Unified Communications and Collaboration Campaign MM TI-BDM Deck User Guidance

1. Unified Communications and Collaboration CampaignMM TI-BDM Deck User Guidance • Purpose of this deck: • Show how Microsoft® Unified Communications and Collaboration technologies are designed to solve business challenges. • The intended audience is a customer concerned about strategic IT investments and charged with solving business problems with technology: • Influential Technology Decision Maker (ITDM)—”How do I implement technology to help users improve relationships with customers, partners, and suppliers?” • Senior IT (director level)—”How can I simplify the cost and complexity of the existing, siloed communications and collaboration infrastructure?” • There are several business benefits in this deck: • Unify business communications. • Empower teams through workspaces. • Connect people, processes, and information. • Enable work from various locations. [Note: Be sure to establish the business benefits story first, then link those benefits to the scenarios.] • Customer evidence: • Within each of the situations, there are multiple, customer evidence slides. • Select the examples most relevant for your customer and delete the others.

2. Unified Communications and Collaboration Pervasive capabilities to help people work together effectively

3. Agenda • Communications and collaboration trends • Business challenges and Microsoft Unified Communications and Collaboration solutions • Why Microsoft? • Getting started

4. Customer demands Competition Business insight Positive results Productivity Technological changes Midsize business challenges

5. People at all levels drive business success Amplify their effectiveness for greater success

6. Challenges of unifying communications and collaboration • Challenge • How can I enable my team to communicate more effectively across organizational boundaries? 1. • Challenge • How can I empower teams to work more effectively together? 2. • Challenge • How can I provide employees full insight and data at the right time? 3. • Challenge • How do I securely enable employees to work productively from their locations? 4.

7. ChallengeHow can I enable my team to communicate more effectively across organizational boundaries? “I’m responsible for the day-to-day operations of all IT employees—and the overall health, uptime, security, and strategic growth of the company’s network technology.” Duncan, an IT Systems Manager for a 500-employee engineering company

8. ChallengeHow can I enable my team to communicate more effectively across organizational boundaries? Simplify individual and team collaboration Deliver rich, effective, and intuitive communications Duncan, an IT Systems Manager for a 500-employee engineering company Provide a flexible, reliable, and security-enhanced infrastructure

9. Unified Communications and Collaboration scenario: Unified business communications 7 A.M. Reviews e-mail and help tickets, uses IM to communicate with co-workers. Office Communications Server 2007 enables in-context presence and IM from within Microsoft Outlook®. 8 A.M. Logs on to the system; reviews security. Office Communications Server 2007 unifies IM experience across clients, protects corporate information in transit. 11 A.M. Reviews projects, delegates jobs to IT staff. Microsoft Outlook on Exchange Server 2007 enables better decisions; makes it easy to share data, task lists, and calendars between team members. 1 P.M. Sets up and manages meetings with virtual project teams. Live Meeting enables geographically dispersed teams to brainstorm, collaborate, and edit documents less expensively than travel. 3 P.M. Reacts to issues as needed and addresses emergencies. Exchange Server 2007 integrates with broadest range of clients, supports a flexible, reliable, and unified messaging infrastructure. “If you don’t set aside time for strategic planning, you’ll spend your entire day fixing issues.” —Duncan, IT Systems Manager

10. Solution: Unified business communications • Exchange Server 2007 delivers unified messaging so users can access e-mail, voice mail, contacts, tasks, calendar, and fax—all from familiar clients like Outlook. • Office Communications Server 2007 delivers seamless access to real-time collaboration features. • Integration with Microsoft Office allows Live Meeting users to benefit from unified conferencing while maximizing existing audio conferencing investments. Simplify individual and team collaboration • Exchange Server 2007 offers employees universal access to all important communications—including voice mail, fax, and e-mail. • Integration within Office applications and Exchange Server 2007 allows users to choose the right communication method at the right time. Deliver rich, effective, and intuitive communications • Exchange Server 2007 allows employees to have access to their e-mail, voice mail, calendars, and contacts from a variety of clients and devices from various locations. • Office Communicator 2007 enables people to determine optimal modes for communication; supporting VPN-less access, as well as fully functional Web and mobile clients. Provide a flexible, reliable, and security-enhanced infrastructure

11. Benefits “Relationships between employees are warmer now. Previously, I worked with people from the Far East, but had almost no personal interaction with them. Using the new technology, I’m able to build closer relationships with people all over the world.” —Yossi Bronstein, Director of Information Technologies, RADVISION • Improve working relationships among team members • Improve customer relationships

