Hotels Airlines Events (Festivals) Car rentals Promotion companies Deal listings State Tourism

1. Product Dev A/B testing Relationship with hotels; airlines; car rentals Sourcing deals Acquisition, retain customers Trusted relationships Successful partnerships Brand awareness/ identification Pilots Cross pollination Events (Parties!) Young and the affluent High Disposable incomes Willing to explore Young and single Divergent origins, same destinations Social media savvy Young couples Trendsetting behavior Young families Best education for kids Cultural experience Trendy destinations Hotels Airlines Events (Festivals) Car rentals Promotion companies Deal listings State Tourism Travel agents Conventions (CES) Business Schools (Study groups) Lowest price Best inventory Convenient Experiential UI Social Validation Create a Community Multiple options Best Actionable deals Relevant locations Web and mail Advertising Social Media Word of Mouth Referrals Customer call centers Magazines Market understanding Best in classproduct Relationship with partners Human Capital Percentage of booking costs Percentage of hotel/package (s) Advertising revenues Event of the month Exclusive partnership with events Human Capital Product Development Advertising costs Maintaining relationships Refunds