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Cognitive Psychology and Careers

Cognitive Psychology and Careers. Colleen Kelley. Cognitive Psychology: How the mind works. Attention Memory Judgment and Decision Making Language and Reading Problem Solving. Attention. See whether you can detect anything changing in this scene. Memory. Suggestions with photos.

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Cognitive Psychology and Careers

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  1. Cognitive Psychology and Careers Colleen Kelley

  2. Cognitive Psychology: How the mind works. • Attention • Memory • Judgment and Decision Making • Language and Reading • Problem Solving

  3. Attention • See whether you can detect anything changing in this scene.

  4. Memory

  5. Suggestions with photos • Wade et al. (2002): Ss see pictures from childhood (one doctored).

  6. Doctored photo study • Interviewed 3 times; encouraged to generate details.

  7. Judgment and Decision Making Imagine that you serve on the jury of an only-child sole-custody case following a relatively messy divorce. The facts of the case are complicated by ambiguous economic, social, and emotional considerations, and you decide to base your decision on the following few observations. To which parent do you award sole custody of the child? To which parent do you deny sole custody of the child?

  8. Choosing vs. Rejecting

  9. Choosing vs. Rejecting

  10. Choosing vs. Rejecting

  11. Specialties at FSU • Expertise • Anders Ericsson, Neil Charness, Paul Ward

  12. Expertise • Ericsson: Little support for talent view • Key: Deliberate Practice • Amount of Deliberate Practice predicts performance. • 10 year rule

  13. Deliberate Practice • 4 hours a day for musicians (7 days) • Practice an hour, rest • Morning practice • Big emphasis on enough sleep and rest

  14. Other Specialties at FSU • Language and Reading (Florida Center for Reading Research • Rick Wagner, Chris Schatschneider, Ralph Radach • How children learn to read, who is at risk, what predicts that? • Language processing in adults • Mike Kaschak

  15. Other Specialties at FSU • Attention • Ralph Radach • Memory • Colleen Kelley • Aging and Technology • Neil Charness

  16. Ph.D Academic Careers • Psychology • Joint JD/PH.D work in law schools • Business schools • School of Education (Educational Psychology specialty)

  17. Work in Human Factors • Hewlett Packard • Microsoft • Lucent Technologies • Video-game makers

  18. What is Human Factors? • The Third Brake Light • HUD (Head-Up Display) • Reach Toothbrush

  19. What is the purpose of Human Factors? • Reduce error • Increase safety • Assist critical decision making • Improve performance • Increase reliability • Improve training • …

  20. Design and Evaluation • High Tech • Aerospace • Automobile • Military • Consumer products.

  21. Amanda Hafich, FSU psychology BS in December, 2002 • Took cognitive psychology, DIS in cognitive. • Working for CHI Systems. (national company, San Diego, Orlando, Philadelphia). • Says job is “AWESOME”

  22. Projects Creating a common instructor operator system, a virtual system for training people to fly planes such as F –18. Evaluating a training system for the Marine Corps.

  23. Cognitive Task Analysis • Interview experts • How do they do their job? • What creates high stress? • When are mistakes made? • Redesign, reorganize work station.

  24. Case Study: BS and Human Factors • “Within 6 months I knew how to fly a satellite and how to train a navy pilot”.

  25. Lots of travel, California, navy bases on some projects. • Already presented paper at professional conference. • Started in the “mid $40,000’s” • Ph.D. entering around $70K, management around $150,000.

  26. Other projects in company (CHI) • Training agents, virtual tutors, simulation based training • Performance support agents (virtual mentors). • Improve human work and performance.

  27. Advice from Amanda • Take Cognitive, work in a lab. • Take a computer programming course • minor in computer or mechanical engineering. She just started Masters program at the University of Central Florida. • Avoid committing felonies: lots of defense work, need clearance.

  28. Resources • CHI PA and FL offer graduate and, in some cases, undergraduate internships (PA year-round and FL during summer) • CHI periodically has classes on the use of iGEN, our cognitive modeling tool • Website: www.chisystems.com • Email Amanda: ahafich@chisystems.com • Website: http://www.hfes.org/ • (Human Factors and Ergonomics Society)

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