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The Essay

The Essay. The University Learning Center Florida International University. Developed by Sam McCool. Introduction. Purpose Process Product. Purpose. Entertain Inform Persuade. Purpose. Entertain catch reader’s attention sustain interest Inform (reader of new--) facts attitudes

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The Essay

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  1. The Essay The University Learning Center Florida International University Developed by Sam McCool

  2. Introduction • Purpose • Process • Product

  3. Purpose • Entertain • Inform • Persuade

  4. Purpose • Entertain • catch reader’s attention • sustain interest • Inform (reader of new--) • facts • attitudes • behavior

  5. Purpose (cont.) • Persuade (reader to change--) • beliefs • values • policies

  6. Process • Inquiry/Discovery • theory • research • practice • application • experimentation • reflection

  7. Process (cont.) • Making New Meanings • hypothesis • antithesis • synthesis

  8. Product • Structure • Modes • Discourse

  9. Product (cont.) • Structure • writer • reader • form • content

  10. Product (cont.) • Modes • experiential • personal testimony • interpersonal experience • analytical • scientific data • statistics • evaluative • logic (deductive/inductive)

  11. Product (cont.) • Discourse • private • public • artificial • political • social • professional • academic • corporate

  12. Summary • Determine purpose • Allow process to follow discovery • Make new claims, or “meaning,” by testing hypotheses • Match product, purpose and process

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