Dell EqualLogic … enterprise power with everyday simplicity

1. Dell EqualLogic… enterprise power with everyday simplicity Presenter Name Title

2. 1 • Chapter topics • Ready for what’s next? • Traditional storage won’t keep pace • Dell’s storage strategy • Best-in-class portfolio • End-to-end enterprise services and support • What can Fluid Data do for you? Why Dell Storage? Enterprise power witheveryday simplicity EqualLogic Software Hardware Services

3. Why Dell Storage?

4. Is your storage infrastructure ready for what’s next? 50x IDC estimated growth of digital universe in next decade.1 1Source: IDC Digital Universe Study, sponsored by EMC, December 2012. 3% Gartner predicted average IT spend increase.2 • 2Gartner IT Spending Forecast Summary, Q2 2012 Update What’s your data growth rate? @Dell_Enterprise Global Commercial Channels

5. Traditional storage won’t help you keep pace Inactive data is sitting on costly storage Storage is sitting idle in the data center Data silos duplicate management, hardware 1 2 3 40% 95% Documents, images and other files are growing rapidly and multiplying data silos. On average, nearly 40% of storage purchased is not used. Up to 95% of data is cold. Backup processes slow storage during day Data protection strategies are incomplete Migrations are frequent, costly and lengthy 4 5 6 50% 40% 2012 2015 2018 Nearly 50% of organizations need to reduce backup times. Almost 40% of respondents have only one backup method. Plan for storage migration every 3 years. @Dell_Enterprise

6. Best-in-class technologies come together in the Dell storage portfolio EqualLogic PS & FS Compellent SC & FS PowerVault MD & NX Affordable, entry-level storage Value and performance Easy-to-use, virtualized IP storage Uncomplicated and versatile Multi-protocol enterprise storage Self-optimized and powerful Fluid Data architecture @Dell_Enterprise 7

7. End-to-end enterprise services and support Services Design + optimize Navigate to the end result. Implement + deploy Get up and running—fast. Manage Simplify day-to-day operations. Protect Keep your equipment and data safe. Support Ensure that your infrastructure is running smoothly.

8. What can Fluid Data do for you? Efficient Stefan Reitmeier Senior Network Administrator Serviceplan Group “With automated tiering in the Dell EqualLogic arrays, we’ve reduced administration overhead by around 20 percent.” FlexibleJeremy Pollack Director of IT University of Connecticut School of Business “The flexibility of our VDI environment should reduce desktop hardware replacement costs for non-persistent lab environments by 30 to 40 percent as we roll over to zero clients during our refresh cycles, resulting in a $318,000 projected CAPEX reduction for School of Business computer labs over five years.” Reliable Alan Hunt Operations Manager Dickinson Wright PLLC “We replicate all of our production volumes from our remote sites to our data center and then to our disaster recovery center using Dell EqualLogic. We’ve been able to shorten our recovery time objective to one hour, instead of days to weeks.”

9. 2 • Chapter topics • What can EqualLogic do for you? • Streamlines management • Integrates easily • Delivers lasting value • Unified, virtualized IP storage • Seamless addition and retirement of arrays • EqualLogiccustomers • News, analysts and awards Why Dell Storage? Enterprise power witheveryday simplicity EqualLogic Software Hardware Services

10. Enterprise power witheveryday simplicity

11. What can EqualLogic do for you? Streamlines management Integrates easily Delivers lasting value Powerful host integration tools and advanced hardware design significantly reduce management tasks and time IT staff can manage more data with fewer resources Purchase only the storage you need when you need it, knowing you can grow your infrastructure with your needs Manage block and file with a single, intuitive interface Designed to support server and desktop virtualization All-inclusive software functionality with no forklift upgrades Approximately 96% of customers would recommend EqualLogic* *Excerpted from a commissioned survey by Yankee Group on behalf of Dell, January 2013. Used with permission of Yankee Group.

12. Easily set up, deploy and manage sophisticated storage Enterprise features that IT generalists can use Designed to scale both performance and capacity linearly without disruption Automated load balancing and tiering to optimize resources and performance Streamlines management • Management costs associated with comparable vendors are up to 60% more expensive than with EqualLogic.* • *The associated costs include data migration, system upgrades after three years and manpower. Source: ESG Lab Report, “Dell EqualLogic TCO Analysis—Multi-generational Manageability and Efficiency at a Low Cost,” an April 2012 report sponsored by Dell.

