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Australia in 1950s. FASHION & SPORT. FASHION. Pre 1950s: formal, traditional & controlled to limit Post 1950s: informal, individual & loose American inspirations: Marlon Brando, James Dean, Marilyn Monroe, Grace Kelly, Ava Gardner & Elvis Presley
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Australia in 1950s FASHION & SPORT
FASHION • Pre 1950s: formal, traditional & controlled to limit • Post 1950s: informal, individual & loose • American inspirations: Marlon Brando, James Dean, Marilyn Monroe, Grace Kelly, Ava Gardner & Elvis Presley • A new fashion category: the teenagers’ trend led by the youth • New synthetic clothing materials: nylon, acrylic polyester & vinyl – convenient for women
FASHION: young women • Rock ‘n’ Roll influence • Petticoats & full skirts in bright colors for dances • Skirts & pants gripped at the waist to accentuates waist & bust • Tight blouses tucked into slim-line calf length trousers, Capri pants or pedal pushes • Short ankle socks, scarves tied round neck & cropped cardigans • Female teens were called ‘widgies’ for their style
FASHION: young men • More acceptable for males to dress up as much as fashionably as females • American influences started the era of the white shirt, boots & jeans look, which then was a sign of attitude • Some boys followed Elvis Presley’s style with the hair, flashy color suits, leather bike jackets, tight trousers, white socks & black rubber-soled shoes • The popular British ‘Teddy Boy’ style: stovepipe (narrow) trousers, narrow ties & pointed shoes • Teen boys were called ‘bodgies,’ they used hair cream & grew long sideburns
FASHION: adult • Influence from fashion houses • Emphasis on a slim line with full skirts, tiny waists, busts & slim pencil-lined skirts • Formal functions: cocktail or long dresses with gloves or ‘morning suits’ & carried gloves • Stiletto heels were new in early 1950s & shoes can be bought in a variety of colors • Adult men’s fashion maintained from the ‘40s, they were conservative, they wore mostly plain fabrics of dark quiet shades such as blue, black and gray
FASHION: swim/beachwear • One-piece costumes were the most popular for women • Stretched nylon detached straps & built-in bra • Mid ‘50s: bloomer costumes were fashionable • Bloomers had less emphasis on bust line & material around hips puffed out • End of 1950s: bikinis were introduced & had to be 7cm above hip
SPORT: events • Tennis players: Lew Hoad, Ken Roswell & Frank Sedgeman dominated Wimbleton & the Davis Cup • Australia ranked third in medal tally for the 1956 Olympics held in Melbourne, because of athletes like Dawn Fraser, Murray Rose (swimmers), & Betty Cuthbert (runner) • Australian athletes won thirty-five medals, thirteen gold, at the 1956 Olympic Games • Dawn Fraser became the first woman to swim the 100m freestyle in less than a minute. She took the gold medal for this event at 1956, 1960 & 1964 Olympics
SPORT: athletes • Frank Sedgeman won the men’s singles Wimbleton Tennis title in 1952 • Marjorie Jackson won two gold medals at the Helsinki Olympics in 1952 • Jack Brabham won the Formula One Drivers/World Racing Championship • Jimmy Carruthers retired as undefeated World Bantam weight boxing champion
SOURCES • TONUP. “The Wild One: Leather and Triumphs.” The Return of the Café Racers. March 16, 2006. Unknown Organization. February 1, 2010. http://caferacersreturn.blogspot.com/2006/03/wild-one-leather-and-triumphs.html • Unknown Author. “Fashion in the 1950s.” Skwirk Interactive Schooling. Unknown Date. Red Apple Education Ltd. January 27, 2010. http://skwirk.com • Webb, Ken. Discovering Australian History Stage 5. Melbourne Cambridge University Press, 2008. • Simpson, Judith. Federation to 2000. NSW: Kangaroo Press, 2000. • Bereson, Itiel. Decades of Change: Australia in the 1950s. Port Melbourne: Binara Publishing Pty Ltd.