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Need a custom mug? Or a custom promotional cup? Read these 3 important tips before making any purchase!
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3 Tips About Custom Mugs Presented by Shoplet Promos
You decided your company wants promotional drinkware… now what? • You need to ask yourself a couple of questions before moving forward
Questions to ask… • Who is your recipient? • What is your budget? • What are my drinkware options? AM I FORGETTING ANYTHING?
Target Market • Does your market use this type of product? • Students? For a product like custom travel mug, age is important. A high school student probably has less use for a coffee mug than a college student does • Athletes? A custom water bottle may work well for teams and may not work well for corporations • Remember to stay within your brand. If your target market wouldn’t use it – don’t put your logo on it
Budget and Goals • What is your overall budget? • What are your goals?
Budget • With dozens of promotional product options, your budget is KEY • Being cost effective (ex. Custom Plastic Cups) will allow you to purchase more with your budget – leading to more people seeing your logo and more impressions • High quality (ex. Tread Stainless Bottle) may be kept longer by recipient. A satisfied customer will lead to an increase in brand awareness and brand loyalty
Goals • Quality vs. Quantity • Higher reach? Want as many people to recognize your logo as possible? Go for Quantity • Increase brand loyalty? Impress at a Trade Show? Go for Quality • The correct answer: it depends and it’s most likely a combination of both strategies VS.
What to Buy! • Suggestions • 16 oz Rally Stadium Cup • Showcase your logo! This cup is specifically made to be wide for a big logo • Aluminum Sports Bottle • Stylish sports bottle for all athletes! Good for people of all ages • Laris Ceramic Mug • A classy, high quality mug for coffee or tea. Durability and design ensures a long-lasting product
Overview • 3 Things To Focus On • Who is your recipient? • TARGET MARKET • WHAT DO THEY WANT • What is your budget? • QUALITY vs. QUANTITY • RIGHT BALANCE • What type should you buy? • SPORTS, COFFEE, CASUAL
Presented by Shoplet Promos For all your promotional product needs!