Report prepared on: 26 September 2012 Report prepared by: Liwen Tan

1. Monthly Report September Report prepared on: 26 September 2012 Report prepared by: Liwen Tan

2. Top Selling Models for September

3. Market Share Report Best Selling DC Models for September * Data collected from interviews with 19 camera dealers, as of 24 Sep 2012

4. Market Share Report Best Selling DSLR Models for September * Data collected from interviews with 19 camera dealers, as of 24 Sep 2012

5. Market Share Report Best Selling DV Models for September * Data collected from interviews with 19 camera dealers, as of 24 Sep 2012

6. Top Selling HP Printers for September * Data collected from interviews with 29 printer dealers, as of 24 Sep 2012

7. Top Selling Epson Printers for September * Data collected from interviews with 29 printer dealers, as of 24 Sep 2012

8. Top Selling Other Printers for September * Data collected from interviews with 29 printer dealers, as of 24 Sep 2012

9. Competitors Price Watch

10. Market Share Report September Price Watch For Printers

11. Market Share Report September Price Watch For Printers Models in Cambodia not mapped to Canon products

12. Market Share Report September Price Watch For Printers Models in Cambodia not mapped to Canon products

13. Market Share Report September Price Watch For DCs

14. Market Share Report September Price Watch For DCs

15. Market Share Report September Price Watch For DCs

16. Market Share Report September Price Watch For DSLRs

17. Market Share Report September Price Watch For DSLRs

18. Market Share Report September Price Watch For DSLRs

19. Market Share Report September Price Watch For DVs

20. Market Share Report September Price Watch For Selphy

21. Market Share Report September Price Watch For Cameras (previously not mapped)

22. Market Share Report September Price Watch For Cameras (previously not mapped)

23. Competitors’ Promotions & Activities

24. Market Share Report Dealers’ Promotions for September * Data collected from interviews with 19 camera dealers, as of 24 Sep 2012

25. Competitors Activities Report Panasonic promoting LUMIX cameras

26. Competitors Activities Report Other promotions in the news

27. Competitors Activities Report Nikon Showroom Officially Opened 28 Sep

28. Grey Market Report

29. Grey Market Report Canon Grey Pricing

30. Grey Market Report Canon Grey Pricing

31. Grey Market Report Competitors’ Grey Pricing • There are no pictures available for September’s Grey Market Report.

32. Canon Ads & Product Reviews

33. i-Qlick Activities Report

34. Summary of i-Qlick Activities in September • Internal Training by Evan Cheng • Launch of i-Qlick new Facebook Page • Back-to-School Promotions • Sunsimexco 19th Anniversary Promotions • Sponsorship of Raffles Education Inspiration Fashion Show • Sponsorship of Ministry of Commerce Soccer Team • Soft launch of CIA – Commencement of Basic Photography Course • CCPC 10th Gathering • E500 corporate/dealer buy-in program • Offer corporate/dealer E500 at 50% discount for their own use to print invoices

35. Internal Training by Canon’s Evan Cheng Training Feedback • Evan was clear in his explanation. He did speak a little too fast at times, but in general participants understood him. • His presentation slides and training videos were interesting and useful in getting his points across. • Evan demonstrated the WIFI function for the new Selphy and got each of the training participants to try out using their iPhones. But due to iPhone issue, most participants were not able to download the Canon app. Ratha made a good suggestion that we should get a iPad for showroom, so that staff can demonstrate this function to customers. • Participants also enjoyed the hands-on training on projectors. After explaining the key functions of each model, participants were divided into groups and each group had to demonstrate how to use the projector or change the settings as requested by Evan. • All the participants felt that hands-on training was extremely useful and made them more confident in explaining the functions to the customers. • After the class, Evan also took time to demonstrate the WIFI capabilities at the showroom and got each of showroom girl present to test out the function. Future training: • All felt that it will be highly beneficial to have Evan back again. Service Manager mentioned that this training should be on-going as it takes time to fully understand a product and participants may forget what they have learned. He also suggested that future training should focus on the showroom girls, and perhaps organizing multiple training shifts so that all the showroom girls will receive the training. There is also the potential of training dealer’s sales staff, which will not only help drive sales but also strengthen our relationship and commitment to our dealers.

36. i-Qlick Activities Report Launch of i-Qlick Facebook Page www.facebook.com/iQlickCambodia

37. i-Qlick Activities Report Back to School Promotions • Date: 3/4/5 September 2012 • Summary: Special promotion on products that would appeal to high school and university students when they go back to school. A total of 1 roadshows were carried outside i-Qlick showroom. Students need to show their student card to enjoy the promotion • Total Sales: USD 7,160.60 • Total Visiting Customers per day: 400 • Total Visiting Customers in 3 day: 1,000

38. i-Qlick Activities Report Back to School Promotions

39. i-Qlick Activities Report Back to School Promotions

40. Back to School - Products On Promotion

41. i-Qlick Activities Report SUNSIMEXCO 19th Anniversary Promotion

42. i-Qlick Activities Report Sponsorship of Raffles Education Inspiration Fashion Show

43. i-Qlick Activities Report Sponsorship of Raffles Education Inspiration Fashion Show

44. i-Qlick Activities Report Sponsorship of Ministry of Commerce Soccer Team

45. i-Qlick Activities Report Soft launch of CIA 2 Basic Photography Courses (English & Khmer) launched Total number of participants: 30 Soft Launch Publicity: Announcement during CCPC, Facebook promotion, 1000 flyers distributed Soft launch discount given to CCPC members Free classes as prizes given out during CCPC gathering and Raffles Education Fashion Show

46. i-Qlick Activities Report Soft launch of CIA

47. i-Qlick Activities Report 10th CCPC Gathering Cambodia Korean Culture Center, Phnom Penh On 07-Sep-2012 , 5:00pm – 8:30 • 05:00pm - 06:20pm : Registration and Product Display of D20 and 650D • 06:20pm - 06:30pm : CIA announcement by Liwen and Lecturer Miller • 06:30pm - 06:45pm : Photographers Bunnawat and Lamo shared experience • 06:50pm - 07:00pm : Service announcement by Dara, i-Qlick Service Dept • 07:00pm - 07:20pm : Dinner • 07:20pm - 07:40pm: Evan Cheung presented D20 and EOS 650D + videos • 07:40pm - 08:20pm: Guest speaker Alan Cai presented on “Speedlight Creative Photographer” • 08:20pm - 08:30pm : Quiz + Prizes End of event

48. i-Qlick Activities Report CCPC - Registering and Product display Total Participants: 223 Total User %: Canon: 90%, Nikon: 5%, Sony: 3% , Olympus:1% , Other 1%

49. i-Qlick Activities Report CIA Announcement & Experience Sharing by renowned Khmer photographers

50. i-Qlick Activities Report Evan Cheung presented on D20 & EOS 650D - Presentation ended with thunderous applause from audience