EMC VSPEX PRIVATE CLOUD WITH VMWARE VSPHERE 5.5

1. EMC VSPEX PRIVATE CLOUD WITH VMWARE VSPHERE 5.5 For up to 1000 Virtual Machines

2. Today’s Common IT Challenges Application Availability – How to keep mission critical applications online all the time? Resource Management – 1:1 mapping of Applications to servers is costly, difficult to management, & wasteful Backup – With explosive data growth how do I meet my backup windows and recover quickly and with confidence? Budget – How do I do more with less and continue to meet SLAs when 65%* of IT spend is on maintaining Status Quo? Knowledge– How can I be sure the virtualization solution I build will perform and scale? * Gartner IT Key Metrics Data, December 2012

3. Enter The Cloud.

4. What If You Had A Private Cloud Solution That Would… • Install Quickly, Perform and Scale • Transform Your IT Environment • Lower Operational and Maintenance Costs • Consolidate Physical Machines to Agile Virtual Machines • Increase Application Availability • Increase Control and Security of Servers • Support SLAs and Compliance Initiatives • Enable You To Meet Your Backup Windows • Deliver Next Generation Unified Storage • Give you peace of mind! …With VSPEX You Have!

5. Cloud – A New Architecture Old World – Physical New World – Virtual Dynamic Pools Of Compute & Storage Dedicated, Vertical Stacks

6. 3 Paths To Your Private Cloud VCE VBLOCK Best in Class Products VSPEX Simpler, Faster, Lower TCO

7. Building Your Own Takes Time EXPANSION & UPGRADE MAINTAIN DESIGN & DEPLOY V2 Code Matrix Monitoring Patch & Validate Plan & Design Plan & Design Stabilize & Optimize Build & Test Build & Test

8. Vblock : The Fastest Path To The Cloud EXPANSION & UPGRADE MAINTAIN DESIGN & DEPLOY V2 Single Process with Life Cycle Assurance Single Product Single Support Factory-built & Logically provisioned Converged Operations

9. EMC VSPEX APPLICATIONS • EUC Reference Architectures Proven By EMC • Packaged By Partners • Leveraging Existing Infrastructure • Eliminates risk in planning and sizing • Speeds and simplifies deployment • Focus on Vendor Choice VIRTUALIZATION X86 COMPUTE Management NETWORK EMC STORAGE EMC BACKUP

10. VSPEX Reduces Deployment Time EXPANSION & UPGRADE MAINTAIN DESIGN & DEPLOY V2 Code Matrix Monitoring Validated Proven Infrastructure for faster deployments Patch & Validate Plan & Design Co-operative Support Build & Test

11. 1000 50 2000 1000 300 100 250 The VSPEX Family PRIVATE CLOUD END USER COMPUTING/VDI APPLICATIONS 500 600 VIRTUAL DESKTOPS VIRTUAL MACHINES & EMC Backup & EMC Backup*

12. VSPEX – VMware Private Cloud VMware Private Cloud - vSphere 5.5 Customer’s Choice of Server & Network Vendor VSPEX Reference Architectures Accelerates Deployments

13. VSPEX Private Cloud Up To 100VMs • Optimized For Simplifying Virtualization • Cost effective solution for small business environments • Centralized Management • Configurable with just a few clicks • Built-in snapshots and replication • Simplified ease of use and management VMware API Integration • Storage Wizards for VMware • Flexible EMC Backup Technology Options • Xtrem Cache Family to turbo charge application responses ≤100 & EMC Backup or vSphere Data Protection Advanced

14. VSPEX Private Cloud Up To 1000 VMs • Optimized For Performance Server Virtualization • High Performance through Multi-Core Optimization (Intel Sandy Bridge) • EMC FAST Automated tiered storage for high performance AND high capacity • Flash drives and FAST Suite ideally suited for virtualization intense read workload • Increased application availability with Active / Active • Lower $/GB and $/IOPs • EMC Backup & Recovery with Image, Guest and Application backup with EMC Avamar • XtremCache Family to turbo charge virtual workload responses • Increased productivity with new Unisphere Management Suite ≤1000 & EMC Backup

15. Cloud Management and Orchestration Manage and Monitor your VSPEX Private Cloud • Centralized Management • Quickly build Cloud Services • Map existing business processes to cloud services • Leverage existing investment in infrastructure tools • Deliver Infrastructure as a Service (IAAS) • Automate and streamline delivery • Automated Resource Reclamation vCloud Automation Center

16. VSPEX - Software Defined Datacenter VMware vCAC API (REST) Virtual Physical External Custom vCloud Automation Center VMware vCAC API (REST) Virtual Custom Distributed Execution Manager Physical Resources

17. VSPEX With EMC Storage Integrator (ESI) EMC Storage Integrator (ESI) shortens the time to do storage provisioning by 4x Converged administration roles Storage provisioning for Windows Server environments Self-service provisioning and management Leading hypervisor support Storage Made Simple For The Microsoft Administrator

18. EMC FAST for File and Block • EMC VNX with FAST Cache copies hottest data to Flash • Caches from HDD or NL-HDD to SSD SAN NAS • EMC VNX with FAST VP (Virtual Pools)tiers across drives in pool • Dynamically moves data between SSDs, HDD and NL-HDD tiers • eMLC FAST VP SSDs • 265MB granularity FAST Cache 256M 64K 64K 4x better granularity HDD HDD NL - HDD NL - HDD HDD HDD HDD NL - HDD NL - HDD NL - HDD NL - HDD NL - HDD NL - HDD Flash SSD Flash SSD HDD NL- HDD NL- HDD NL- HDD NL- HDD HDD FAST Virtual Pool

