The Evolution of Smart Links Stage I : The Street Lights Presented by: Yehiel Viner, CEO

1. The Evolution of Smart Links Stage I: The Street Lights Presented by: Yehiel Viner, CEO November 15th, 2012, Eilat, Israel 5 Menachem Begin St Beit Dagan, Israel 50250 tel. +972.3.977.5520 www.menolinx.com

2. Energy Efficiency in Lighting Monitor Control Optimize

3. Why it took so long ? • Reliability issues: • Electronic sensitivity to heat Managed • Technology Is here • Bad reputation Clear • Monitoring Done • Performance: • Lumen/Watt Higher • Photometry Achieved • Price Achieved • No added Value Digital Cities • No big names All the big names • No ROI 4-8 Years ROI (Israel) • Control Management Systems Done

4. Menolinx – We Close the loop LampID by Menolinx Driving Force For Development Lamp Management Lamp Control Lamp Efficiency Lamp Reliability

5. Let’s check the numbers (Israel) • 250W HPS : • Utility Cost KWh 0.53 ILS • Total Hours (year) 4,015 Hours • Total consumption (year) 1,204KWh • Total utility cost (year) 638 ILS • LED: • Utility Cost (year) 240 ILS • Utility Cost With Control 180 ILS • LED Cost 2000 ILS • Control Cost 750 ILS • ROI 5 Years • ROI W control 6 Years • E ballast: • Utility Cost With Control 375 ILS • Retrofit Cots 1200 ILS • ROI W control 4.5 Years

6. The LampID System Concept Market Application Samples Communication Methods Controls RF Monitoring & Management PLC

7. LampID Product Line LampView Management Software Hardware Products available to market Concentrator System Integrator Kit Coordinator RF Node BS CN-GP-RF-EX-239-20 CN-GP-RFSIK-RF-01 CN-RF-IN-20 ND-RF-BS-NS-16 Future Products PLC Coordinator PLC Node RF Node 2 Parts RF Node Extended CR-PL-25 ND-PL-MA-25 SIK-RF-01 ND-RF-EX-2P-MA-16

8. LampView the Integral Management Software • Today’s LampView Features: • Online control • Operational Reporting • Anomalies Alerting • Energy Usage Reduction • Maintenance Reduction • Asset Management • Coming Features: • Expansion of above to: • HLS - safe city • CCTV • EV charging • Wi-Fi/G4 Routers • Electronic signage • Water/Gas/Elect AMR • Traffic Management • Environmental sensing • Metering devices

9. LampID Superior Technology at Work Technology: Developed by using the most advanced technologies in the fields of lighting, photometry, IT and networking. Nodes Communication: Supports various communication media to lamps; radio frequency (RF), power line communication (PLC) and twisted pair (TP). Center Communication: Provides Ethernet or cellular GPRS communication to connect with the operation center. Lamp Source: Works with all lamp sources such as HID lamps, LED lamps, fluorescents and others. Performance: Unlike AMR based technologies, the LampID system is an ON-LINE continuously monitored and controlled system. Product Line: Menolinx is the only company today that has a 2 part RF extended node as well as the Koala concept. Reliability: Built to last; products with a lifetime expectancy of up to 25 years. Smart Grid: Once installed, the RF mesh network becomes the basis for a smart grid solution that uses the RF network as an infrastructure. Flexibility: Solution may be implemented for both indoor and outdoor systems. Open Architecture: The system can be connected to a common management or SCADA system via Modbus TCP allowing full access to old and new data.

10. So, What is

11. Innovation • Energy Efficiency: Optimize, Monitor, Control • Social Networks, Communication, People and devices • Digital cities • How it all fits in? Usability

12. Lamp ID

14. Who wants to be a friend with a Lamp ? • Maintenance • Manufacture • Energy Manager • User • Banks/Insurance

15. Thank you for waking up…