History And Future Of People Counting Camera

1. History And Future Of People Counting Camera It is imperative to study the evolution of in-store analytics to understand where it is headed and be prepared for what is yet to come. Retailers have come a long way in tracking their visitors’ behavior and interpreting what it means and what it should mean to them. In a similar way technology innovations have developed to catch up. Those days are long gone when beam sensors and thermal people counters, technology was set as the highest standard with the launch of new people counting camera that have reached its ultimate peak to provide over 98% accuracy. It has not stopped there, of course, thanks to Wi-Fi and Bluetooth technologies, it is now possible to follow the footprints of the customers and know where their legs take them. V-Count, a leading people counter manufacturing company shared an understanding, back in 2012, on the past, present and the future of the retail and new people counting solution tools. It proposes that it all initiated with expressive analytics which allowed retailers to understand what is going on in their stores. The next step was indicative analytics by which why the things happened in your store become a public question to ask. In this evolutionary process, by collecting and analyzing what and why information which delivered a useful foresight, retailers started to think about what might happen, also known as predictive analytics. Although these insights are important to retailers for their own knowledge and understanding, the prophetic examination required in inspiring to take in-store decisions at the moment of a sales increasing activity. The year 2016 was a new start of prescriptive analytics which directed people to ask what should be done with inclusive insights to the completely optimized business. Why Is Prescriptive Analysis Gaining Such High Importance?

2. It is realized as the missing piece of the retail business analytics mystery. Executives are now encouraged to think more boldly about their data and potential. According to the November 2015 report released by IDC Research on Big Data analytics, number 2 prediction was by 2020, 50% of all business analytics software will incorporate prescriptive analytics built on cognitive computing functionality. Global Industry Analysts, a world leader in market research, claimed that global market potential for prescriptive analytics is forecasted to reach $1.6 billion by 2022 in business intelligence and analytics. This development is enlightened as collecting, understanding and acting on data as it happens. People counting solutions are stepping up by proposing advanced technology linked with different BI tools to catch up with the new prescriptive analytics age. It is more modified than ever and with the gender recognition or you can also say face recognition and in-store reporting technologies in totaling to people counters, equipped with software applications to provide the best level of reporting. Gender split technology allows retailers to understand their customer’s gender, what percentage is male and what percentage is female, to improve their operations consequently. On the other hand push, notifications will provide a stronger determination to purchase and inspire them to feel more special by getting their adapted needs. For more ease of use and a wider-reach, the mobile world has occurred as to-go-to and leading platform for this communication. Having said all these, the main question here is who will adapt to these innovations and be the real game changer? On the retail side, however, the gap between data-driven companies and those who rely on their gut feeling in their decision-making process will be the main element in who will become the winner and who loses of this rapidly-evolving game. If you are willing to try the latest people counting system consult Xcentric Services to get a people counting camera for your business venue. Shoamirhanif123