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Gizmodo

Gizmodo. Presented by: Parth patel. What is Gizmodo?. Design and Technology Blog Part of Gawker Media Network Gawker (Media and Gossip) Deadspin (Sports) Io9 (Science Fiction) Kotaku (Video Games) Gizmodo (Technology) Lifehacker (Lifestyle) Jalopnik (Cars) Jezebel (Fashion/Women).

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Gizmodo

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  1. Gizmodo Presented by: Parth patel

  2. What is Gizmodo? • Design and Technology Blog • Part of Gawker Media Network • Gawker (Media and Gossip) • Deadspin (Sports) • Io9 (Science Fiction) • Kotaku (Video Games) • Gizmodo (Technology) • Lifehacker (Lifestyle) • Jalopnik (Cars) • Jezebel (Fashion/Women)

  3. Factsheet • Gizmodo was started in 2002 by Peter Rojas • Following grew very steadily until 2011 • Major site redesign for all Gawker Media sites on February 7, 2011 • Readership for Gawker sites dropped by 80% collectively • Numbers still have not fully bounced back • Gizmodo experienced the worst drop • Currently 873,000 Twitter followers • Currently 800,117 Facebook likes

  4. The Drop Was Immediate

  5. Writers • Currently 7 staff writers employed for Gizmodo specifically • We will be looking at 3 • Ashely Feinberg • Marco Aguilar • Andrew Tarantola

  6. Ashley Feinberg • Majority of her posts are regarding technology • Includes as little bias as possible • Some sense of sarcasm • Typically brief (2-4 paragraphs a post) • Uses language anyone can understand, with simple sentence structure. • Relatively inactive in comments section

  7. One Example of a Post By Ashley Feinberg

  8. Mario Aguilar • Typically posts about design and aesthetics • Opinion based • Pictures, pictures, and more pictures • His posts are littered with them. • Places pictures in beginning, middle and end of posts • Uses more complex language than Ashley Feinberg, but maintains a relatively simple sentence structure • Active in comment section

  9. One Example of a Post By Mario Aguilar

  10. Andrew Tarantola • Typically science posts • Ranging from actual science to science technology • Uses videos more frequently than most of the writers • Incredibly brief • 1-2 paragraphs • Rarely posts comments

  11. One Example of a Post By Andrew Tarantola

  12. Who Visits Gizmodo? Source: Alexa Web Information Company

  13. Notable Conversations • http://gizmodo.com/5752428/this-is-the-new-gizmodo/all

  14. Why Should You Read It? Don’t… The site layout is terrible However, if you truly want to, Gizmodo helps in: • Keeping up with rapidly changing technology • Making informed decisions

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