Good Website Design vs. Bad Website Design in 2019

1. Good Website Design vs. Bad Website Design in 2019 So, what do you do when you need to create a website? You either contact a freelance designer or you contact a web design company. Unfortunately, sometimes these companies and freelancers cannot design a good website. As a result, your effort and money both are wasted. So, before you hire an agency or freelancer, you should know what good design and what bad design are. If you have a clear idea about it, you can create a sound brief to guide the designers. Let’s get started then. Visual design: Do you know that a user spends only three seconds to determine whether he/she wants to continue to explore the site? I know that it is not possible to prove the utility of your website within three seconds. However, your design can grab the attention of the users and make them stay on your website for a longer period. So, your website has to be visually appealing. By visually appealing I mean that it must not look cluttered. The color combinations used on your website should represent your brand and should not be too loud. Each of the sections should have proper and understandable names. The text should be readable as well. Typography: What is the first thing that you will notice after you are enticed by the design of the website? The answer would be the texts. The typography is equally important as the design itself. Bad typography can ruin even the greatest designs. So, what should be avoided and what should be followed when using typography? The first thing to avoid is the use of fonts that are either too large or too small. Using symmetrical fonts will add to the aesthetics of the website design. Furthermore, using fonts like Comic Sans should be avoided completely. No one likes to read long paragraphs nowadays. Hence, try and break the information into small paragraphs for easy understanding. It is even better if you use bullets to deliver information. Make sure to notice whether the designer is using different typefaces. If the typefaces do not match with each other, the design will look bad. Images:

2. Images can make or break the impression of your website. Using stock images is the worst thing that any designer can do. When you hire a designer, make sure to ask whether he/she will be able to create new and unique images. Do not use low-resolution images ever in your website design. Suppose you want an e-commerce website design. Customers will check out the images very carefully. If the images are not clear or they do not fit in the parameters of the website, customers may just flip. Conclusion: You may think that hiring an expert designer is all you can do to create a good web design for your company. Even though it is true in most cases, there are exceptions as well. Hence, it is best that you know how a good website should look like. It will not only help you in scanning the website to locate any mistake but you will also be able to give a better brief. In some cases, you don’t even need to have knowledge of designing. You can just take a look and understand that the design is not good.