19. VSPEX with VNX Block Deduplication 50% Reduction in CAPEX FAST + De-Dupe = Lowest $/GB 50% lower cost 86% lower cost

20. XtremSW Cache: Performance With Protection Server Flash Software Coupled With XtremSF Performance – Dramatic improvements inlatency and throughput Intelligence - Extends EMC FAST architecture into the server Protection - Backed by intelligent, resilient, highly available storage 00110011100110101101000001101001100111000011000100001101001110001110011110010011001100110000110111110011011001100011001110011010110100000110100110011100001100010000110100111000111001111001001100110011000011011111001101100110

21. EMC Backup. Changes The Game. Delivers Protection Confidence with Optimized VMware Backup • 90% Less Backup Time • 30x Faster Recoveries • Instant VM Access • Enable VM Admin Control via vSphere • 10-30x Less Storage • 81% Less Effort • 7 Month Payback

22. Move Less Data, Meet Backup Windows EMC Avamar Deduplication Moves Less VSPEX System Data D D A A C C C Network B B B D A A B D A A C C B B B C D A

23. RUN AVAMAR FROM VSPHERE WEB CLIENTManage Backups, Self-Service Restore Avamar Optimized Backup For VMware • CHANGED BLOCK TRACKING Speeds Image Level Backup & Restore • GUEST-LEVEL BACKUP For Application Consistency • PROXY VM LOAD BALANCING Further Speed Backups • ONE-STEP, FILE-LEVEL RESTORE From An Image Backup

24. Business Critical Application Backup • Application-specific agent within each VM ensures consistent state for hot backup • Provides file-level restore for Windows, Linux and Solaris • No charge for agents Virtual Infrastructure VM1 VM2 VM3 VM4 VM5 VM6 VM7 VM8

25. VMware Image-Level Backup Avamar integration with VMware vStorage API for Data Protection VM VM VM VM • Deduplication within and across VMs • Changed Block Tracking (CBT) reduces backup time and recovery time • File-level recovery from image backup (Windows & Linux) • Flexible restore to original, existing, or new virtual machine • Universal proxy server load balancing for superior throughput Virtual Machines Proxy Mount Virtual Infrastructure Storage Avamar Data Store

26. Avamar for Desktop/Laptop End-User Restores • Convenient, non-disruptive backups • End-user self-service recovery • Document-level search engine • Support for thousands of users • Enhanced security • Multi-language support • And no “per client” fees End-user initiated restore Windows or Mac OS X

27. EMC Data Domain Systems Deployed With Avamar In VSPEX • Scalable, Efficient Deduplication Storage • Reduce storage by average of 10-30x • High-speed deduplication • Network-efficient replication for DR • Ensured Recovery • Data Invulnerability Architecture • 7 Month Average Payback When EMC Backup Solutions Deployed Together New Data Domain Systems 4x Faster, 10x More Scalable and Offer 38% Less $/GB

28. vSphere Data Protection (VDP) Best In Class Backup and Recovery for VMware vSphere • Powered by EMC Avamar • Deployed as a Virtual Appliance • Variable-length deduplication means up to 99% deduplication for file systems and 96% for databases • Client-side Deduplication reduce virtual network traffic by 99% eliminating traditional bottlenecks • Changed Block Tracking for backups and recovery • One-step recovery • VDP Advanced provides application specific agents for Microsoft SQL and Exchange

29. VDP Backup – Version Comparison

30. VSPEX with VPLEX Delivering Continuous Proven Infrastructure Operations • VMs, Applications and Data can be moved between multiple arrays in a data center, or across arrays in 2 data centers • Allowing for the SAME information to be READ / WRITE accessible at the SAME time in two SEPARATE locations • Zero Downtime & Elimination of Boundaries – Applications kept online 24 x 7 x 365 • Flexible Performance Profile – You Choose • Continuous Availability, Performance + Usage A APP APP APP APP APP APP B OS OS OS OS OS OS VPLEX Distributed Volume

31. VSPEX – Customer Benefits Efficient Simple Flexible Flexible Architectures Choice of Hypervisor Choice of Server Choice of NetworkChoice of EMC PlatformsScale as you grow Worry Free Deployment Increased Storage Utilization Higher Application Availability Improve People Productivity Speed Your Backups & Save BigCentral Deployment & Patching Faster VM Deployment Simplified Management Simplified Provisioning Simplified Backup and Recovery

32. Summary • Reference Architectures for Rapid , Repeatable, Delivery of Complete VMware Private Cloud Solutions • Proven Scalable VMware solutions by EMC for many different business needs • Consolidate Diverse IT Landscape for better management, performance, backup and security • Best in class technology delivering simplicity, ease of management, performance , backup, and excellent return on your investment • Based on Next Generation Multi-Core EMC VNX • Based on EMC Backup Built for Virtualized Environments

33. VSPEX Resources • VPSEX Sizing Tool [ link ] • Application Solutions [ link ] • VSPEX on Powerlink [ link ] • VSPEX on EMC.com [ link ] • Collaborate on EMC ECN [ link ] Sales Technical Marketing • EMCEasyStreet.com [ link] • VSPEX Sales Proposals [ link ] • VSPEX Enablement Center [ link ] • Company Store [ link] • VSPEX Solution Finder [ link ] • Lead with VSPEX Video [ link ] • EMCEasyStreet.com [ link] • VPMG [ link ] • VCC [ link ] • VSPEX on EMC.com [ link ]