Analyzing rhetorical situations of different media

Analyzing rhetorical situations of different media “Twitter Lets Customers Skip Recordings, And Make Choices”

Rhetorical analysis Present your analysis to the class.

What is the Rhetorical situation of “Twitter Lets Customers?”

“Twitter Lets Customers:” Group discussion For what are companies and customers using Twitter nowadays? Why did Penske start using Tweeter? Why didn’t Budget start using Tweeter? What is the main argument of the text?

Let’s listen! http://www.npr.org/blogs/alltechconsidered/2012/08/15/158781405/twitter-lets-customers-skip-recordings-and-make-choices

“Twitter Lets Customers:” Group discussion Which companies were mentioned? What is the main argument? How many voices were you able to identify?

Let’s read and listen again! As you listen, take notes of differences you identify between the written and the audio versions.

The audio text: Important things to consider Sameness: the audio version CANNOT be exactly like the written version being read out loud; Variation: change the tone, make use of different voices, sounds, music, etc. Introduction: set the context for listeners; Language: use language as you normally would speak. Do not try to sound fancy; Pronoun usage: you do not need to repeat people’s names all the time.

Let’s practice! Read the assigned paragraph and think about ways to adapt it to audio. Jot down some ideas about how you would read it. You might want to make changes. Read it to a partner. Comment on your partner’s reading: how effective was it? Did you get all the meaning? Was your partner’s elocution good? What could have been different?

Exercise 2 Based on your friend’s comments, try a second reading. Comment on your partner’s reading: how effective was it? Did you get all the meaning? Was your partner’s elocution good? What could have been different?

Analyzing rhetorical situations of different media