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解剖採訪

解剖採訪. 新聞要素. 5W1H ( 5 何 1 怎 )被視為一篇新聞報導應該讓讀者知道的訊息,包括了: 何人 (Who) 何事 (What) 何時 (When) 何地 (Where) 為何 (Why) 怎樣 (How). 來源. 5W1H 最早由 拉雅德 · 吉普林 於 1902 年 提出,他在 《 跟鱷魚拔河的小象 》 ( The Elephant's Child )的開頭中寫下如下詩句:. I keep six honest serving-men (They taught me all I knew);

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解剖採訪

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  1. 解剖採訪

  2. 新聞要素 • 5W1H(5何1怎)被視為一篇新聞報導應該讓讀者知道的訊息,包括了: • 何人 (Who) • 何事 (What) • 何時 (When) • 何地 (Where) • 為何 (Why) • 怎樣 (How)

  3. 來源 • 5W1H最早由拉雅德·吉普林於1902年提出,他在《跟鱷魚拔河的小象》(The Elephant's Child)的開頭中寫下如下詩句:

  4. I keep six honest serving-men(They taught me all I knew); • Their names are What and Why and WhenAnd How and Where and Who.

  5. 拉斯威爾(Harold D. Lasswell) • 美國政治學家 • 在一九四八年的一篇文章中,提出傳播研 究中最著名的一段話做為開始:描述一個傳播行為最便利的公式是回答以下的問題──

  6. Lasswell Formula • 誰            (Who) • 說什麼          (Says What) • 透過什麼通道       (In Which Channel) • 向誰           (To Whom) • 產生什麼樣的效果     (With What Effect?)

  7. Lasswell Formula • 自此之後,這段話即以「拉斯威爾公式」見稱並經常為大家引用。 • Who Says What in Which Channel to Whom with What Effect?

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