By: Chen Shen Yijun Niu Ke Wang Yan Lu Azad Patwary Poonam Bhatt Marc Perez Stella Malla Steven Meikle Johny Tran

1. By: Chen Shen Yijun Niu Ke Wang Yan Lu Azad Patwary Poonam Bhatt Marc Perez Stella Malla Steven Meikle Johny Tran

2. Mission Statement: At GlobalTransTM ("GT"), it is our obligation to provide our customers with the most advanced, high quality translation software using the cellular phone. The software our manufacturers offer represents some of the best values for translating communities. GlobalTransTM is translation software within a cellular phone which provides different methods of translation, depending on the way it is used. GlobalTransTM is the first company to manufacturer translation software service that can be used across the world. We have developed advanced cellular phone technology and coupled it with our unique translation technology to provide a cheap and easy to use cellular phone translation service. We pride ourselves in offering quality technical translating solutions at competitive prices and in the total satisfaction of our customers.

3. Product Description: • Our product name is "One Voice" and Company’s name is Global Trans • Software able to translate callers language • Transmits the translation to recipient with compatible software • Cheap and effective tool for translation needs • Designed to meet personal and business communication needs • Regular software updates released periodically

4. How It Works: Unique feature of translating the six main international languages Talking dictionaries with 203,000 words and14,000 phrases. Reciprocal translation via various technologies Words and phrases constantly updated by company Downloadable software that requires no hardware This application will be carried by various mobile companies

5. Operational Management:

6. Target Market: • Local • Federal Government • Contractors • International • Global business • Particularly Asian and Indian markets • Web-Surfers • International web users • Skype

7. Competitors: • Sakhr • English-Arabic translation • Text-speech or speech-speech • Translation service companies • Written or spoken communication • Linguist Systems Inc, Apex Translations, and ASTA-USA • Website text translation services • Text translations • Google and Yahoo #1 in Arabic Translation by U.S. Government metrics. (n.d.). Sakhr Software. Retrieved November 18, 2009, from http://international.sakhr.com/index.html Google Translate. (n.d.). Google Translate. Retrieved November 18, 2009, from http://translate.google.com/# Language Services - Professional Translation Services - Language Testing - Atlanta, Georgia. (n.d.). ALTA . Retrieved November 18, 2009, from http://www.altalang.com/ Text Translation and Web Page Translation. (n.d.). Yahoo! Babel Fish. Retrieved November 18, 2009, from babelfish.yahoo.com/ Translation Services. (n.d.). ApexTranlsations. Retrieved November 18, 2009, from www.apex-translations.com/ Translation Services Company: Document translation services by certified translators. (n.d.). ASTA-USA. Retrieved November 18, 2009, from http://www.asta-usa.com/index.php

8. SWOT Analysis: • Weaknesses • Jargon and slang • Accents • Delay • Threats • iPhone applications • Existing translators • Interpreters • Strengths • Lower price • Portable • Assists disabled • Breaks language barrier • Opportunities • Online applications • Additional functions • Voice controlling

9. Marketing Technology: • Free Skype application to generate interest • Create search engine friendly website • Use email auto respondents for potential customers • Advertisements on Facebook and Twitter • Creating blogs and maintaining data warehouses • Globalization through the internet • Podcasts, traffic geysers, and book marking tools Hayden, C. (n.d.). Web Technology in Marketing: Friend or Foe?. Marketing - Marketing Strategy - Marketing Plan - Marketing Careers and Jobs. Retrieved November 16, 2009, from http://marketing.about.com/od/internetmarketingstrategy/a/webtechnology.htm

10. Finance and Accounting:

11. Limitations:

12. Summary: • Questions, Comments, or Concerns?

13. Reference List: #1 in Arabic Translation by U.S. Government metrics. (n.d.). Sakhr Software. Retrieved November 18, 2009, from http://international.sakhr.com/index.html Frequently Asked Questions: Language Translation Services. (n.d.). Professional Language Translation Services - Linguistic Systems. Retrieved November 19, 2009, from http://www.linguist.com/resources-faq.htm Google Translate. (n.d.). Google Translate. Retrieved November 18, 2009, from http://translate.google.com/# Hayden, C. (n.d.). Web Technology in Marketing: Friend of Foe?. About.com. Retrieved November 18, 2009, from Web Technology in Marketing: Friend of Foe?. (n.d.). About.com. Retrieved November 18, 2009, from http://marketing.about.com/od/internetmarketingstrategy/a/webtechnology.htm Language Services - Professional Translation Services - Language Testing - Atlanta, Georgia. (n.d.). ALTA . Retrieved November 18, 2009, from http://www.altalang.com/ Text Translation and Web Page Translation. (n.d.). Yahoo! Babel Fish. Retrieved November 18, 2009, from babelfish.yahoo.com/ Translation Services. (n.d.). ApexTranlsations. Retrieved November 18, 2009, from www.apex-translations.com/ Translation Services Company: Document translation services by certified translators. (n.d.). ASTA-USA. Retrieved November 18, 2009, from http://www.asta-usa.com/index.php What's Wrong with Machine Translation. (n.d.). Netmask.IT!. Retrieved November 19, 2009, from http://www.netmask.it/Products/Netmask/Doc/machine.html