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PPC KPIs you need to monitor

PPC KPIs are essential metrics that help gauge the effectiveness of your advertising campaigns. Click-Through Rate (CTR) measures the percentage of users who clicked on your ad, while Conversion Rate (CR) tracks the percentage of users who completed a desired action. Cost Per Click (CPC) indicates the average cost for each click, and Cost Per Conversion (CPCo) calculates the average cost for a single conversion. Quality Score (QS) evaluates the relevance and quality of your ads, while Return on Ad Spend (ROAS) measures the revenue generated for each advertising dollar spent. Impressions, Avera

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PPC KPIs you need to monitor

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  1. 5 PPC KPIS YOU NEED TO MONITOR What are the most important PPC metrics?

  2. Product Portfolio 01 02 03 04 Pitch Deck By Fauget Capital Technology Strictly Confidential, For Recipient Only

  3. Standard Click- Through Rate Clicks, like impressions, can provide further information into why your ad is doing well or poorly. Although clicks alone do not provide context, click-through rate CTR does! It indicates the percentage of visitors that clicked on your ad. PCC knowledge is must

  4. CPC (Cost Per Click) Average Defining CTR KPIs on their own is insufficient; they must be combined with CPC. Together, these metrics can be used to help you set goals for how much you want to spend on each click. Grow By Millions

  5. Conversion Rate More Than 12 Million Users in 30 Countries The Ratio: 4:1 When designing PPC KPIs, conversion rates are one of the most important aspects to consider. The conversion rate is the number of ad clicks that result in conversions. Your company may decide to track a few different conversion types for each stage of your marketing campaign or funnel. $ 98 Million $ 78 Million $ 68 Million Grow By Millions

  6. Cost Per Acquisition (CPA) and Cost Per Conversion (CPC) may use target CPA bidding if you know how much you want to spend and want to stay inside your budget. 50 OThis PPC measure evaluates the financial performance of your PPC advertisements. The average cost per acquisition (CPA) is the average cost of converting a user into a purchase or another touchpoint. You 40 30 20 Impression share today Impression share yesterday 10 +75% +85% 0 2021 2022 2023 2024 2025 www.growbymillions.com

  7. Thank You Telephone 437-237-7988 Website www.growbymillions.com

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