13. Powerful host integration tools and advanced hardware design Tight integration with common application environments (e.g., Microsoft, VMware, and Linux) Environment flexibility that allows mix-and-match arrays to build tiered storage Designed to support server and desktop virtualization Integrates easily Approximately 89% of Dell EqualLogic customers use their arrays in virtualized environments* *Excerpted from a commissioned survey by Yankee Group on behalf of Dell, January 2013. Used with permission of Yankee Group. 14

14. Grow your infrastructure as you need it All-inclusive software functionality No forklift upgrades Multi-generational storage Seamless addition and retirement of arrays Delivers lastingvalue Industry-leading TCO1with Dell being the #1 iSCSI storage vendor worldwide21Source: 1EqualLogic TCO Analysis—Multi-generational Manageability and Efficiency at a Low Cost,” an April 2012 report sponsored by Dell. 2 Based on factory revenue from the IDC Worldwide Quarterly Disk Storage System Tracker, 4Q, 2012. 15

15. Dell EqualLogic: Unified, virtualized IP storage Uncomplicated and versatile, designed for growing, diverse environments • Scale capacity and performance seamlessly as your business demands change • Highly optimized Dell Fluid File System • Standards-based design for simplicity, compatibility and affordability • Built-in, seamless snapshot, clone, and replication features • Integration with leading server virtualization solutions enables cost-effective shared storage Switched GbE Network Exchange Backups Shares VMs SQL Virtual storage pool forblock and file

16. Dell EqualLogic customers

17. EqualLogic PS Series Rated 9.4/10 overall “No muss, no fuss, fast storage tieringacross multiple arrays.” *Award coverage picked up extensively Worldwide News, analysts and awards “ “ There’s more functionality in the Group Manager and SAN HQ than most recognize and that power extends to other products that Dell is mashing up with EqualLogic gear. Improves TCO by up to 55% • Lower software costs • Better management tools 6 of 6 Stars “The PS6100XS scores highly for ease of deployment and expansion… made all the more impressive as the price includes all features as standard.” iSCSI market leaderSaves in upfront $$, service and maintenance. SMB Network Storage 2012 ChannelChampion EnterpriseNetwork Storage ChannelChampion 2012 @Dell_Enterprise

18. 3 • Chapter topics • All-inclusive software • SAN HQ and Group Manager • Automatic load balancing • Storage tieringand pooling • Non-disruptive scale-out architecture • Thin provisioning • Snapshots and clones • Thin clones • Point-in-time and synchronous replication • Multipath I/O • Automatic snapshot management Why Dell Storage? Enterprise power witheveryday simplicity EqualLogic Software Hardware Services

19. EqualLogic software

20. All-inclusive advanced software Host Integration Software Host Integration Tools SAN HQ Simplify management and operation of the EqualLogic SAN through integration with Microsoft®, VMware® and Linux®platforms and applications Monitor events, analyze and optimize storage performance and resource allocation, with this full-featured monitoring, analysis and reporting tool. Array Software PS Firmware Group Manager FS Firmware Automatically virtualize and optimize storage resources and provide advanced data protection Streamline management of EqualLogic PS and FS platforms to eliminate the need for a dedicated management workstation or server Improve productivity and streamline IT infrastructure by storing block and file data on a single scale-out storage platform @Dell_Enterprise 21

21. Versatile and uncomplicated interfaces Group Manager and SAN Headquarters • Manage block and file data in a single interface • Intuitively manage storage groups, pools and volumes • Activate data protection features with point-and-click ease • Fine-tune access for user groups • Spot-check operations and analyze the impact of tiering settings 22

22. SAN HeadquartersHistorical performance monitoring and automatic diagnostics and data gathering • Better plan and allocate resources by understanding usage over time • Monitor replication to reduce backup windows and enhance data protection • Save significant admin overhead by giving IT managers a single view of storage • Monitor performance and optimize usage with real-time data • Improve performance by identifying and resolving bottlenecks before they occur • Quickly and easily consolidate information on SAN performance into pre-defined, full-color reports