12. “This is an extremely low-cost, video-conferencing solution that we can use extensively—without incurring significant extra expenses. This allows us to support effective, low-cost home offices with standard bandwidth connections and PC Web cams.”—Yossi Bronstein, IT Director, RADVISION Empower teams through workspaces Communications technology provider enhances collaboration with video conferencing Situation Leading video-conferencing technology provider RADVISION employs 400 workers at 11 global branches. The company has relied on instant communication between employees who are spread across huge geographical areas. Previously, the company used public instant messaging, but this fell short of the company’s business needs. There were security concerns over sensitive corporate data and employees felt the system failed to deliver enough interactivity. Solution The company deployed security-enhanced IM and video-conferencing solution based on Microsoft Office Live Communications Server 2005 and its own technology. • Benefits: • Reduces travel and improves business efficiency • Delivers financial savings • Creates a more flexible working environment • Gives employees a greater opportunity to work from home and establish a better work/life balance

13. ChallengeHow can I empower teams to work more effectively together? “My goal is to quickly deploy systems into production and make sure that they stay up at all times.” Tim, the IT Operations Manager for a midsize publishing company with 150 employees

14. ChallengeHow can I empower teams to work more effectively together? Create shared workspaces to manage projects and complete tasks Offer deep interoperability with intuitive, Web-based tools Tim, the IT Operations Manager for a midsize publishing company with 150 employees Ensure the integrity of content in shared documents

15. Unified Communications and Collaboration scenario: Empower teams through workspaces 7 A.M. Responds to CEO’s request to make data securely available when on vacation. Windows® SharePoint® Portals are easy to set up and enable business-critical information to be accessed and managed remotely. 8 A.M. Responds to e-mail from employees, makes important data available to his team. Interoperability between Microsoft Office Outlook 2007 and SharePoint allows teams to communicate and make valuable data available through shared workspaces. 9 A.M. Collaborates with team on system solutions and user technology needs. Enhanced features in Windows SharePoint Services provide a single place to organize project files and ensure the integrity and manageability of shared documents. 1 P.M. Deals with network issues; communicates with co-workers in different departments. SharePoint Server 2007 makes designing and managing intranet portals easy and provides access to knowledge across the organization. 3 P.M. Helps sales manager find the tools she needs to access information. Tight integration with familiar applications, e-mail, and Web browsers in SharePoint Server 2007 simplifies how people interact with content, processes, and business data. “Basically, I’m responsible for all the computer systems.” —Tim, IT Operations Manager

16. Solution: Empower teams through workspaces • Windows SharePoint Services workspaces give teams a place to coordinate calendars, organize meeting documents, and participate in team discussions. • Windows SharePoint Services provide access to discussions and documents archived in a SharePoint discussion board from within Outlook. Create shared workspaces to manage projects and complete tasks • Microsoft Office Outlook users can view calendars and contact lists stored on SharePoint sites. • Users feel comfortable with a familiar Web browser–based interface in Windows SharePoint Services v.3 to enhance usability, navigation, customization, and individual productivity. Offer deep interoperability with intuitive Web-based tools • Enhanced features, such as required document checkout, the ability to view which users made revisions to documents and to restore them to previous major or minor versions, and document-specific security permissions, means Windows SharePoint Services helps ensure the integrity of documents stored on team workspaces. Help ensure the integrity of content in shared documents

17. Benefits “Unlike our Linux-based solution, Microsoft’s communications products give us one voice, no matter where in the world an employee is working.” —Jae Ik Hwang, Division Head, ReignCom • Supports unified business communications • Builds on a single, optimized, business productivity platform

18. ChallengeHow can I provide employees full insight and data at the right time? “I need to make sure that my communications and collaboration solutions work with what I have, work together well with my infrastructure, and are scalable and flexible for what I need in the future.” Greg, CIO for a 150-person manufacturing company

19. ChallengeHow can I provide employees full insight and data at the right time? Connect people, processes, and information Give workers tools to connect with others Greg, CIO for a 150-person manufacturing company Extend the value of business systems

20. Unified Communications and Collaboration scenario: Connect people, processes, and information 8 A.M. CEO asks for report on acquisition systems integration progress. Roll-up SharePoint Portal consolidates data and content from several locations, provides unified picture of the business. 9 A.M. Searches with systems administrator for info on new employees. Office SharePoint Server 2007 provides enhanced support for people and expertise searching. 1 P.M. Proposes method of repurposing content to handle multi-language capability to management. SharePoint Server 2007 templates are designed to maintain relationship between original and translated versions of documents. 1:30 P.M. Meets with IT manager to connect new users with LOB data processes. Office SharePoint Server 2007 scales with company growth, handling addition of new users without the need of costly add-ons. 3 P.M. Helps orient new users to business processes and search capabilities. Microsoft Search permits many types of search, including LOB application data and reports, people-based searching, and threaded-discussion searching. “When it comes to IT investments, the buck stops with me.” —Greg, CIO

