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SEO (Search Engine Optimisation) in 5 minutes

SEO (Search Engine Optimisation) in 5 minutes. Alan Jarvis. SEO. How do I get my page listed higher in search engine listings ( ie Google etc .)? Applies to the pages of your web site Also to your Facebook business ‘About’ text. Keywords. You need to think about this question:

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SEO (Search Engine Optimisation) in 5 minutes

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  1. SEO (Search Engine Optimisation) in 5 minutes Alan Jarvis

  2. SEO • How do I get my page listed higher in search engine listings (ie Google etc.)? • Applies to the pages of your web site • Also to your Facebook business ‘About’ text

  3. Keywords • You need to think about this question: • What would people enter in the Google search box to get my web site listed as a search result?

  4. Keywords • The words people would use to search for your business are your keywords • You must ensure your keywords appear in your Facebook about text and regularly in your web site text. • Also use keywords in your home page title (meta page title) • If possible your webpage URL (the www name) should use your number 1 keyword.

  5. Updates • You must update your page regularly for Google to rank it in search results • Google assumes that if your page is static and does not get updated it is not likely to be relevant to searchers. • Make sure your page has correct spelling and good grammar.

  6. In bound links • Google treats in-bound links from other web sites to your site as an indicator of how relevant and useful your site is. • You should do you best to encourage other sites to link to your site (perhaps in return for the same favour!) • Do not be tempted to buy in-bound links. This is a waste of money and Google may blacklist your site

  7. Be patient • Your search engine ranking will not improve over night! • It takes time! • Google will ignore new web sites initially for several months • It takes up to 4 years for Google to fully trust a new site • Google regularly improve and change their search algorithms • Any article about SEO which is over about 6-12 months old is out of date

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