23. Automatic load balancing EqualLogic SAN Storage Pool SSD SAS or NL-SAS Array 1 Array 2 Latency: 0.1s Latency: 0.4s • Maximize performance by seamlessly assigning data across all available resources • Make the most of network ports and disk utilization • Automatically adjust to workloads as I/O changes • Dynamically detect and correct latency issues • Purchase storage for the predictable vs. peak workloads • Align hot and cold data within an array and across arrays (based on dynamic workloads) • Improve performance and minimize latency

24. Storage tiering and pooling Application/Web Servers Back-up Servers Active Directory Servers File Servers Domain Servers SQL Servers Exchange Servers EQL Switched GbE Network EqualLogic EqualLogic Backups Backups Pool 1 Pool 2 AD/Dem eMail Shares Shares Shares SQL • Optimize storage and prioritize placement for maximum application performance and lowest cost • Automatically classify and match application data with the most appropriate storage • Tier between multiple generations of arrays • Dedicate pools for unique security, compliance or performance demands • Improve performance at the right pricefor heavy workloads (VDI, transaction database) • Combine tiered storage with service catalogues to simplify management and significantly lower overall storage costs

25. Non-disruptive scale-out architecture(peer scaling) Storage virtualization RAID 50 Distributedbandwidth RAID 50 Pool 1 Lineargrowth RAID 50 Pool 2 • Grow storage organically alongside the business • Non-disruptive, seamless expansion • Scale performance and capacity linearly with automated load balancing for dynamic, virtualized environments

26. Thin provisioning Legacy Dell EqualLogic Disks not purchased Unused Allocation Vol B Unused Allocation Data Vol B Vol A Data Unused Allocation Vol A Data Data • Reduce power costs and time spent provisioning volumes, boost utilization • Automatically monitor your virtual storage pool and optimize and prioritize resources • Move or expand volumes on the fly • Assign virtual storage volumes to applications and consume physical capacity on demand • Increase storage utilization rates with storage pooling

27. Snapshots and clones Description Use cases Snapshot Rapid recoveryfor corruption oraccidental deletion Space-efficient,point-in-time viewof a volume Test environments, Reporting servers Full copy of anentire volume Clone • Improve business continuity with automated, reliable data protection • Consider thin clones for specialized data distribution requirements • Implement offsite data protection with replication • Leverage snapshots and clones to protect data locally • Integrate with backup applications

28. Thin clones Template Thin Clone Thin Clone Thin Clone Thin Clone Thin Clone Thin Clone • Improve utilization by creating space-efficient copies from a volume template • Space is consumed only as changes are made to each copy • Allows both isolation and space efficiency for test data • Thin clone of replica will not show any in-use space until it is written to • Allows easy capture of a volume image at a point in time • Improves capacity utilization for replicated deployments

29. Point-in-time and synchronous replication SwitchedGB Ethernet SwitchedGB Ethernet CDPexchangebackup Exchangestore Shares File store Logs File storereplicas Logreplicas Exchangereplicas Snapshots PS Series ArraysGroup 2/Pool 2 PS Series ArraysGroup 1/Pool 1 • Deliver reliable, real-time data protection and disaster tolerance • Remotely replicates data over a standard IP network automatically • Withstand the loss of an array or pool and recover quickly from remote site to primary site after disaster • Maintain two identical copies of a volume across two different storage pools in the same PS Series group for real-time data protection • Ensure that a viable, hardware-independent copy of a volume is available in the event of failure

30. Multipath I/O Data Table Data I/O Data Data I/O Data I/O Data • Increase bandwidth and reduce network latency • Ensure high availability with redundant physical connections • Deliver automatic monitoring and load balancing without disrupting servers • Eliminate single points of failure using multiple data paths • Simplify host setup through automated host connection

31. Automatic snapshot management Speed backup and recovery across virtual infrastructure • Create copies and live databases for test and development • Reduce snapshot space and enhance virtual server performance • Backup and restore VMs without complex configuration and scripting • Centrally manage point-in-time copies of virtual machines and datastores • Coordinate the creation and recovery of snapshots with application-aware VMware vSphere integration Headquarters Backup infrastructure Network EqualLogic EqualLogic