21. Solution:Connect people, processes, and information • SharePoint Server 2007 organizes business documents and content in one central location, and users have a consistent mechanism to navigate and find relevant information. Default repository settings can be modified to add workflow, define retention policies, and add new content types. Connect people, processes, and information • Intuitive tools in SharePoint Server 2007 maximize the power of unstructured business networks by connecting people quickly and easily. By exploring undocumented business relationships and finding subject matter experts, individuals can make better decisions more quickly. Give workers tools to connect with others • Windows SharePoint Services delivers flexible workflows, personalized portals, and tools for building data-driven applications. This extends the value of business systems and solves the problem of isolated information stored on individual hard drives and isolated servers. Extend the value of business systems

22. Benefits “Our teams can now engage in more current and accurate collaboration—something they could not do before.” —Tom Gillette, Director, DoD and Intelligence Programs, Asset Protection Systems Division, DRS Radian “We’re excited to use Microsoft Office SharePoint Server 2007 to give a voice to customer feedback and build a forum to share the information that matters to our customers across MSN® product groups.” —Sourabh Sinha, Development Manager, MSN Customer Matters • Enable current and accurate collaboration • Improve knowledge management • Share mission-critical data

23. “United Properties is looking at the 2007 Microsoft Office system to increase operational efficiency and streamline communications and reporting to enable the property management team to make better decisions.”—Keith Rachey, CIO, United Properties Connect people, processes, and information Real estate firm projects sizeable ROI from collaborative workspace solution using 2007 Microsoft Office system Situation United Properties relied on disparate systems for key strategic information, increasing processing and storage costs. The company needed to implement a collaborative workspace solution to control costs, unlock line-of-business data from numerous applications, and provide a better document management solution, enabling the property management team to work more productively. Solution The company plans to implement a corporate portal using components of the 2007 Microsoft Office system, as well as Microsoft Windows SharePoint Services technology, and Microsoft SQL Server™ 2005. • Benefits: • Powerful collaboration tools within teams increasequality and velocity of communication. • Automated business processes simplify data collection. • A central location for LOB data makes it easier tofind information. • Roles-based permissions to internal resources improve andsimplify security.

24. ChallengeHow do I securely enable employees to work productively from their locations? “I provide day-to-day management and troubleshooting for the network, servers, OS, and applications. I spend the bulk of my time supporting end users.” Chris, an IT Engineer for a midsize manufacturing company

25. ChallengeHow do I securely enable employees to work productively from their locations? Provide remote access to e-mail, IM, programs, LOB applications, and search functions Offer mobile and dispersed workers a secure, consistent user experience Chris, an IT Engineer for a midsize manufacturing company Leverage a mobile development environment

26. Unified Communications and Collaboration scenario: Enable work from various locations 7:00 A.M. Routine back-up checks are interrupted by a mobile user issue. Windows Mobile® deployed with Office SharePoint Server 2007 provides direct connectivity between corporate networks and devices. 8:00 A.M. Connects to server from his mobile device and synchronizes his calendar in Outlook. Built-in Outlook Mobile provides remote access to e-mail and calendar synchronization. 11:30 A.M. Chris automatically updates all systems against a malware threat. Leverages automatic updates in Exchange Server 2007. 3:00 P.M. Chris checks network logs and team projects. SharePoint portal, team site, and list pages render on mobile devices using a text-only format. 4:00 P.M. Chris sets up mobile devices for three new-hires coming in tomorrow morning. Deploys Windows Mobile software on all devices so users can access corporate data while away from the office. “My role is a mile wide and an inch deep." —Chris, IT Engineer

27. Solution:Enable work from various locations • Windows Mobile devices come with Outlook Mobile built in, so workers can send, receive, and manage e-mail using familiar, integrated features. • Windows Mobile deployed with Exchange Server 2007 provides direct connectivity between networks and devices, so businesses can effectively manage information flow to and from mobile employees. Provide remote access to e-mail, calendars, and tasks • Windows Mobile helps workers be more organized and productive when mobile with versions of familiar Microsoft Office applications. • Exchange Server ActiveSync® delivers an improved Outlook experience on mobile devices, with no need for new server-side hardware or software. Stay productive using familiar programs when mobile • Windows Mobile deployed with Office SharePoint Server 2007 provides direct connectivity between corporate networks and devices, effectively managing the flow of information to and from mobile employees. • Windows Mobile powers a wide variety of device styles (over 40 device brands), so businesses and workers can find the right device for their needs. Extend desktop to mobile and handheld devices

