Entrepreneurial Culture – Chapter 13

1. Entrepreneurial Culture – Chapter 13 • Nature of Culture • Components of Culture • Levels of Culture • Core Ideology and the Envisioned Future • Elements of an Entrepreneurial Culture • Cintas Model • Individualism vs Collectivism • Failure • Chain of Greatness

2. Nature of Culture • Basic beliefs and assumptions about the company • Emotional aspect • Reflect history • Inherently symbolic • Fuzzy • Substance and Form

3. Components of Culture • Values • Rules of Conduct • Vocabulary • Methodology • Rituals • Myths and Stores

4. Levels of Culture • Three levels • Assumptions – Substance • Values – Substance • Artifacts and Creations - Form • Figure 13.1 • Culture underlies all components of work environment that support entrepreneurship

5. Core Ideology and the Envisioned Future • Core Ideology • Core values • Core purpose – never ending quest • Envisioned Future • Clear and compelling goals to be achieved • Vivid description of what it will take to get there

6. Elements of an Entrepreneurial Culture • People and empowerment focused • Value creation through innovation and change • Attention to the basics • Hands-on management • Doing the right thing • Freedom to grow and to fail • Commitment and personal responsibility • Emphasis on the future and a sense of urgency

7. Issues Confronting Entrepreneurial Culture • Conflicting value choices – Primary Values • Balance • Quantitative vs Qualitative decision-making basis • Healthy discontent

8. Cintas Model • Proactively manages culture • Ownership driven • Four characteristics: • We are professional • We live by the rules and have high ethical and moral standards • We act with a sense of urgency in everything we do • We have a sense of positive discontent

9. Individualism vs Collectivism • Individualism • Self-orientation • Emphasis on self-efficiency and control • Pursuit of individual goals • Value system driven by pride in their own accomplishments • Collectivism • Group-orientation • Subordination of personal interests and goals • Emphasis on sharing • Concern for group welfare • Table 13.3 • Entrepreneurial Intensity is achieved by balance between individualism and collectivism

10. Failure • Entrepreneurial Firm embraces it • Perceived • Psychological • Types: Moral, Personal, Uncontrollable • Figure 13.4 • Failure can enhance success only if learning is taking place

11. Chain of Greatness • Timmons Model • Figure 13.5 • Vision • Learning • Entrepreneurial Mindset and Values • Responsibility and Accountability • Results