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Automated Phone BuyBack – eRecycling Corps. The Customer Experience. New Phone Sales Journey – Overview. Transfer, Backup, Restore. Old Phone to new phone transfer of contacts, images, SMS, video and audio files, ringtones and more. Apps & Content Delivery.
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AutomatedPhone BuyBack –eRecycling Corps The Customer Experience
New Phone Sales Journey – Overview Transfer, Backup, Restore • Old Phone to new phone transfer of contacts, images, SMS, video and audio files, ringtones and more Apps & Content Delivery • Rep offers side-loading of new promoted third party content & mobile apps for immediate installation in new phones Phone BuyBack • Integrated broker database automatically displays on-screen offer for customers to trade-in old phones for credit Phone WIPE • To assure customers of privacy, rep initiates complete, secure removal of all personal data from old phone’s memory
Initiating the Process • Customer buys a new smartphone • Sales agent connects old and new phones to Cellebrite platform; performs TBR, apps side-loading etc. • BuyBack; integrated with e-recycling data base, automatically identifies old phone Cellebrite Touch – Stand-alone Cellebrite DeskTop – PC-based
BuyBack Offer • Seamless integration between price list and sales process • Message on Cellebrite device screen: “Would you like to offer this customer BuyBack?”
The Process • Customer would like to get a quote • System performs immediate, precise Health Check on the phone: • Make & model; Battery status; Battery charging; Storage space; Rooted (for Android) • Accurate offer generated according health check results • Price shows on screen
Acceptance + Wipe • Customer accepts offer • Wipe is offered to the customer • On completion a voucher will be printed
Benefits – Retailer/Operator • Enforce the sales process in store • Drives traffic to the store • Immediate new revenue stream • Revenue sharing with recycler • Profit on high-margin in-store merchandise • Satisfied customers – enhanced experience • Ensures accurate price offers based on verified condition of phone • Removes responsibility from sales agent/store to accurately assess condition of phone and • Eliminates later reclaims if phone condition is not as reported • Full automated process: time, cost, and slippage risk eliminated • Easy management and logistics
Benefits – Customer/End-User • Gains value for old phone • Satisfaction • Enhanced in-store experience • New stuff “virtually free”