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Generating Social Capital

Generating Social Capital. Family and Small Businesses Engaging in Social Change. Public. Private. Charitable. Building a Business. Your Family/ Your Board. Your Community. Your Values Your Product Your Offering. Your Clients. You/Your Employees. Your Vendors.

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Generating Social Capital

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  1. Generating Social Capital Family and Small Businesses Engaging in Social Change

  2. Public Private Charitable

  3. Building a Business Your Family/ Your Board Your Community Your Values Your Product Your Offering Your Clients You/Your Employees Your Vendors

  4. Where Business & Philanthropy Meet

  5. The Business of Philanthropy Generating Social Capital Realizing Value Strategic Philanthropic Plan Enhancing Value/Creating Value Social Return on Investment Audit Measuring Value Howard Johnson – Corporate Valuation

  6. An Investment in Community • Gaining new clients – shoring up market • Improving brand recognition • Retaining current customers • Attracting & retaining innovative personnel • License to operate • Leaving a legacy for your children • Diversification/ Adaptation/Growth • Companies generate social capital primarily because of their philanthropic commitment to communities

  7. Setting the Plan • What is my purpose for engaging in community? • How much time should I commit to this endeavour? • Who can I enlist to help? • How do I ensure that I see a return on my investment?

  8. Identifying Values • Questions to ask: • What are your reasons for making an investment in community? • Is it your affinity towards the organization? • Perhaps it is the person who is asking you for the donation? • Did you volunteer your time with them at some point? • Did you seek their services and this is a way of "paying back"?

  9. Your Household Questions • Who lives in your home? • What are your family connections?  How have you defined family? • Think about everyone in your home (including your pet!) - Does your current giving reflect them? • Is your family in the same city as you?  Is where you reside, the same place as where you call home?  Does your current giving reflect this geographical distinction?

  10. Your Community Questions • What does your community look like? • Is it religiously or ethnically based? • How do political parties play into your charitable giving?    • Are your donations in conflict with each other?  • How does community philanthropy rank in relation to family philanthropy? • Has direct interaction with a community agency influenced your philanthropic priorities?

  11. Global Connections • In what way do you actively participate with the global community? • What are your consumer choices?  • Do you travel?  How do you travel? • Do you engage in cultural exchanges?

  12. Ryan Gill, CEO Suitcase Interactivewww.thinksuitcase.com Purdy’s Chocolates Asper Foundation Wexner Foundation (USA) Karen Sherbut, CEO Safe Haven Foundationwww.newsafehaven.com Alberta Business Family Institutewww.abfi.com Scott Fithian, Values Based Estate Planning Canadian Association for Family Enterprisewww.cafe.org R. Ottinger, Beyond Success Role Models and Resources

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