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EXPORTRÅDET - SWEDISH TRADE COUNCIL Presentation Belgium. 2007 www.swedishtrade.com. SWEDISH TRADE COUNCIL. In Sweden: Head office in Stockholm 22 regional export consultants 40 trade commissioners regular visits to Sweden. Abroad: 60 offices in more than 50 countries
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EXPORTRÅDET - SWEDISH TRADE COUNCIL Presentation Belgium 2007 www.swedishtrade.com
SWEDISH TRADE COUNCIL In Sweden: Head office in Stockholm22 regional export consultants 40 trade commissioners regular visits to Sweden Abroad: 60 offices in more than 50 countries Via partners and networks we cover over 100 countries 508 employees of whom 371 abroad – Turnover 538 MSEK (2006) – Owned by Swedish government and industry
ONE YEAR SWEDISH TRADE COUNCIL- In 2006… … and the result was that… Swedish companies in more than 2 000 cases were able to enter a new foreign market or expanded on an existing 65 000 questions on exports were answered 10 000 visits to our websites per day 5 000 meetings with customers 2 500 business development assignments We make things happen!
SWEDISH TRADE COUNCIL IN BELGIUM Trade Commissioner Maria Hilding Project Leader Hosuk Lee-Makiyama Economy Cecilia Hörberg Export Information Gunilla Andersson Export Program: EU Advice Brussels Export Consulting Rickard Eksten Madeleine Koskull EU Madeleine Koskull Rickard Eksten + trainee BeLux Mathilde Wehlén Pär Skånberg + trainee
Fact Pack BELGIUM – ON THE CROSSROAD OF THREE CULTURES • Capital: Brussels • Population: 10,3 million inhabitants (Sweden: 9 million) • Surface: 30 528 km2 (approx. same as Småland) • Prime minister: (Guy Verhofstadt, VLD party) (liberals) • Constitution: Monarchy - King Albert II head of state • Official languages: Flemish (60%) French (40%) German (approx.1%) • GDP 2006: 296 billion Euros • Imports 2006: 257 billion Euros, of which 5,2 billion from Sweden • Exports 2006: 268 billion Euros, of which 3,7 billion to Sweden Anglo-saxon Germanic Romanic Source: Eurostat, Belgique Portail Fédéral, The Economist
Fact Pack BELGIUM IS A FEDERAL STATE WITH THREE REGIONS • Flanders • Inhabitants: 6 million • Main industry: Chemicals and plastics, automotive, life sciences, logistics and food • The region provides 60% of the national GDP • Brussels • Inhabitants: 1 million • Main industry: Financial and diplomatic center • Wallonia • Inhabitants: 3,3 million • Main industry: Logistics, biotechnology, aeronautic and automotive components 1 2 3 Source: www.flanders.be, www.wallonie.be, www.brussels.be
Fact Pack BELGIUM HAS A STRONG INTERNATIONAL PROFILE • Belgium is the world’s fifth Open Trade Economy • Hong Kong, Singapore, Luxembourg and Ireland are ranked before Belgium. • The export and import value represents approximately 80% of BNP • 60% of EU purchasing power within 500 km of Belgium • 1,700 European headquarters of MNC • International profile • EU institutions • NATO • 120 international government organizations • Approximately 1,400 non-governmental organizations • 159 embassies and 2,500 diplomats 500 KM Source: Banque National de la Belgique, The Economist, Invest in Brussels, Economic Freedom of the World 2005 annual report
Fact Pack SWEDEN’S MOST IMPORTANT TRADING PARTNERS 2006 Imports (%) 1. Germany 2. Denmark 3. Norway 4. Netherlands 5. United Kingdom 6. Finland 7. France 8. Belgium 9. Russia 10. Italy Exports (%) 1. USA 2. Germany 3. Norway 4. United Kingdom 5. Denmark 6. Finland 7. France 8. Netherlands 9. Belgium 10. Italy 17,9 10,5 8,3 6,6 5,9 5,9 4,9 3,9 3,5 3,3 10,6 10,3 8,5 7,0 6,9 6,4 5,1 4,6 4,6 3,4 Source: SCB
