1 / 40

The Bakery Business Plan

The Bakery Business Plan. Heather Haeusler, Whitney Block, Nicole Greenbank, & Andrew Spencer. Project Overview. The bakery is proposed as a means of additional income for the family farm. Products are homemade and of high quality. The bakery will be run the women family. Operations Plan.

MikeCarlo
Download Presentation

The Bakery Business Plan

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. The BakeryBusiness Plan Heather Haeusler, Whitney Block, Nicole Greenbank, & Andrew Spencer.

  2. Project Overview • The bakery is proposed as a means of additional income for the family farm. • Products are homemade and of high quality. • The bakery will be run the women family.

  3. Operations Plan

  4. Start Up • The bakery will be constructed on the farm. • Construction will commence in January 2006. • The bakery is scheduled to open in May 2006.

  5. Organizational Structure

  6. Floor Plan

  7. Work Plan • 4:00am – Start Baking • 8:00am – Bakery Opens • Leave for farmers market: • 5:00 pm Bakery Closes

  8. Quality Control Program • Regulations • Local • Consumer Protection Branch • CFIA • Labour • Sanitation

  9. Capital Budget

  10. Inventories • Desired Inventory = 0 • Average Days for Inventories • Raw Material Inventory = 30 days • Finished Goods Inventory = 2 days

  11. Accounts Receivable/Payable • Receivables • From Bulk Cheese Warehouse and Sask Made Market Place • Have 30 days from date of billing to pay • No discounts offered • Payables • Saskpower, and Sasktel • Have 21 day grace period

  12. Administration, Marketing, and General Expenses • Accounting • Bookkeeping • Management • Fuel for delivery • Benefits • Income Tax • Interest on Debt • Marketing

  13. Human Resources

  14. President/Manager • Responsibilities: • Oversees daily production • Work Schedules • Assigning Employee Tasks • Traveling • Ensures product quality • Purchases raw materials • Keeps facility running, and clean • Accounting Duties

  15. Head Baker • Responsibilities: • Working long hours • Ability to follow recipes • Ability to produce quality product • Ability to use ovens and mixers • Dishwashing and janitorial skills

  16. Assistant Baker/Waitress • Responsibilities: • Assist in baking • Operate Cash register and serve customers • Dishwashing, and basic janitorial skills

  17. Delivery Persons • Responsibilities • Deliver product to Bulk Cheese Warehouse & Sask Made Market Place • Deliver products to and work at Farmers Markets in Saskatoon, Melfort, and Wakaw

  18. Additional Training • All staff members will take the one day Safe Food Handling Course • Other food safety programs offered by SIAST will be taken

  19. HR Stratagies • Motivation: • Family Business • Membership benefits

  20. Marketing Plan

  21. The Marketing Mix • Products/Services • Breads-various varieties • Buns • Tarts • Muffins • Cookies • Sitting area with coffee/tea and in-store products

  22. Marketing Mix • Price • High, but still competitive • Promotion • Fresh, homemade, good quality, down home farm feel • Place • Wakaw, Saskatoon, Melfort

  23. Segmentation, Targeting and Positioning • Population of Saskatoon and rural and urban centers of Wakaw and Melfort • Target markets • Saskatoon • Rural/small centers • The Country Oven • Positioning • Bulk Cheese Warehouse/Sask Made Marketplace • Farmer’s markets

  24. SWOT Analysis • Internal Strengths • Family business • Location • Homemade recipes • Internal Weaknesses • Location • Inexperience • Increased prices

  25. SWOT • External Opportunities • Desire for healthier lifestyle • Niche market in urban areas • Large target market area • External Threats • Change in lifestyle trends • Increased fuel prices • Competitors having lower prices

  26. Compared To….

  27. Sales and Profit Objectives • 26,300 units @ 3 farmers markets • 6,200 units @ Sask Made and Bulk Cheese Warehouse • 5,000 units at Country Oven • Objective: achieve a yearly revenue of $121,500

  28. Distribution Path

  29. Marketing Plan Budget

  30. Financial Plan

  31. Financing

  32. Ratio Analysis

  33. Risk Analysis

  34. Contingency Plan • If price of bread decreases: • have to either increase sales to a break even level • the bakery would have to find a way to decrease fixed costs • Methods • additional stall at the Saskatoon farmers market • craft sales throughout the province

  35. Questions/Comments?

More Related