28. Benefits • Improves information access • Enhances customer service • Increases sales “Microsoft solutions make us more productive and more profitable. We’ve been around for almost a hundred years. This is the solution to help us meet our goals for the next century.” —Axel Lorentzen, Chairman, Lorentzen & Stemoco “Technicians in the field often have to do the work of several employees at the same time. With the i.roc [a Windows Mobile-powered Pocket PC], our people can work more efficiently, which in turn helps increase profits.” —Markus Nied, President, ecom instruments

29. “I know my client is also probably talking to 10 to 15 other brokers, so I need the same access to information on the road as in my office.”—Geir Bakkelund, Broker, Lorentzen & Stemoco Enable work from various locations Norwegian shipbroker increases sales and competitive edge with mobile solution Situation For Lorentzen & Stemoco brokers, access to current and accurate market and client information is critical: data from global contacts gets the best deals for clients. Solution Lorentzen & Stemoco’s disparate systems made it difficult to access and share information, so the company standardized on Microsoft technologies to create a cohesive communications solution. • Benefits: • Provides brokers with access to customer information—in diverse settings and at various times • Enables brokers to access customer information via a familiar,central interface • Opens communication lines across the company • Improves customer service • Increases sales • Boosts competitive edge

30. Unified Communications and Collaboration Unify business communications Bringing your core assets together helps your business succeed Empowerteamsthrough workspaces Enable work from staff’s location Connect people, processes, and information

31. Microsoft value propositionProviding communication and collaboration solutions to meet your core business needs If your primary business need is to … Unify business communications Empower teams through workspaces Connect people, processes, and information Enable work from various locations These product sets can help … • Microsoft Office System 2007 • Microsoft Exchange Server 2007 • Microsoft Office Communications Server 2007 • Microsoft Office Live Meeting • • Microsoft Office System 2007 • • Microsoft Windows SharePoint Services v.3 • • Microsoft Office SharePoint Server 2007 • • Microsoft Office SharePoint Server 2007 • Microsoft Windows SharePoint Services v.3 • Microsoft Windows Mobile 5.0 • Microsoft Exchange Server 2007 • Microsoft Office SharePoint Server 2007

32. Security for communications and collaboration solutions Control access to sensitive documents Using Microsoft technology, people can protect their privacy and their intellectual property by granting rights, both in terms of who can see it and how they can use it, to a document or e-mail message. These rights travel with the document, ensuring that no matter where it goes these rights are preserved. Share confidential documents securely Microsoft enables your people to create a common and secure communications and collaboration tool for sharing information and coordinating activities with end-to-end security that helps ensure workspace data shared between team members is always encrypted on computers and on the Internet. The tool allows teams to rapidly assemble to work together despite their specific geographical location, and despite their time zone—sharing just the right information with just the right people. Share information in a compliant organization Microsoft helps your business reduce the risk of non-compliance and litigation by applying retention and information protection in a consistent manner to content of all types in accordance with government regulations and business policies.

33. Innovative Familiar and easy to use Widely used and supported Easy to connect Why Microsoft?

34. Why Microsoft? “When I told our executives that they could listen to their e-mail along with their voice-mail messages within Exchange Server 2007, they were thrilled.” —Steve Gould, Network Administrator, APA–The Engineered Wood Association “The new client extranet [in Microsoft Office SharePoint Server 2007] will help ZIBA Design increase project design efficiencies and enhance the overall client experience by giving their account teams and clients access to a central workspace in which to collaborate.” —Terri King, Managing Director, Saltmine “The … portal gives us an electronic track record of overall system performance, component failures, maintenance activities, and problem solutions … entirely new capabilities in our industry.” —Tom Gillette, Director, DoD and Intelligence Programs, Asset Protection Systems Division, DRS Radian

35. Microsoft’s support for communications and collaboration technology • Microsoft support choices help your business: • Reduce IT costsand increase user productivity. • Achieve maximum system uptime. • Benefit from expert advice and guidance. • Leverage enhanced knowledge and skills for IT staff. • Deploy and operate new/existing systems more effectively. • Receive proactive support resulting in fewer future problems. • Make better, more informed decisions.

36. Thank you! © 2006 Microsoft Corporation. All rights reserved. Microsoft, Active Directory, ActiveSync, InfoPath, MSN, OneNote, Outlook, SharePoint, SQL Server, Windows, Windows Mobile, Windows Server, Windows Server System, the Microsoft logo, and other product names and logos are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.