BEST IN FRANCE September-December 2004 Alonso Gonzalez de Gregorio Julien Pichoff Melanie Hazlett Monica Martinez Valent

1. BEST IN FRANCE September-December 2004 Alonso Gonzalez de Gregorio Julien Pichoff Melanie Hazlett Monica Martinez Valentine Montéran

2. Introduction Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Automotive industry - Oxford Automotive - European expansion - Why France ? - Concluding remarks

3. Automotive Industry Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - The BIG 3 - General Motors - Ford - Daimler Chrysler - Lean Manufacturing ►Japanese origin - Enabled tiers & plants to quickly deliver products of high quality - The 3 Tiers - Tier 1 :Finalises parts & develops relationships w/clients - Tier 2 :produces for the 1st - Tier 3 :produces for the 2nd - Turn of the century - Late 1990s :Economic boom period - Early 2000s :Decline in economy, 9/11

4. Oxford Automotive Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Acquired Cofimeta Group - Claimed Chapter 11 Birth: Troy, Michigan New website 1995 1999 2000 • Decentralized • corp. Structure • - Emerged from • Chapter 11 • John W. Potter • new president • & CEO Leading Tier 1 company 2001 2002 Today

5. Globally Located Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team France Germany Turkey Italy Canada USA Mexico Argentina Venezuela

6. Services Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Divisions - Technology: Structures & mechanisms - Program Management minimizes - capital expenditures - tooling investment & floor space - Engineering includes - designing - prototyping - tooling - blanking - stamping & assembly - Testing - Full service - Manufacturing - Serves & supports

7. Clients Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team

8. General Competitors Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team • - Magna (Canadian) • a leading global supplier of technologically advanced automotive systems, components and complete modules • Corporación Gestamp (Spanish) • a leading EU Multinational in the steel industry, automotive components • and logistics • ThyssenKrupp (German) • one of the world's biggest • technology groups

9. European Expansion Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team Germany France Brevilly Champigny Douai Essomes Les Ulis Orbec St.Pierre St. Florent Nagold (3 Plants)

10. Why France? Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team • - Acquistion of Cofimeta • - New market opportunities • Positioning • Huge potential client base

11. Meeting clients expectations Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team Price Timeliness Excellence of Performance Technology Breakthrough Quality Flexibility

12. Key constraints Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Language barrier. - Cultural and social constraints. - Tax and legal constraints. - Chapter 11.

13. Adaptation to France Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team • - HR: Adaptation of the compensation program • - Look laterally • - Do “Forth thinking” • Flexible management • No constraints were placed on local managers. • Trial and Error • Each specific field of activity had to be adapted • -MAPEX 1 • -Manual, University of Kentucky

14. How to adapt? Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Understand the culture - Group sessions - Organizational restructuring - Integration of local employees - Continuous maintenance

15. Concluding Advice Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team - Entering companies should research: - The country - The culture - The people - Local business rules “Think globally, act locally”

16. Thank You Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team M. Guillaume Mme. Eyre Mme. Gawronski M. Segalla M. Anderson

17. Sources Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team www.oxauto.com www.pwc.com www.investinfrance.com M. Guillaume- Oxford Automotive

18. Our Team Introduction Automotive Industry Oxford Automotive Globally locatedServices Clients General Competitors European Expansion Why France? Meeting expectations Key Constraints Adaptation to France How to Adapt? Concluding Advice Thank You Sources Our Team Alonso Gonzalez de Gregorio Current Address: E122, 1, rue de la Libération 78351 Jouy-en-Josas CEDEX Permanent Address: C/ Modolell #18 08021 Barcelona, Spain Julien Pichoff Current Address: D035, 1, re de la Libération 78351 Jouy-en-Josas CEDEX Permanent Address: 26 Thraolt Str. 54439 Saarburg Deutschland Valentine Monteran Current Address: H22, 1, rue de la Libération 78351 Jouy-en-Josas CEDEX Permanent Address: 3571 Far West Blvd PMB 29 Austin, Tx 78731 USA Monica Martinez Current Address: F34, 1, rue de la Libération 78351 Jouy-en-Josas CEDEX Permanent Address: C/ Urumea 16 28002 Madrid, Spain Melanie Hazlett Current Address: F002, 1, rue de la Libération 78351 Jouy-en-Josas CEDEX Permanent Address: 15 Raithhill Alloway KA74UF Ayr, Scotland