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The Google May 2020 Core Update Impacts to Websites | Is Your Site Hit By May Update: Here's How You Can Fix It

What Google may 2020 core update is and how it can affect our website ranking and overall performance along with the tips or suggestions which you can apply on your website to get better ranking in SERPs(Search engine result page). Read the PDF for a better understanding of the Google algorithm update.

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The Google May 2020 Core Update Impacts to Websites | Is Your Site Hit By May Update: Here's How You Can Fix It

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  1. T H E G O O G L E M A Y 2 0 2 0 C O R E U P D A T E I M P A C T S T O W E B S I T E S I S Y O U R S I T E H I T B Y M A Y U P D A T E : H E R E ’ S H O W Y O U C A N F I X I T E V A N S A L L I A N C E

  2. W H E N E V E R G O O G L E M A K E S A B I G U P D A T E T O T H E I R S E R V I C E S O R T H E S E A R C H E N G I N E , T H E W E B S I T E O W N E R S & T H E P E O P L E W H O W O R K I N S E O S E E M S T O S T O P A N D T A K E A D E E P B R E A T H F O R A M O M E N T A S T H E E N T I R E P A R A D I G M O N L I N E R E A L I G N S I T S E L F . T H E G O O G L E M A Y 2 0 2 0 C O R E U P D A T E H A S G O N E F A R B E Y O N D J U S T V A L I D A T I N G T H E C O N T E N T O F W E B S I T E S , I T H A S C H A N G E D W H A T H E L P S A W E B S I T E G E T N O T I C E D I N P A G E R A N K I N G S A N D F I R S T P A G E P O S I T I O N I N G .

  3. Website Optimization Was Great, Until It’s Not T H E C U L P R I T I N T H E A L G O R I T H M A G A I N S E E M S T O B E K E Y W O R D S T U F F I N G O R L O A D I N G U P S E A R C H T E R M S F A R T O O M U C H P E R G I V E N P A G E . B A S I C A L L Y , A G O O D R U L E O F T H U M B H O L D S T H A T Y O U R W E B S I T E S H O U L D N ’ T H A V E M O R E T H A N 1 0 O F T H E S A M E T E R M R E F E R E N C E S P E R 1 , 0 0 0 W O R D S O F C O N T E N T . S O , I F Y O U ’ R E U S I N G C A T E G O R Y P A G E C O N T E N T W R I T I N G , F O R E X A M P L E , Y O U ’ R E G O I N G T O S E E N E G A T I V E I M P A C T S G A L O R E .

  4. The Google Penalty Box I S Y O U R W E B S I T E G U I L T Y O F G O O G L E W E B S I T E D E S I G N V I O L A T I O N S ? M A N Y P E O P L E D O N ’ T E V E N K N O W W H A T T H E Y A R E A N D U N C O N S C I O U S L Y E N D U P I N T H E B L A C K L I S T Z O N E . T H E S E V I O L A T I O N S I N C L U D E M U L T I P L E C O P I E S O F T H E S A M E B L O G C O N T E N T , P A I D G U E S T C O N T E N T , U S I N G I N V I S I B L E T E X T T O H I D E V I S I B L E K E Y W O R D S T U F F I N G , M I S S I N G W E B P A G E S O R 4 0 4 E R R O R S , A N D O V E R U S E O F H T M L L I N K S W A P P I N G ( C O M M O N I N F O R U M S ) . G E T R I D O F T H E S E I S S U E S A S T H E Y A R E L I T E R A L L Y A C E M E N T B L O C K C U T T I N G B A C K O N Y O U R S C O R E P O T E N T I A L I N G O O G L E ’ S L A T E S T A L G O R I T H M .

  5. Check Out Your Neighbor Doing Well R E S E A R C H I S Y O U R A D V A N T A G E . Y O U M A Y N O T H A V E A C L E A R I D E A N O W W H A T A C T U A L L Y W O R K S , B U T G O O G L E D O E S . A N D Y O U C A N S E E I T F O R Y O U R S E L F B Y G O I N G I N T O T H E S E A R C H E N G I N E A N O N Y M O U S L Y A N D E X A M I N I N G W H I C H P A G E S A R E R E A C H I N G T O P R A N K . E X A M I N E T H E I R S T R U C T U R E , C O N T E N T , M A T E R I A L , D E S I G N A N D L I N K L A Y O U T . Y E S , T H E S I T E S M I G H T B E Y O U R C O M P E T I T I O N B U T Y O U ’ R E N O T I N S C H O O L A N Y M O R E ; Y O U C A N A P P L Y S O M E O F T H E I R G R E A T W E B S I T E D E S I G N I D E A S T O Y O U R O W N W E B S I T E .

  6. Keep It Simple, Stupid K E E P Y O U R W E B S I T E ’ S U S E R E X P E R I E N C E S I M P L E . T H E U X F A C T O R , H O W H A R D I T I S F O R Y O U R R E A D E R S T O I N T E R F A C E , G E T S A D I R E C T E V A L U A T I O N F R O M G O O G L E ’ S A L G O R I T H M N O W , A N D I T C A N B E P A I N F U L . T H I N G S L I K E S L O W - L O A D I N G B R O W S E R P A G E S , T O O M A N Y L A N D I N G S I T E S , T O O M A N Y L I N K S O U T , D U P L I C A T E C O N T E N T I S S U E S , C R A W L E R R O R S , 4 0 4 S , A N D M O R E M O B I L E D E V I C E S U P P O R T C A N S L A S H A N D B U R N Y O U R P A G E R A N K I N G B A D L Y .

  7. Why E-A-T is important E A T ( E X P E R T I S E , A U T H O R I T A T I V E N E S S T R U S T W O R T H I N E S S ) I S A C O N C E P T G O O G L E F I R S T P U B L I S H E D I N I T S 2 0 1 4 E D I T I O N O F S Q R ( S E A R C H Q U A L I T Y G U I D E L I N E S ) . G O O G L E U S E S T H E S E G U I D E L I N E S D U R I N G S E A R C H Q U A L I T Y E V A L U A T I O N S , I N W H I C H I T H I R E S Q U A L I T Y R E V I E W E R S ; T O M A N U A L L Y R E V I E W A S E T O F W E B P A G E S , T H E N T H E Y S U B M I T F E E D B A C K ; G O O G L E U S E S T H O S E F E E D B A C K S T O I M P R O V E T H E A L G O R I T H M .

  8. This is a Fulltime Job Now I F Y O U R W E B S I T E I S N O T R E G U L A R L Y U P D A T I N G I T S C O N T E N T W I T H N E W , U S E F U L I N F O R M A T I O N , I T W I L L B E T A G G E D A S “ I N A C T I V E . ” T H I S I S B A D , V E R Y B A D . Y O U W I L L D R O P F A S T E R I N P A G E R A N K I N G S T H A N H O T R A V I O L I T H R O U G H F R E S H S N O W . A G A I N , T H I S I S A N E A S Y S I T U A T I O N T O R E M E D Y . A D D I N G B L O G U P D A T E S , V I D E O S , N E W P H O T O I M A G E S A N D E V E N I N F O - G R A P H I C S A L L H A V E T H E O P P O S I T E E F F E C T , P U S H I N G Y O U R R A N K I N G U P W A R D S N O W .

  9. W E H E L P Y O U T O G A I N T H E M O M E N T U M Y O U N E E D T O M O V E F O R W A R D . R E M E M B E R ,   E V A N S A L L I A N C E   I S H E R E T O H E L P Y O U I M P L E M E N T Y O U R S U C C E S S F U L S E A R C H E N G I N E O P T I M I Z A T I O N T O D A Y .

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