1 / 12

Business Plan Presentation

Business Plan Presentation. Corey Ragsdale, President. The Business Idea. 100% pure, natural baby food purees Created to fill a gap in the industry Manufacturing/production business model. Who We Are. Corey Ragsdale, President On staff nutritionist “Baby Chefs” – produce product.

emmly
Download Presentation

Business Plan Presentation

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Business Plan Presentation Corey Ragsdale, President

  2. The Business Idea • 100% pure, natural baby food purees • Created to fill a gapin the industry • Manufacturing/production business model

  3. Who We Are • Corey Ragsdale, President • On staff nutritionist • “Baby Chefs” – produce product

  4. What We Need • Online marketing campaign • $5,000 investment

  5. Market Analysis • Market size determined • B2C market • Future B2B (distributors) • Marketing personas

  6. Market Research • 10 question survey conducted • “Concerned” or “not concerned” • Pricing strategy developed • Packaging type determined

  7. Supply and Distribution • Ship direct to customers • Bulk purchase = discount to offset shipping • Front end supply chain

  8. Return Policy • No returns – only refunds or replacements • Customer satisfaction is #1

  9. Product Pricing • 3 ounce jar = $3.00 = 56.7% margin • 6 ounce jar = $5.00 = 52.0% margin • Acceptable margins • 4% market share estimate

  10. Company Goals • Customer acquisition • Sales amount • Product quality

  11. Online Marketing • Keywords – high cost to acquire customer relative to product cost • Online paid advertisements

  12. Website • Website created as customer interface for transactions and company information • Link to website

More Related