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Thinking. Cognitionmental activity associated with thinking, knowing, and rememberingCognitive Psychologythe study of these mental activitiesconcept formationproblem solvingdecision makingjudgment formationstudy of both logical and illogical thinking. Thinking. Concept mental grouping of si
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2. Thinking Cognition
mental activity associated with thinking, knowing, and remembering
Cognitive Psychology
the study of these mental activities
concept formation
problem solving
decision making
judgment formation
study of both logical and illogical thinking
3. Thinking Concept
mental grouping of similar objects, events, or people
Prototype
a mental image or best example of a category
matching new items to the prototype provides a quick and easy method for including items in a category (as when comparing feathered creatures to a prototypical bird, such as a robin)
4. Thinking Algorithm
methodical, logical rule or procedure that guarantees solving a particular problem
contrasts with the usually speedier–but also more error-prone use of heuristics
5. Thinking Heuristic
rule-of-thumb strategy that often allows us to make judgments and solve problems efficiently
usually speedier but also more error-prone than algorithms
sometimes we’re unaware of using heuristics
6. Thinking Unscramble
S P L O Y O C H Y G
Algorithm
all 907,208 combinations
Heuristic
throw out all YY combinations
other heuristics?
7. Thinking Insight
sudden and often novel realization of the solution to a problem
contrasts with strategy-based solutions
Confirmation Bias
tendency to search for information that confirms one’s preconceptions
Fixation
inability to see a problem from a new perspective
impediment to problem solving
8. Thinking--Insight Wolfgang Kohler’s experiment on insight by a chimpanzee
9. The Matchstick Problem How would you arrange six matches to form four equilateral triangles?
10. The Candle-Mounting Problem Using these materials, how would you mount the candle on a bulletin board?
11. Thinking Functional Fixedness
tendency to think of things only in terms of their usual functions
impediment to problem solving
12. The Matchstick Problem Solution to the matchstick problem
13. The Candle-Mounting Problem Solving this problem requires recognizing that a box need not always serve as a container
14. Heuristics Representativeness Heuristic
rule of thumb for judging the likelihood of things in terms of how well they seem to represent, or match, particular prototypes
may lead one to ignore other relevant information
15. Heuristics Availability Heuristic
estimating the likelihood of events based on their availability in memory
if instances come readily to mind (perhaps because of their vividness), we presume such events are common
Example: airplane crash
16. Thinking Overconfidence
to be more confident than correct
to overestimate the accuracy of one’s beliefs and judgments
17. Thinking Framing
the way an issue is posed
how an issue is framed can significantly affect decisions and judgments
Example: What is the best way to market ground beef--as 25% fat or 75% lean?
Belief Perseverance
clinging to one’s initial conceptions after the basis on which they were formed has been discredited
18. Language Language
our spoken, written, or gestured works and the way we combine them to communicate meaning
19. Language We are all born to recognize speech sounds from all the world’s languages
20. Language Babbling Stage
the stage of speech development in which the infant spontaneously utters various sounds at first unrelated to the household language
beginning at 3 to 4 months
One-Word Stage
the stage in speech development during which a child speaks mostly in single words
from about age 1 to age 2
21. Language Two-Word Stage
beginning about age 2
the stage in speech development during which a child speaks mostly two-word statements
Telegraphic Speech
early speech stage in which the child speaks like a telegram – “go car” – using mostly nouns and verbs and omitting “auxiliary” words
22. Language
23. Language Genes design the mechanisms for a language, and experience activates them as it modifies the brain
24. Language New language learning gets harder with age
25. Language Linguistic Relativity
Whorf’s hypothesis that language determines the way we think
26. What is Intelligence? Intelligence
mental abilities needed to select, adapt to, and shape environments
abilities involved
profit from experience
solve problems
reason effectively
meet challenges and achieve goals
27. Origins of Intelligence Mental Age
a measure of intelligence test performance devised by Binet
chronological age typical of a given level of performance
child who does as well as the average 8-year-old is said to have a mental age of 8
28. Origins of Intelligence Stanford-Binet
the widely used American revision of Binet’s original intelligence test
revised by Terman at Stanford University
29. Origins of Intelligence Intelligence Quotient (IQ)
defined originally the ratio of mental age (ma) to chronological age (ca) multiplied by 100
IQ = ma/ca x 100)
on contemporary tests it is the average performance for a given age is assigned a score of 100
30. Are There Multiple Intelligences? Factor Analysis
statistical procedure that identifies clusters of related items (called factors) on a test
used to identify different dimensions of performance that underlie one’s total score
General Intelligence (g)
factor that Spearman and others believed underlies specific mental abilities
measured by every task on an intelligence test
31. Are There Multiple Intelligences? Savant Syndrome
condition in which a person otherwise limited in mental ability has an amazing specific skill
computation
drawing
Creativity
ability to produce novel and valuable ideas
32. Savant Syndrome
33. Are There Multiple Intelligences? Imaginative Thinking
ability to perceive, understand, and manage emotions
Emotional Intelligence
ability to perceive, express, understand, and regulate emotions
critical part of social intelligence
34. Assessing Intelligence Aptitude Test
a test designed to predict a person’s future performance
aptitude is the capacity to learn
Achievement Test
a test designed to assess what a person has learned
35. Assessing Intelligence Wechsler Adult Intelligence Scale (WAIS)
most widely used intelligence test
subtests
verbal
performance (nonverbal)
36. Assessing Intelligence Standardization
defining meaningful scores by comparison with the performance of a pretested “standardization group”
Normal Curve
the symmetrical bell-shaped curve that describes the distribution of many physical and psychological attributes
most scores fall near the average; fewer and fewer scores lie near the extremes
37. The Normal Curve
38. Assessing Intelligence Reliability
the extent to which a test yields consistent results
assessed by consistency of scores on
two halves of the test
alternate forms of the test
retesting the same individual
Validity
the extent to which a test measures or predicts what it is suppose to
39. Assessing Intelligence Content Validity
the extent to which a test samples the behavior that is of interest
driving test that samples driving tasks
Criterion
behavior (such as college grades) that a test (such as the SAT) is designed to predict
the measure used in defining whether the test has predictive validity
40. Assessing Intelligence Predictive Validity
success with which a test predicts the behavior it is designed to predict
assessed by computing the correlation between test scores and the criterion behavior
also called criterion-related validity
41. Intelligence Mental Retardation
a condition of limited mental ability
indicated by intelligence scores below 70
produces difficulty in adapting to the demands of life
varies from mild to profound
Down Syndrome
retardation and associated physical disorders caused by an extra chromosome in genetic make-up
42. Intelligence
43. Intelligence Creativity
the ability to produce novel and valuable ideas
components of creativity
expertise
imaginative thinking skills
venturesome personality
intrinsic motivation
creative environment
44. Genetic Influences The most genetically similar people have the most similar scores
45. Heritability
the proportion of variation among individuals that we can attribute to genes
variability depends on range of populations and environments studied Genetic Influences
46. Genetic Influences
47. Nature and nurture Genetic Influences
48. The schooling effect Genetic Influences
49. Genetic Influences Group differences and environmental impact
50. Genetic Influences The Mental Rotation Test of Spatial Abilities