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Explore the influence of technology on pricing dynamics with a focus on textbook prices, secondary markets, increased information accessibility leading to lower prices, and the evolving buyback market. Delve into economic concepts such as inflation, stagflation, demand pull, and elasticity, analyzing their effects on the purchase of non-essential goods. Understand shifts in supply with elastic and inelastic demand scenarios.
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Effect of Technology on Price Example • Textbook prices 1990 vs 2014 • Secondary market • Improved information in 2014 lower prices • Buyback market • 1990 person selling the book was essentially a price taker
Inflation • Average price of college attendance ↑ by 8% per year regardless of inflation rate
Stagflation • High inflation + high unemployment + (no economic growth or economic contraction) • Implications for the purchase of non-necessary goods
Demand Pull • Demand ↑↑↑ • Supply is constant • Ex. baseball playoff tickets • Effect on price?
Elasticity • How a change in one variable results in a change in another • How responsive? • “If I lower the price of tickets, how many more will I sell?” • “If replica jerseys are scarce, will people want to buy them?”