Business Environment FOUR GOOD REASONS TO DO BUSINESS IN BELGIUM • A positive business climate; attractive fiscal system and investment incentives • Excellence in infrastructure and accessibility • A qualified workforce, flexible and multilingual • Real Estate: available and affordable
Business Environment A POSITIVE BUSINESS CLIMATE; ATTRACTIVE FISCAL SYSTEM & INVESTMENT INCENTIVES • The most important incentive is Belgium’s long-standing tradition of welcoming foreign investments. The general principle is one of ”global equity”: no discrimination is made between domestic and foreign companies. • Corporation • Real estate and equipment depreciation system • Special tax agreements: fiscal rulings • Low marginal corporate tax rate • Notional Interest Deduction (unique system) • Shareholder • No taxation on capital gain • Management • Attractive fiscal system for expats Source: The Economist Country Forecast Belgium 2005, Invest in Belgium, Invest in Flanders, Invest in Wallonia
Business Environment EXCELLENCE IN INFRASTRUCTURE & ACCESSIBILITY - Airports • Brussels Airport – Zaventem:Worldwide passenger and cargo services • Ostend – Bruges Airport: Mainly cargo services • Deurne Airport:European passenger services (e.g. London, Berlin, Dublin, Geneva) • Liege Airport:Top ten European air freight hub • Charleroi Airport:Passenger terminal; hub a.o. to Ryanair Brussels National Airport has the fastest air-cargo handling and distribution centre in the European Union with a turnover of 700, 000 tons (2006) Source: Invest in Flanders, Invest in Wallonia, Invest in Belgium
Business Environment EXCELLENCE IN INFRASTRUCTURE & ACCESSIBILITY - Ports • Antwerp:Second largest port in Europe, fourth largest worldwide. • Largest petrochemical complex in Europe, second largest worldwide • Zeebruges:Leading port in the car sector (1 577 618 cars) • Ghent:23,9 mln. tonnes seaborne cargo traffic (wide variety of cargo) • Ostend:Handling goods and passenger services • Liège:Second largest European River Port • Strepy-Thieu:Most advanced boat lift - 1.1350 t All the ports in Belgium are fully integrated with the road and rail networks and, as such, are a prime example of multimodality Source: Invest in Flanders, Invest in Wallonia, Invest in Belgium
Business Environment EXCELLENCE IN INFRASTRUCTURE & ACCESSIBILITY - Railroads 2006 Density of network, km / km² Belgium Germany United Kingdom Netherlands France Japan Ireland USA Belgium’s railway network is one of the most concentrated in the world, providing easy transport to every commercial and industrial centre from Scandinavia to Turkey Source: IMD World Competitiveness Yearbook 2005
Business Environment Stockholm Stockholm Moscow Moscow Helsinki Helsinki Oslo Oslo London London Warsaw Warsaw Frankfurt Frankfurt Prague Prague Lisbon Lisbon Madrid Madrid EXCELLENCE IN INFRASTRUCTURE & ACCESSIBILITY - Motorways Moscow The Belgian motorway system is modern and well developed. Seven international expressways connect the country to the French, German and Dutch motorways Source: Invest in Flanders, Invest in Wallonia, Invest in Belgium
Business Environment A QUALIFIED WORKFORCE, FLEXIBLE AND MULTILINGUAL Percentage of population fluent in foreign languages Belgium’s workforce is multilingual and more than half of the population speaks three foreign languages Source: Invest in Flanders, Invest in Wallonia, Invest in Belgium
Business Environment REAL ESTATE: AVAILABLE AND AFFORDABLE Office space across the world - Location cost in each country €/sq.m/Year - 2006 Belgium (Brussels) Netherlands (Amsterdam) Spain (Madrid) Germany (Frankfurt) Ireland (Dublin) Sweden (Stockholm) USA (New York) Italy (Milan) France (Paris) Japan (Tokyo) United Kingdom (London) Source: Cushman & Wakefield 2005
