NetMapping – Guidance for Strategic Actions & Allocation of Resources Kenya OFAB Chapter

1. NetMapping – Guidance for Strategic Actions & Allocation of ResourcesKenya OFAB Chapter Donna Ramaeker Zahn, Global Outreach Strategist, PBS & Pilar Rickert Program Analyst, PBS

2. Overview • The agenda • Who is PBS? • Introduction to NetMapping & why it works • Our goal today • The process

3. How We Work • Valued partner • Independent – no product to sell • Reproducible models & best practices • A comprehensive, integrated approach • Sustained on-the-ground support • Science-based • Practical, national product focused • Policy research • Legal analysis • Innovative outreach approach • Diverse team of experts

4. Our Successes • Passage of bills in 5 countries • Strategy support • Technical support • Outreach for progress in 4 countries • To achieve multiple goals with broad base of stakeholders • For coalition formation • Strategy to guide tactics and & effective use of resources • Regulation support & implementation

5. Net MappingA tool for advanced problem solving and stakeholder outreach • IFPRI developed &used successfully in 10 countries • Defines HOW stakeholders are connected • Identifies influencers of the decision • Visually sets priorities and strategy • Clearly defines coalitions, sets priorities and helps identify where resources are best invested • Effective for complex networks and sensitive topics • Identifies possible conflicting goals

6. Results! A completed map, without labels will be inserted here

7. Goal & Process • Kenya OFAB NetMapping Goal: • Activate & Engage Key Stakeholders for Biotech Acceptance • To accomplish that, we will: • Summarize comments from presenters • Short brainstorming session & prioritization • Stakeholders who can help • Hard choices • Identify the “influence pathways” • Identify goals of the stakeholders and possible conflicts • Identify who is most influential • Identify next steps

8. Guidelines for Today • We are all working toward the same goal • Open, honest input is necessary • No one person knows the whole story • Knowledge or opinion of each person is respected and acknowledged • “Out of the box” thinking is encouraged • Sharing goals of the stakeholders is critical • Critical to map things as they are, not as we wish them to be • Agree that the conversation is for planning& therefore private • Nothing attributed outside of the room • Data & next steps will be shared through OFAB

9. Stakeholder Questions • Who are the key influencers today? • Are they influential today or “tomorrow”? • How do they influence success? • What are their roles? • What are their goals? • Are there other larger networks that these stakeholders can influence? • If something breaks, who fixes it? • If one relationship changed, would the current way of doing things break? • Where/how

10. Determining the Links • How are the key players connected? • Types of links: • Direct reporting relationship • Indirect relationship (friends, family… • Direct pressure to stop/slow/change • Indirect pressure to stop…. • Direct pressure to see biotech as a positive option • Indirect pressure to see as an option …. • Funding – money or resources • Identify conflicts in goals among critical actors • Notes