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Logo Designing - The Life Blood of a Business

This slideshow introduces the importance of getting a logo designed and having a corporate identity for a business. It unveils the qualities of a good logo and further details the logo designing process.

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Logo Designing - The Life Blood of a Business

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  1. SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  2. Logo Design is never just shooting in the dark SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  3. Why You Need Logo Design “We live in a Branded World” Identifies your company Makes your company a BRAND Consumers purchase products based on brand reputation Logo designs are used to boost up your business SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  4. Why A Professional Logo is Valuable Logos for Professionalism When you are competing in a global market, a professional image is essential Logos as Identification Images on crates and boxes helped differentiate between mass-produced goods SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  5. Why A Professional Logo is Valuable Logos for Brand Identity BRAND IDENTITY ! With a professional logo, you can build a brand and go beyond simple advertising. You can use viral marketing with related products that promote your brand as a lifestyle. SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  6. Logo should be a blend of Simplicity & Symbolism People will not spend hours analyzing a design to look for hidden meanings and symbols SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  7. Logo Design For Your Business Logo is to be recognized and remembered A logo is composed of two important things Distinctiveness Simplicity SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  8. Symbolism in Logos Logo speaks Shapes, lines and color of your logo say something about you The design helps convey to others what your company does what you stand for what you provide why people should choose you Don't go overboard with incorporating symbolism in logo SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  9. Qualities of Good Logo Simple Meaningful Leave a lasting impression Stand the test of time A symbol representing the company Professional and eye-catching Must look different from competitors SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  10. LOGO Integrity Honesty Loyalty Determination Strength Completeness Dependability Innovation What Does Your Logo Say About You A logo should portray corporate image of integrity honesty loyalty determination strength completeness Dependability Innovation SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  11. Why Hire A Professional? Hire professional designers who are trained in making logo designs Save your time and effort Getting Ahead of the Competition Uniqueness and Customization Hire Me SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  12. Register Your Logo Get your logo design registered so that no one can use your logo design for his own purpose and benefit. SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  13. The Logo Designing Process of SYNAPSE Logo Designers SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  14. Logo Designing Process 1. Client Interaction 2. Understanding Client Requirement 3. Research 4. Sketching & Conceptualizing 5. Reflection 6. Crystallization 7. Presentation 8. Finishing Touch 9. Delivery Logo Designing Process SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  15. 1. Client Interaction Initial accumulation of information from the client is the most important step Face to face interview Questionnaire Know about Company Background Ask for References to draw inspirations from SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  16. 2. Understand Client Requirements Look for Keywords Draw Mental Picture SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  17. 3. Research Get to know the client business Get a feel of the industry Research the competition too Go through logo galleries or books for inspiration Keep eyes open for new ideas, be aware Study the logos of similar businesses SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  18. 4. Mind Mapping – Sketching & Conceptualizing Use the napkin approach Do not grab the mouse unless you know what you want clearly Make a list of words that pop up in your mind based on your understanding; this would start creating images in your mind Remember its not only the graphic but the meaning conveyed through the graphic image that matter more. SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  19. 5. Reflection Take a break to refresh your creativity Rest and get back to it with enthusiasm SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  20. 6. Crystallize Your Idea Let your ideas take shape digitally Play around with fonts and colors Make sure the logo looks good in color as well as without them SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  21. 7. Presentation Take Client Feedback Build trust and create further understanding Implement the changes suggested Let the client choose Feedback SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  22. 8. Finishing Touch Give the finishing touch SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  23. 9. Delivering Deliver the files & Celebrate Your Success SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  24. SynapseIndia Who are We? A web design and development company based in India We have team of experienced graphic designers SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  25. Why SynapseIndia? Have the ability to understand your unique needs & create a customized logo SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  26. Why SynapseIndia? We are updated with latest tools & technologies SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  27. Why SynapseIndia? We have knowledge of corporate marketing & branding SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  28. SynapseIndia We create the entire concept, not just the logo Customers can relate to it & identify it Our logos are very effective and bring instant credibility SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  29. SynapseIndia – Strategic Alliances SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  30. SynapseIndia's Portfolio (Logo Designing)‏ SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  31. SynapseIndia's Portfolio (Logo Designing)‏ SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

  32. SynapseIndia - Contact Us SynapseIndiaF 18, Sector 11Noida 201 301, INDIA BranchSDF B-6, NSEZ,Noida-201305 Website - www.synapseindia.com Email - info@synapse.co.in Tel - 91 120 433 0500 SynapseIndia, F-18, Sector-11, Noida, U.P., INDIA

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