Market Opportunities THE AUTOMOTIVE INDUSTRY • General Information: • The automotive industry is Belgium’s fourth largest industry with 11% of the total manufacturing industry * • Ca 1 million cars and commercial vehicles where produced in Belgium 2006 • The great majority are exported, mainly to Germany, UK, France and Spain • Major companies: • Four important international companies have production in Belgium. The Belgian company Van Hool produces commercial vehicles. • Ford in Genk • General Motors in Antwerp • Volvo Cars & Volvo Trucks in Gent • Volkswagen in Brussels • Van Hool in Bree and Koningshooikt Antwerp (General Motors) Gent (Volvo) Koningshooikt (Van Hool) Bree (Van Hool) Genk (Ford) Brussels (Volkswagen) Bold =Head office * The manufacturing industry in Belgium has a production value (turnover) of 1749 billion SEK (2006) Source: Federation of Belgian Enterprises, Agoria, Febiac
Market Opportunities THE LOGISTICS INDUSTRY • General Information: • There are more than 400 European Logistics Centers in Belgium • Major companies: Caterpillar Logistics, Frans Maas, Schenker Logistics, Vos Logistics, TNT, DHL, Fedex • The main multimodal logistic parks: Antwerp, Ghent, Zeebrugge, Oostende, Liège, Central Ardenne, Athus, Charleroi, Mons, Dry-Port • Strengths: • Central position in Europe • Neighbors easily reachable by air, road, rail or waterways • 60 % of the European market reachable within 500 km of Belgium Source: Cluster Transport & Logistics Wallonia, Flanders Institute for Logistics
Market Opportunities THE (PETRO-) CHEMICAL INDUSTRY • General information: • The chemical industry is the second largest manufacturing sector in Belgium. The chemical industry represents 1/5 of the total turnover in Belgium and 20% of the total export in Belgium • Flanders has: • 500 chemical companies, 65.000 direct employees, 30 billion € turnover • Major companies: BASF, AGFA, Bayer, GlaxoSmithKline • Strengths: • Antwerp: second largest chemical cluster in the world • 3.6 million m³ independent tank storage capacity • 150.000 m² storage capacity for hazardous cargo • 6 LSP’s specialised in storage, handling and repackaging of plastic granulates • 8 tank storage companies • 1474 storage tanks Source: Invest in Flanders, www.fedichem.be, www.trends.be
Market Opportunities LARGE BELGIAN COMPANIES & INTERNATIONAL COMPANIES WITH HEAD QUARTERS IN BELGIUM Belgian companies International companies Belgacom Shurgard Proximus Pioneer BASE Honda Inbev Coca Cola Duvel Moorgat Caterpillar Solvay Fedex Delhaize Group Pfizer Zetes Johnson & Johnson Godiva Toyota Van Hool Nippon Shokubai Källa: Swedish Trade Council
Market Opportunities A LONG TRADITION OF SWEDISH SUBSIDARIES IN BELGIUM- Totally more than 200 Swedish related companies in Belgium! Company EmployeesCity • Volvo Cars Gent NV 4500 Gent • Securitas NV 4100 Brussels • Securitas Systems 4000 Brussels • Atlas Copco Coordination Center 2250 Wilrik • Atlas Copco Airpower 2220 Wilrik • Hennes & Mauritz 1600 Brussels • Volvo Europe Trucks 1557 Gent • IKEA Belgium 1500 Zaventem • Schenker 600 Antwerpen • Volvo Parts Gent 591 Gent Källa: Swedish Trade Council
Summary BELGIUM PROVIDES CONSIDERABLE MARKET OPPORTUNITIES … which contributed to… the fact that more than 200 Swedish subsidiaries and several international companies have decided to settle in Belgium as starting point for the EU market Situated in the heart of Europe Strong international profile A positive business climate Excellence in infrastructure & accessibility A qualified workforce, flexible and multilingual Real estate is available and affordable STC Belgium is the natural partner for all Swedish companies who wants to establish or develop their business in Belgium