Counterfeiting during the Global Pandemic | Fake Product Detection

1. Counterfeiting During the Global Pandemic www.ennoventure.com

2. Te Impact of Counterfeit Goods Te innocent consumer has become the victim of such counterfeit goods, thereby becoming vulner- able to considerable health risks. Dealers in illicit trading are adept at quickly producing counterfeit products. Combined with factors like high-demand and limited or no face-to-face contact, it is too good a deal to pass on. E-commerce It’s difcult to impersonate a brand store on the streets but extremely easy when done online. Te e-commerce sector relies heavily on third-party vendors, & these platforms actively seek them out to drive more website trafc to their platforms. Unknowingly, such platforms become facilita- tors for counterfeit traders as minimal verifica- tion is done on the vendors. Making a Diference Te pandemic has forced authorities to reconsider the system and create long-lasting anti-counter- feit solutions. New possibilities for securing physical products from counterfeiters can be explored using innova- tive technologies involving cryptographic signa- tures on product packaging. All you need to do is- scan the packaging using a smartphone to authenticate the product using Ennoventure's invisible anti-counterfeit solution.