110 likes | 304 Views
Lecture 4. Technical Reports (2). 4. Primary Research Reports. Primary vs. secondary research reports The goal of primary research reports. Contents of primary research reports:. Introduction Problem, background Purpose, objectives, scope Review of literature
E N D
Lecture 4 Technical Reports (2)
4. Primary Research Reports • Primary vs. secondary research reports • The goal of primary research reports
Contents of primary research reports: • Introduction • Problem, background • Purpose, objectives, scope • Review of literature • Materials, equipment, facilities • Theory, methods, procedures • Results, findings, data • Discussion, conclusions, recommendations • Bibliography (See Example)
5. Proposals • a proposal is an offer or bid to do a certain project for someone. What makes a proposal a proposal is that it asks the audience to approve, fund, or grant permission to do the proposed project. • A proposal should contain information that would enable the audience of that proposal to decide whether to approve the project, to approve or hire you to do the work, or both.
Types of proposals • Internal vs. external • Solicited vs. unsolicited
6. Business Plans • The goal: to convince the readers that you have a good idea and to encourage them to invest in it. • The difference between proposals and business plans: • Proposals: the writer seeks approval to do a specific project. • Business plan: the writer seeks to start a new business or significantly expand an existing business.
Common sections in business plans • Product or service to be offered • Technical background on the product or service • Market for the product or service • Process by which the product or service is produced • Facilities and personnel needed for the operation • Projected revenues from the operation • Funding necessary for startup and operation • Legal issues related to the proposed business • Qualifications and background of the personnel • Discussion of feasibility and investment potential • Investment offering
7. Technical Specifications • Goal: to discuss some new product design in terms of its construction, materials, functions, features, operation, and market potential. • Text or body: the text is dense, fragmented; tables, lists, and graphics replace regular sentences and paragraphs whenever possible.