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The Storytelling way Tell your change story by heart. Rui Soares @rumagoso http://itilblues.wordpress.com/ ruisoares@widesys.com. “No, no! The adventures first, explanations take such a dreadful time.”. Power of stories. http :// blog.bufferapp.com/great-customer-service-legendary.
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The Storytelling wayTell your change story by heart Rui Soares @rumagoso http://itilblues.wordpress.com/ ruisoares@widesys.com
“No, no! The adventures first, explanations take such a dreadful time.”
Powerofstories http://blog.bufferapp.com/great-customer-service-legendary
Storiesandthebrain • Powerpointpresentationwithboringbulletpoints it hits our language processing parts in the brain Broca Wernicke
Storiesandthebrain Butwhenwe are beingtold a story… the narrative activates also other parts of the brain our brains experience the events of the story
Whystorieswork “An Audience is always interested in experiences of someone with whom they can relate. There is something very private that occurs within the reader [or listener/viewer] while he ‘shares’ the actor’s experience.”— Will Eisner in Graphic Storytelling and Visual Narrative
What is Storytelling? • Storytelling is the interactive art of using words and actions to reveal the elements and images of a story while encouraging the listener’s imagination. http://www.storynet.org/resources/whatisstorytelling.html • People – thetellers – doingitsay: • It’sdonealivewith a audience. Ifnotthenitisnotstorytelling.
Storyteller - definition sto·ry·tell·er /ˈstôrēˌtelər/ Noun A personwhotellsstories. Synonyms narrator - teller - taleteller - liar
Adapting to youraudience • Take the story as close to them as you can • Keep it brief and simple • Stimulate their senses • Describe the characters and settings
A goodstoryhas… • A single theme, clearly defined • A well developed plot • Style: vivid word pictures, pleasing sounds and rhythm • Characterization • Faithful to source • Dramatic appeal • Appropriateness to listeners from Effective Storytelling, by Barry McWillliams, http://www.eldrbarry.net/roos/eest.htm
Onstorytelling • Introduceyourself • IntroduceyourStory • Great FirstLines • Great Conclusions • Great Endings • Make sure you wait for your applause before exiting the stage! Enjoy the moment!
Engagingaudience Threegoodways to open a presentationandgrabyouraudience: • Enrollingquestions • Statementofdeclaration • Staggeringstatisticalelement fromArvee Robinson, http://www.instantprospeaker.com/3Explosiveways.htm
The Pixar pitch – the formula • Once upon a time • Every Day • One day • Because of that • Because of that • Until finally
The Pixar pitch – a change story • “Once upon a time there was an organization. • Every daywe kept doing the same no-risk things that got us here. Because of that our once great organization slowly lost its fire. • One day, everything changed. One of us told a story. Because of that, we listened and became eager to be coauthors. • Because of that, we now knew we could do it. • Because of that, we lived the story we really wanted to. • Until finallywe become stellar at changing our story. Just by writing it ourselves.”
Simulations • Engagepeople • Safe environment – social/organizational • Multiple roles • Multiple rounds
Use it for IT Story #1 – The gateway no one knew was there Story #2 – “Oh. They too need this…” Story #3 – Vacuumcleaner Use recentstories, itwillgrabpeople’sattention Confirmwithpeopleyou can use thestory Focusonthestory, notonthedetails
The BPMN approach • BPMN isgreat to talkabout business processes • It’s standard • It’s a visual notation • Implies no technicalknowledge
The BPMN approach – Use life Hygiene & dressingup commuting breakfast Going to office dresssuit Hygiene take bath dresskids Going to customer Wake up dress jeans
Drawing stories – Mush & Room • Another way of telling stories is by drawing… Incident vs Request Process Plan, Do, Check & Act Event Management Service Catalogue Standard + Case
Invite to action Take a story skeleton (pixar pitch) and fill it up with: • your own story • your company's story • a compelling story you want to share
Acknowledgements • Rob England • Antonio Valle Salas • João Menino • Carlos Melo
Resources Effective Storytelling, by Barry McWillliams http://www.eldrbarry.net/roos/eest.htm 9 tips for better storytelling, by Sean Buvala http://www.storyteller.net/articles/296 The Storytelling FAQ, by Tim Shappard http://www.timsheppard.co.uk/story/faq.html The Phoenix Project, by Gene Kim, Kevin Behrand George Spafford http://itrevolution.com/books/phoenix-project-devops-book/ Pixar’s 22 rules of storytelling, by Emma Coats http://aerogrammestudio.com/2013/03/07/pixars-22-rules-of-storytelling/
Spørgsmål? http://www.stinestregen.dk/