32. 4 Why Dell Storage? Enterprise power witheveryday simplicity • Chapter topics • Enterprise power,everyday simplicity • PS-M4110 blade array • PS61x0/PS41x0 arrays • PS6510/PS6500 arrays • FS76x0 NAS appliances EqualLogic Software Hardware Services

33. Hardware

34. Dell EqualLogic…enterprise power with everyday simplicity PS6100/6110 Business-responsive performance FS7600/7610 NAS unified storage PS-M4110 blade array One streamlined data center PS4100/4110 Entry-level advanced functionality PS6500/6510 Powerful, virtual. data-center ready • Ideal for general purpose small-medium consolidated loads • Converged storage servers and networking • Highly virtualized • Highly scalable • 10GbE • Ease of management • Ideal for smaller SAN deployments • Remote office • Pay as you grow scalability • Designed for virtualization • 10GbE capability • Ideal for VDI • deployments • Hybrid SAN • Highly virtualized • Scale capacity • & performance • 10GbE capability • Self-optimized performance • Options for intelligent tiering • Ideal for heavy sequential workloads • 10GbE capability • 2.5x bandwidth per array • Scales up to 2.3PB • Ideal for file & block environments • Flexible pool of scale-out file & block • Massive share capacities for flexibility • Single interface to manage file and block data • 1GbE or 10GbE SAN and client networks • Includes file-level snapshots and replication @Dell_Enterprise 35

35. Dell EqualLogic PS-M4110 blade array Enable a true data-center-in-a-box solution to address a variety of environments: • Highly virtualized environments • Virtual desktop infrastructures • Multi-application workloads including Microsoft®Exchange, database servers, and collaboration infrastructures using Microsoft SharePoint Improved CAPEX & OPEX • Simplified deployment, management & expansion • Efficient sharing of power & cooling resources • Reduced physical footprint Increased agility • Flexible, modular architecture • Highly simplified cabling Space-saving design • Single-chassis compute, networking and storage functionality PowerEdge M1000e Chassis PowerEdge 11G or 12G Blade Server EqualLogic PS-M4110 Blade Array Dell Converged Blade Data Center The ability to scale outside the server chassis to greater than 2.0 PBs of storage in a single group and provide up to 60% higher usable capacity* * Based on testing by Dell Labs in May 2012. Actual results will vary based on configuration, usage and manufacturing variability. @Dell_Enterprise 36

36. Dell EqualLogic PS61x0/PS41x0 arrays 10GbE and 1GbE arrays that make the most of your SAN investment • Choose either 10G-baseT or traditional SFP+ port on 10GbE arrays • Leverage all-inclusive software, peer scalability and ease-of-use • Scale capacity and performance Exceptional density and capacity with 10GbE or 1GbE throughput @Dell_Enterprise 37

37. Dell EqualLogic PS6510/6500 arrays Power highly virtualized, business-critical workloads • Highly available and reliable storage for capacity-demanding deployments • Virtualized scale-out architecture, ideal for server virtualization and storage consolidation • Increased throughput performance from 10GbE technology on the PS6510 • Robust backup and recovery through application integration and automation • Scalable, self-managing storage that grows your business • Enhanced security with Self-Encrypting Drives (SEDs) Consolidate multiple workloads within a single, powerful array @Dell_Enterprise 38

38. Dell EqualLogic FS76x0 NAS appliances Unify EqualLogicstorage • Consolidates application servers and Windows/Linux file servers on a single unified storage platform • Enables file storage via CIFS/NFS protocols in addition to iSCSI block storage via PS Series arrays • Expands as your needs grow: scale capacity and/or performance without disruption • Provides management interface to manage file and block storage • Utilizes 1GbE and 10GbE connectivity Scale-out unified storage @Dell_Enterprise 39

39. 5 Why Dell Storage? Enterprise power witheveryday simplicity EqualLogic Software Hardware • Chapter topics • Dell data migrationservices advantages Services

40. Services

41. Dell e-mail and file archive solution Dell data migration services advantages Technology refresh Infrastructure optimization • Maximizes customer investments in new technologies • Addresses the challenges associatedwith data migration process • Dell Experts follow best practices for protecting and validating migrated data Consolidation Relocation Other Dell