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2008 Beer Advertising on Television

2008 Beer Advertising on Television. Source: Nielsen AdViews/Monitor-Plus, January-December 2008. The Beer category represented .98% of total television dollars in 2008 (including Network, Cable, Local Spot and Syndication).

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2008 Beer Advertising on Television

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  1. 2008 Beer Advertising on Television Source: Nielsen AdViews/Monitor-Plus, January-December 2008. The Beer category represented .98% of total television dollars in 2008 (including Network, Cable, Local Spot and Syndication).

  2. 2008 Beer and Flavored Alcohol Beverage (FAB) Advertising on Television Source: Nielsen AdViews/Monitor-Plus, January-December 2008. The Beer category represented .98% of total television dollars in 2008 (including Network, Cable, Local Spot and Syndication). Nielsen identifies a separate category called "Beverages-Alcoholic" which includes Flavored Alcohol Beverages (e.g. Bacardi Silver, Smirnoff Ice, etc.). The combination of Beer and FAB ads represented 1.00% of total television dollars in 2008.

  3. 2008 Television Spending Top 20 Product Categories (% of total television ad spending) Source: Nielsen AdViews/Monitor-Plus, January-December 2008. The Beer & FAB category represented 1.00% of total television dollars in 2008(including Network, Cable, Local Spot and Syndication).

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