/her contributions to the team assignment. Not all students may receive the same grade for the team assignment. Click on below link to buy https://tutorfortune.com/products/mkt-421-week-3-learning-team-assignment-components-of-a-marketing-plan-part-1-product-target-strategy-planning-positioning-and-brand

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MKT 421 Week 3 Learning Team Components of a Marketing Plan Part 1//tutorfortune.com

MKT 421 Week 3 Learning Team Components of a Marketing Plan Part 1//tutorfortune.com

MKT 421 Week 3 Learning Team Components of a Marketing Plan Part 1//tutorfortune.com Click on below link to buy https://tutorfortune.com/products/mkt-421-week-3-learning-team-components-of-a-marketing-plan-part-1 MKT 421 Week 3 Learning Team Components of a Marketing Plan Part 1 Product, Target, Strategy, Planning, Positioning, and Brand Option #1: 1,523 words! A Option #2: 1,778 words! A Option #3: 1,573 words! A Scenario: Your team has been chosen by the CEO to lead the development of key marketing strategies for the marketing plan for your company's launch of a new and unique product/service (not already offered). Your marketing team's mission is to prove to the board of directors and investors through research, strategy development, and reasoning, that this product/service is viable and will meet the company's goals. In this first half of the project, you will be reporting to the board and CEO about the target, the product's strengths, a SWOTT (Strengths, Weaknesses, Opportunities, Threats and Trends) analysis, and the brand's position in the competitive environment. Create a company name and decide what real business world industry it operates in. Create a new and unique (not already offered) product or service the company will be launching. Obtain your instructor's approval for the team's product or service before beginning this project by having one team member private message the instructor what the team has decided on. Create a minimum of 1,050-word report covering the following: u2022 Describe the organization, who are they, what industry they operate in, their mission and values, as well as what makes them different from other organizations. u2022 Explain your new and unique product/service and include packaging, labeling, and warranty if applicable. How will this add value and differentiate the brand and product from the competition, while encouraging the target market to buy? u2022 Identify your target market and what segmentation criteria you use to identify it. u2022 Prepare a SWOTT analysis. u2022 Identify and describe the top three real business industry competitors for your company and how your company's brand is positioned in comparison. Cite a minimum of three peer-reviewed sources. One must come from the course textbook or videos and one from the University Library. Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. MKT 421 Week 3 Learning Team Components of a Marketing Plan Part 1 Click on below link to buy https://tutorfortune.com/products/mkt-421-week-3-learning-team-components-of-a-marketing-plan-part-1

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